30/12/2025
What do you do when your client says, “We are dropping a premiere. EVERY WEEK!”?
You don’t just make a schedule.
You build a full-blown, loud, unapologetic parade.
From truck art madness to dance-floor takeovers to scroll-stopping trade banners... we helped Sony MAX turn 52 weekly drops into one rolling spectacle.
This is . Conceptualised, designed, and marched out by DDW. 🛻🎬🔥
This was one of those “Go big or go home” briefs and we loved every second of it. Thank you .theshift for the opportunity 🙌
