PRISM is an online instrument specifically designed to identify the behavioural preferences that directly relate to personal relationships and work performance. The original model is based on the American Medical Association’s four dimensional model of the human brain, it has been further developed by the Centre for Applied Neuroscience (UK) and after extensive tests it was launched in 2000 in Eur
ope. It has been introduced in India in 2009. PRISM provides insights on how your brain shapes your behavior and its impact in your daily life. PRISM Brain Map reports are detailed and easy to understand. PRISM has a reliability score of 0.9 on Cronbach alpha. Moreover it is available in regional languages too.PRISM is useful for self awareness, mental toughness, emotional intelligence, couching, recruitment, succession planning, 360 degree feedback, organization culture, sales enhancement, leadership skills, Career development etc. Some of the popular application areas for PRISM are Self awareness: PRISM helps you to understand yourself in a better way. How you feel and what you are as a person. This will help you to create a life which you want it to be. Mental Toughness: PRISM helps you to have self believe and ambition, it helps you to manage your emotions, to be determined, Independent, and competitive.Emotional Intelligence: PRISM helps you to understand how effectively you perceive, understand and reason with and manage your and other feeling and emotions.Coaching: PRISM helps you to comprehend what is happening in one's psyche so that the mentor can achieve the sought change in the customer conduct.Recruitment: PRISM helps you to identify candidates having high performance potentials for specific roles in your organization. It helps you to choose a right candidate for your organization.Succession Planning: PRISM helps the organization to identify the traits that are required for success at the next level. So that they can take steps to prepare the next level of leaders at every level.360 degree Feedback: PRISM helps you to conduct 360 degree feedback with minimal efforts and maximum impact.Organizational Cultural Mapping: PRISM helps an organization to recruiter a candidate who has the same set of values and culture as the organization has. In order to increase business. PRISM gives you an insight into the ways in which people go about in their daily operations. Sales Enhancement: PRISM helps you to understand what the client requires or what he is looking for so accordingly you can suggest the appropriate product to the client. Career Development: PRISM helps you to understand your suitability for a job. It will help you to match your behavioural and work preference your abilities and aptitudes with the wide range of career options.Team Building: PRISM helps you to understand the performance of your team. It will tell you what is going on in your team member’s mind. This will help you to guide the team member which will help in improving your team performance. In India PRISM is used by many big companies like HSBC, SIEMENS, BARCLEYS CAPITAL.
