ZEUX Innovation

ZEUX Innovation Know about the most recent UX trends and how those can be leveraged to design outcome driven user ex

Know about the most recent UX trends and how those can be leveraged to design outcome driven user experiences.

10 years of ZEUX. One very special evening. ❤️We’re incredibly grateful to everyone who has been part of the journey and...
10/09/2026

10 years of ZEUX. One very special evening. ❤️

We’re incredibly grateful to everyone who has been part of the journey and especially to those who joined us to celebrate this milestone.

Here’s to everything we’ve built together and everything that’s still to come.

10 years down. We’re ready for the next 10. 🥂

What happens when you stop talking about insights and actually start generating them?We recently took Insight Advantage ...
06/09/2026

What happens when you stop talking about insights and actually start generating them?

We recently took Insight Advantage to Saint-Gobain, working with a group of around 30 professionals from their R&D and marketing teams at their offsite near Chennai.

And this was not your typical training session.

At ZEUX, we believe that insight isn’t something you simply learn about. It’s a way of thinking.. a capability that gets stronger when you practice it.

So, after introducing the frameworks and thinking tools behind Insight Advantage, we put them to work.

The team explored observations, challenged assumptions, made unexpected connections and worked on activities rooted in their own domains and real-world context.

Which meant that the insights weren’t hypothetical examples from a slide deck.

They were generated by the participants themselves, during the session.

And that’s probably what made the response so exciting.

There were plenty of those “Oh, I hadn’t looked at it that way” moments with ideas and takeaways that could directly connect back to the work they do.

A big thank you to the Saint-Gobain team for bringing such energy, curiosity and openness to the session.

And to Saurabh and Leeza for leading the experience and creating the space for some genuinely insightful thinking.

If you’d like to bring Insight Advantage to your team, we’d be glad to partner with you. Reach out to Zeux to explore a session for your organization.

01/09/2026

This Saturday, we’re opening the second live pilot of our new program:

The Art & Science of Making Great Presentations

A great presentation can change how people see an idea, a product, a strategy, or even you.

But getting there takes more than knowing how to use PowerPoint or speak confidently.

This program goes beyond the basics to explore the things that actually make a presentation work:

→ How to understand your audience and design the presentation around them
→ How to turn information into a story people want to follow
→ How to create and hold attention
→ How to simplify complex ideas without losing their depth
→ How to use presentation design to strengthen your message
→ How to build belief through storytelling and delivery
→ How to become more compelling without trying to “perform”

You’ll learn the frameworks and thinking behind some of the world’s most effective presenters, and apply them to how you create and deliver your own presentations.

And because this is a live pilot, you’ll get to experience it with Saurabh and ask questions along the way.

5 September | 10:00 AM IST | Live Online

If presenting is something you do regularly, this is a skill worth getting really good at.

Link in bio. 🔗

29/08/2026

Which design style deserves the S Tier?

Harshal has ranked them all, from S to D. And yes, there are some controversial picks.

Do you agree with his ranking?

Tell us your S Tier and D Tier picks in the comments!

27/08/2026

What can a designer’s idol, a country, and a city’s surroundings have in common?

Turns out, quite a lot.

Swipe to see what Joy Banerjee, VP of Product Design at Blinkit, says about the same

If you liked this segment, watch the full podcast on YouTube now.

Comment “JOY” for the full episode!

19/08/2026

What is the secret to ultimate success of a brands marketing?
Watch the full video to know what Saurabh has to say!

10 years. A lot can change in a decade.For ZEUX, it meant going from two people with a belief in outcome-driven digital ...
14/08/2026

10 years. A lot can change in a decade.

For ZEUX, it meant going from two people with a belief in outcome-driven digital experiences to a design and innovation company working across industries, building intellectual property, mentoring designers, and solving increasingly complex problems.

But the journey was never just about the milestones. It was about the shifts in how we thought, what we built, the problems we chose to take on, and the belief that design can create outcomes far beyond the screen.

Here’s a look back at the moments that shaped the last 10 years of ZEUX.

Every journey starts with a belief.

In 2016, Saurabh Gupta and Hemal Gathani founded ZEUX in Mumbai with a clear proposition: to create exceptional digital experiences that produce measurable business outcomes. What started as an idea was built around the belief that design should create meaningful value, not just beautiful interfaces.

That belief became the foundation for everything ZEUX would go on to build.

A design company can do more than deliver projects.

By 2017, ZEUX was beginning to look beyond client projects and contribute to the larger UX ecosystem. Through teaching, startup mentoring and incubation outreach with organisations such as 91springboard and ATLAS ISDI, ZEUX started sharing knowledge and supporting the next generation of designers and entrepreneurs.

Recognition started putting ZEUX on the map.

In 2018, ZEUX began receiving recognition beyond the work it was doing for clients. Saurabh was named among the “50 Most Innovative Leaders” by the World Innovation Congress, while ZEUX was listed among SiliconIndia’s Top 5 UX/UI Designing Companies in India.

We started putting a point of view behind the work.

By 2019, ZEUX was becoming increasingly clear about what it believed UX should actually do. The idea of Outcome-Driven UX emerged as a differentiated point of view, built around the belief that UX should be a strategic business differentiator, not merely a design service.

That thinking also found its way into ZEUX’s publishing practice, with articles exploring subjects such as Snapchat, Netflix, accessibility, voice interfaces and behavioural design.

The philosop

10 years. A lot can change in a decade.For ZEUX, it meant going from two people with a belief in outcome-driven digital ...
13/08/2026

10 years. A lot can change in a decade.

For ZEUX, it meant going from two people with a belief in outcome-driven digital experiences to a design and innovation company working across industries, building intellectual property, mentoring designers, and solving increasingly complex problems.

But the journey was never just about the milestones. It was about the shifts in how we thought, what we built, the problems we chose to take on, and the belief that design can create outcomes far beyond the screen.

Here’s a look back at the moments that shaped the last 10 years of ZEUX.

Every journey starts with a belief.

In 2016, Saurabh Gupta and Hemal Gathani founded ZEUX in Mumbai with a clear proposition: to create exceptional digital experiences that produce measurable business outcomes. What started as an idea was built around the belief that design should create meaningful value, not just beautiful interfaces.

That belief became the foundation for everything ZEUX would go on to build.

A design company can do more than deliver projects.

By 2017, ZEUX was beginning to look beyond client projects and contribute to the larger UX ecosystem. Through teaching, startup mentoring and incubation outreach with organisations such as 91springboard and ATLAS ISDI, we started sharing knowledge and supporting the next generation of designers and entrepreneurs.

It marked the beginning of a wider role as a platform for UX knowledge, learning and mentorship.

Recognition started putting ZEUX on the map.

In 2018, we began receiving recognition beyond the work we were doing for clients. Saurabh was named among the “50 Most Innovative Leaders” by the World Innovation Congress, while ZEUX was listed among SiliconIndia’s Top 5 UX/UI Designing Companies in India.

For a young company, this brought early national visibility and validation that the work and thinking being developed at ZEUX was beginning to stand apart.

We started putting a point of view behind the work.

By 2019, ZEUX was becoming increasingly clear about what it believed UX should actually do. The idea of Outcome-Driven UX emerged as a differentiated point of view, built around the belief that UX should be a strategi

11/08/2026

Saurabh was asked at the Mumbai TechWeek - What is AI’s biggest opportunity for humanity?

Watch the full video to know more about what he had to say!

08/08/2026

Saurabh usually asks the questions. This time, we flipped the tables👀

The rapid fire round from the Yellow Couch Podcast made its way onto the other side of the couch, with Saurabh answering questions about design, AI, technology, and everything in between.

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