BePositive Authentic

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BePositive Authentic

BePositive. It's an attitude.

BePositive is the footwear brand “officially” born in 1995 that was the first to revolutionise the concept of
sneakers thanks to the highly innovative thinking of its creator Ubaldo Malvestiti of Emudesign. Today the brand is owned by Bridge Srl and was relaunched in Italy and around the world with new collections that are entirely Made in Italy.

14/10/2026

A LITTLE NOSTALGIA. A LOT OF INNOVATION.

Vintage-inspired silhouette, contemporary attitude.

Rich suede textures, unexpected proportions and a fresh take on timeless design.

Meet STRIDE. The past never looked so forward.

BePositive.

12/10/2026

SOMETHING WRONG? NOT QUITE.

An unconventional silhouette. Unexpected proportions. Comfort in all the right places.

Designed to challenge conventions.

Meet STRIDE. The new BePositive obsession.

09/10/2026

Wild details. Perfect balance.

Leopard print meets unexpected color combinations and carefully considered details, giving SPACE RACE an even more distinctive character.

Two interpretations. One attitude.

Discover SPACE RACE LEOPARD.

02/10/2026

SPACE RACE LEOPARD
Wild, down to the details.
Leopard meets earthy suede, glossy black leather and unexpected color accents.
Different textures, perfectly balanced tones, one distinctive attitude.

30/09/2026

MADE TO MOVE DIFFERENT.
STARTER brings a new perspective to the BePositive world.
Running inspiration meets an urban attitude, with a lightweight feel designed to move through the everyday.

28/09/2026

MEET STARTER.
A new silhouette joins the BePositive collection.
Slimmer lines, soft textures and a new attitude designed for everyday wear.

25/09/2026

NEW SHAPE. SAME DNA.
Discover STARTER, the new BePositive sneaker.
A slimmer silhouette, premium materials and a distinctive outsole.
A new expression of BePositive.
Now available online.

23/09/2026

Scopri STARTER, il nuovo modello BePositive.
New design. New attitude.
Ora disponibile online.
Discover STARTER at bepositive.it

18/09/2026

A NEW TAKE ON STARTER.
New shades and unexpected combinations bring a feminine perspective to the newest BePositive silhouette.
Discover the STARTER Women’s selection.

Indirizzo

Via Enrico Mattei, 8A
Maser
31010

Sito Web

https://bepositive.it/

Notifiche

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