06/09/2022
Digital design has opened new doors for creators who want to enter the world of fashion. Alternative media is already a reality and growing as new tools are born and technologies continue to develop.
FashionUnited magazine spoke to 3 digital designers who are revolutionising the industry.
Davina India works on designs that fuse organic shapes and futurism. During her fashion studies she discovered her love for avant-garde style. Today, thanks to technology, she can create her own pieces and assures that "digitalisation cannot be stopped".
Xtended Indentity, a group composed of designers Yunjia Xing, Ziqi Xing and Aria Bao came together during the difficulties of Covid to develop a digital showroom, where today, through AR, users can wear the group's digital clothing and apparel.
Yimeng Yu, a freelance designer who has explored the digital world for his work, says that digital fashion "provides a sustainable way to greatly improve design efficiency and can also be linked to smart manufacturing and precise counterpoint production".
Another example that points to the coming together of fashion and technology.