21/10/2026
What caught our attention at Pitti Fragranze 2026?
From emerging names and new olfactory concepts to increasingly experimental approaches to bottle and object design, this edition revealed how contemporary perfumery continues to expand beyond fragrance itself.
We explored the Spring Section to discover new launches and emerging brands, while also looking at how design, architecture, gastronomy and materiality are shaping new ways to experience scent.
A selection of the ideas, creations and details that inspired us at this year’s edition.
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