Pivot Creative Strategy

Pivot Creative Strategy Pivot Creative Strategy helps companies improve products and services with value innovation strategies. Innovate with Pivot Creative Strategy.

Growth strategies including inbound marketing and content marketing.

Where are all the numbers going?
01/06/2018

Where are all the numbers going?

Ad blockers, filters, and misplaced code can make for botched data in your analytics setup. How can you identify what's missing and estimate the impact on your traffic?

Another great quick read on the power of digital marketing.
25/05/2018

Another great quick read on the power of digital marketing.

New research reveals how brands that show up with the right message in the right moment are are using audience data to make timely customer connections.

Five-minute primer on how to embrace bold digital strategies.
22/05/2018

Five-minute primer on how to embrace bold digital strategies.

As digital technology erodes profit and revenue growth, why aren’t companies responding with bold strategies?

I feel so vindicated!
18/05/2018

I feel so vindicated!

A new study proves that half of people are correct. The other is also correct.

Philosophy for for the future of urban development
03/04/2018

Philosophy for for the future of urban development

Many urban populations are aging, leading to a smaller workforce, and they are threatened by heavy concentrations of environmental pollutants. This paper proposes an “uber-holistic” strategy, in which innovations in digital/smart technology can be used to integrate the existing spheres of urban ...

Please people... No more flip flops in the office.
02/04/2018

Please people... No more flip flops in the office.

You've probably heard the term a million times and still don't know what it means.

50 years of design shows the value of design.
30/03/2018

50 years of design shows the value of design.

Design thinking is nearing its 50th birthday, but most companies have yet to realize its business value.

On leadership and getting beyond the BS.
19/03/2018

On leadership and getting beyond the BS.

Management books and commentaries often oversimplify, seldom providing useful guidance about the skills and behavior needed to get things done. Here’s a better reading list for leaders.

Beautiful infographic on the history and future on digital content.
16/03/2018

Beautiful infographic on the history and future on digital content.

How did we get to where we are today?

What's on the horizon for marketing
13/03/2018

What's on the horizon for marketing

How do you create social content that doesn't just engage -- but also drives business value? Here's what a panel of experts at SXSW had to say.

You're alone... But you're not alone
12/03/2018

You're alone... But you're not alone

Do you hide when someone rings your doorbell unexpectedly? If this sounds like you, I have good news. You’re not anti-social. In fact, you just might be a genius

If you're a uSERPer like me, a drop in traffic can leave you in a panicked sweat! Keep calm and use this handy checklist...
09/03/2018

If you're a uSERPer like me, a drop in traffic can leave you in a panicked sweat! Keep calm and use this handy checklist.

Every consultant or SEO will be asked at some point to investigate an organic traffic drop. To make that investigation a little less painful, this post lays out eleven essential questions to ask that'll help you get to the bottom of the drop.

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