Affiliated with the time-honored company having a fifty year history, Custom Japan was established in August 2005. Extremely unreasonable distribution methods exist in Japanese motorcycle industry. At least two wholesale dealers mediate at the distribution level from manufacturers to customers. This gives not only a significant impact on the distribution efficiency, but also gives an impact on the retail price of the product, causing unnecessary distribution costs in the distribution process. The current president, Michael Cunjing, held senior management positions at a large network company in Japan. He has utilized the expert knowledge of the network and the management know-how of company to break traditional distribution methods. We directly order or import products from Japan or other countries to sell them to dealers, motorcycle shops and bicycle shops all over Japan by a direct selling method on the network. This improves the distribution efficiency and largely reduces the distribution costs. This selling method is an "earthquake”, and rather than a revolution to Japanese motorcycle industry.
