03/02/2026
Over the past few years, many people have been asking me the same question:
How do I start a successful and sustainable car business ?
My name is Purity Kimotho Wakahiu.
I’ve spent over two decades in the corporate space, 14 of those building and running car businesses through real market cycles in Kenya and other parts of Africa, in high seasons and some rough ones. Well, it has been 3 political cycles at least in Kenya since we imported our first cars.
I have been to school, but my degrees are not relevant in this context.
I’ve watched the car business build real wealth and change lives.
And I’ve also seen many dealers go down and their investments drain in trenches.
Before I share anything, I want to understand something first.
Are you interested in learning how to start or build a car business in Kenya and Africa? Comment with CAR below.