10/10/2026
🔥IMPORTANT SALES TIP.
STOP SELLING YOUR PRODUCT. START SOLVING YOUR CUSTOMER’S PROBLEMS.
Before you put a deal across the table, answer these 3 questions:
1️⃣ What is their business model, and who are their best customers?
Understand how they make money, who they serve, and what drives their success. You cannot sell strategically to a business you don't understand.
2️⃣ What challenges are they facing?
What is slowing their growth? What is costing them money? What is preventing them from reaching their targets?
The better you understand their challenges, the more relevant your solution becomes.
3️⃣ What problem are they trying to solve RIGHT NOW that your offer can help with?
This is where the real sale happens.
Customers don't buy because you have a great product. They buy because they see how your offer solves a problem that matters to them.
HERE'S THE BOTTOM LINE:
If you cannot answer these three questions, you're not ready to present your deal.
You're guessing. And guessing is an expensive sales strategy.
🔥 Want your sales team to stop pitching products and start winning profitable deals?
Book a practical sales training session with CARLOS HEINZ TODAY.
Let's sharpen your team's prospecting, qualifying, presentation, objection handling and closing skills — and turn more opportunities into revenue.
📩 DM me “SALES TRAINING” to get started.
-Carlos Heinz🇰🇪