Content Marketing Summit

21/09/2026

CMS 2026_AI 시대, 무신사는 콘텐츠를 어떻게 만들고 있을까?

AI를 활용하면 콘텐츠를 더 빠르고, 더 많이 만들 수 있습니다.
하지만 무엇이든 만들 수 있는 시대가 되면서
오히려 마케터에게 새로운 질문이 생겼습니다.

“그래서, 무엇을 만들지 말아야 할까?”

무신사 B&C 비디오팀은 생성형 AI를 활용해 제작비와 시간의 한계를 낮추고, 이전에는 시도하기 어려웠던 아이디어를 실험하고 있습니다.

반면 스타일콘텐츠팀은 오히려 ‘단순함’에 집중합니다.
상품과 코디에 집중한 형식을 AI를 활용해 빠르고 일관된 규모로 만들어냅니다.

AI가 무신사의 콘텐츠를 단순히 더 화려하게 만든 것이 아니라,
무엇을 만들 것인가보다 무엇을 하지 않을 것인가가 중요해진 것입니다.

✨ 콘텐츠마케팅서밋 2026에서는
무신사 B&C 비디오팀과 스타일콘텐츠팀이 AI를 실제 제작 현장에 적용하며 겪은 시행착오와 Lesson Learned를 공개합니다.

성공 사례뿐 아니라 어디서 실패했고, 무엇을 버렸는지까지 이야기합니다.

AI로 무엇이든 만들 수 있는 시대,
당신의 브랜드는 무엇을 만들지 않을 것인가요?

📅 10.26(월)–27(화)
📍 서울드래곤시티
👉 https://contentsummit.ai.kr/product/cms2026/

#콘텐츠마케팅 #브랜드마케팅 #콘텐츠전략 #무신사

12/08/2024

Content Marketing Summit (CMS) 2024 is upcoming.

In today's marketing, content is everything. Don't miss out on the powerful, captivating, and insightful CMS.

For the program and registration for CMS 2024, please visit the link below!

The second registration deadline is approaching soon.

https://contentseoul.com/program/

05/08/2024

Win a Free Ticket to CMS 2024 in Seoul!

Exciting news! The highly anticipated CMS 2024 marketing conference has unveiled this year's program lineup.

www.contentseoul.com

And we're thrilled to announce our "Win a Free Ticket" giveaway!

In celebration of our 9th annual event, supported by the Korea Tourism Organization, we're offering 10 lucky winners a free ticket to join us at CMS Seoul this year.

Don't miss this chance! Apply now for your opportunity to attend

Apply to here

To qualify, you must be a marketer or a professional working in business sector.

Experience Seoul, the vibrant hub of K-content, at the perfect time.

CMS features world-class experts in content marketing, presenting the latest trends, strategies, tech, and insights on Korea-made content.

25/07/2024

Welcome to Content Marketing Summit 2024 Seoul! 🌟

Exciting news for all content enthusiasts out there - this year's summit is set to bring together the finest content innovators, producers, content marketers, and creative technologists under one roof. Get ready to be inspired by the industry's best!

Attendees will also have the opportunity to network with the brand leaders of K-food and K-entertainment. Did you know that Nongshim's ShinRamyun sells a whopping 1.6 billion units worldwide? 🍜

Don't miss this exceptional chance to explore the vibrant city of Seoul and immerse yourself in the world of Content Marketing. Welcome everyone to CMS 2024 - it's going to be a game-changer! 🚀

For more information, please visit here

www.contentseoul.com

한국어
www.contentsummit.co.kr

CMS features world-class experts in content marketing, presenting the latest trends, strategies, tech, and insights on Korea-made content.

18/07/2024

CMS 2024 - Physical 100
Is content more local and global than we think? Beyond the global successes of "Parasite" and "Squid Game," numerous K-contents have captivated audiences worldwide. In addition to dramas that succeed with their universal and appealing stories, there are K-variety shows that have achieved global empathy.

We are familiar with "Friends," but "America's Got Talent" might be less known. This could be due to the reality genre's distinct characteristics, requiring consideration of cultural codes. Subtitles, the dynamic between famous celebrities, fast-paced editing, and humor codes all suggest that globally planning variety shows requires a different kind of imagination.

Producer Ho-gi Jang originally became a current affairs PD because of his love for documentaries. He says that his freedom from the traditional rules of variety shows allowed him to create the narrative of "Physical 100." This survival content, where body and muscle take center stage, not only showcased Korean physicality but also garnered global reactions. The "Physical 100" series stimulates many interesting points for planners.

From the concept of the "best physical" to the thought embedded in each competition's rules, the planning involved in selecting participants, and the series' development from an original content to a series—all these aspects make one ponder the true power of content. Why not explore the power of content with CMS?

www.contentsummt.co.kr

18/07/2024

Are you ready to unlock the power of content marketing?

Join us at the Content Marketing Summit Seoul 2024, where "Trends," "Fun," and "Insights" converge to reshape the future of marketing.

📅 Date: November 7-8, 2023
📍 Location: Seoul, City of K-content

Explore the Latest Trends: Stay ahead of the curve with in-depth discussions on cutting-edge content marketing trends that will set your strategy apart.

Visit Seoul where K-content was born. Visit CMS and grab the opportunity to meet the awesome speakers and audiences.
For more details and the full program, visit our website:

www.contentseoul.com