SpiralMedia

29/12/2022

[ 매드타임스 한수경 기자] 넷플릭스의 새로운 광고 요금제(Basic with Ads, 광고형 베이식)가 출시된지 첫 달 성적이 기대에 미치지 못하는 것으로 나타났다. 넷플릭스 광고 요즘제의 첫 달 점유율은 작년 HBO M...

28/10/2022

Consumers have more options for viewing video than ever, presenting a challenge to advertisers that are looking to connect with […]

30/09/2022

Display & Video 360 releases new features designed to help enterprise marketers drive differentiated value for their business.

17/05/2022

Connected TV (CTV) offers marketers the best of both worlds; it has the direct targeting of online, as well as the reach and high ad completion rates that come with TV – which is great, but which way do you measure it?

16/05/2022

[ 매드타임스 최영호 기자] 애드테크 기업 모티브인텔리전스(대표이사 양준모)가 글로벌 최대 DSP 더 트레이드 데스크(The Trade Desk)와 전략적 파트너십을 체결했다고 밝혔다.이번 파트너십의 주요 내용은 모티...

02/03/2022

https://www.slideshare.net/DataReportal/digital-2022-global-overview-report-january-2022-v05

All the latest stats, insights, and trends you need to make sense of how the world uses the internet, mobile devices, social media, and ecommerce in January 20…

20/01/2022

Data Management Platforms collect, organize and maintain customer and campaign data. Explore top systems now.

20/01/2022

Research with consumers worldwide on ‘where they search for products’ published in April 2021 states that 38% of consumers search Amazon as a firs..