Bright Shiny Robot

29/10/2020

We're proud to be mentors for the startups pitching at Podium Star, helping them perfect their pitches.

Watch Korea's up-and-coming SaaS startups without leaving your home or office.

31/08/2020

2 essential startup marketing concepts in 3 minutes to get you on track for this week:

1. Build Virality into Your Product or Run out of Money
2. Your Marketing Strategy Must Evolve as You Grow

This is a 3-minute clip from a series of videos we produced especially for startup entrepreneurs in Rwanda. It was a fun challenge to pick the most important startup marketing concepts to share with first-time founders. Be on the lookout for additional clips in the future.

Pop in your earbuds and turn up the volume.

If you have questions, please leave them in the comments.

19/08/2020

"Can I take my startup global from Korea?"
Here's our case study that explains why the answer is "Yes, but..."

Presenter: Erik Cornelius, Managing Director - Bright Shiny Robot Ever wondered how you can go global, while still being local? Erik, managing director of Br...

06/05/2020

Imagine this: You're making the best product on the market, but corner-cutting competitors are constantly outselling you. How infuriating would that be?

Here's how I helped the makers of PiCO Home tell a consistent, compelling story aiming to rocket their sales to the top of the competitive air quality monitor market.

Right now it's more important than ever to tell exactly the right story to promote your products. We can't rely on face-to-face selling. 2020 will be the biggest shift in consumer behavior since the birth of e-commerce.

08/08/2019

Want to learn about ? Our Head Robot Erik Cornelius is giving two free workshops next Tuesday (8/13) at Seoul Startup Hub. (Sign-up link is below.)

Zero Budget Marketing:
Learn the tips, tricks, tactics, and hacks that early-stage startups around the world have used to attract users.

Facebook Ads Master Class:
Dive deep into Facebook ads to learn how to make your campaigns succeed.

장소 : #서울창업허브
신청 : http://naver.me/Gx9mjRYT
문의 : 파워피티 나윤환 팀장 070-7609-8211

04/07/2019

We love getting into our clients' niches to help them create effective content that's also fun.

Based in Texas, Cande Aguilar carves out art that addresses the juxtaposition of Mexican and American culture through his BarrioPop style.

02/07/2019

When you hire an ad agency, make sure they actually know what they're doing. This post is based on an actual experience we just had.

Avoid the costly Facebook Ad targeting mistake that this company made for its client's Kickstarter campaign. Here's how to get Facebook ad targeting right.

10/06/2019

Is Southeast Asia becoming the new destination of choice for Korean startups "going global"? This article is from our good friend Pau Joquino.

Notes on Korea’s startup ecosystem (May 2019 visit)