16/12/2024
#'Recycle Me!' Campaign 2024
Hiroyuki Industries teams up with Coca-Cola Malaysia, AEON, and Trash4Cash
KUALA LUMPUR, 12 DECEMBER 2024–The Recycle Me! Campaign 2024 is a continuation of the Recycle Me! Campaign 2023 – a collaboration between Hiroyuki Industries, Coca-Cola Malaysia, AEON Malaysia and Trash4Cash Malaysia, and– aimed at raising awareness and driving action among the public about the importance of plastic segregation and recycling.
From 12 December 2024 to 12 December 2025, members of the public are encouraged to collect PET bottles and deposit them in the Trash4Cash Smart Recycle Bins located at selected AEON Malls, in exchange for cash rewards and Coca-Cola products.
The following AEON Malls are participating in the 'Recycle Me!' Campaign 2024:
Kuala Lumpur
AEON Taman Maluri
AEON Alpha Angle
AEON Ampang Utara 2
AEON Metro Prima
Selangor AEON Bukit Tinggi
AEON Bandar Baru Klang
AEON Taman Equine
AEON Rawang
AEON Shah Alam
Negeri Sembilan AEON Seremban 2
AEON Nilai
Melaka
AEON Bandaraya Melaka
Johor
AEON Permas Jaya
AEON Tebrau City
AEON Bukit Indah
Since last year’s campaign, we’ve seen a growing public interest in recycling initiatives,
Through the 'Recycle Me!' Campaign, from October 2023 to November 2024, we successfully collected close to 2.4 tons of PET bottles, equivalent to approximately 100,000 500ml PET bottles.
This achievement reflects the collective efforts of our partners, communities, and individuals who have embraced recycling and contributed to reducing plastic waste.
Highlighting the importance of creating value from recycled materials, Nakata Hiroyuki, Founder & Managing Director, Hiroyuki Industries, added, “Plastic isn’t waste – it’s a resource that holds immense potential when recycled properly. Through this campaign, we hope to inspire more people to see the value in recycling and make it a regular practice. We are proud to be a key partner in processing the plastic collected through this initiative and contributing to both the community and the environment. Together with our partners, we are helping to close the loop on plastic waste and create a sustainable future.”
Hiroyuki Industries plays a critical role in processing the PET bottles collected through the campaign.
We transform these materials into high-quality rPET products, ensuring that the PET bottle is reintegrated into the circular economy.
This not only reduces waste but also supports the development of a circular economy.
We are proud to see how small actions can lead to significant, tangible impacts in our journey towards a cleaner, more sustainable future.
Our goal is to empower individuals to embrace responsible recycling practices and foster a culture of sustainability.