17/12/2025
If your training isn’t sticking all the time… this is probably why.
Have you ever run a great session…and then watched everyone forget soon after?
That’s not a motivation problem, it’s a brain problem. The NeuroLeadership Institute’s AGES model (based on Davachi et al., 2010) is a brilliant model for anyone designing learning and we always put it into practice when designing our workshops at Team Thinking Asia.
For learning to actually stick, the brain needs:
A – Attention
No focus = no learning. Stop jamming in content, have fewer slides, increase the interaction.
G – Generation
People don’t learn by listening, they learn by doing. Give time to reflect,discuss, solve problems, present and practice. Guide people to connect with real world situations, not just theoretic models.
E – Emotion
If your learners feel bored, stressed or disconnected, their memory shuts down. Increase curiosity, make it relevant and create a psychologically safe space. It matters more than you think. Positive emotions trigger memory.
S – Spacing
One-off training is a myth. Learning sticks when it’s revisited, practised and reinforced over time, so run shorter sessions or add a mix of face to face, virtual, short check-ins etc. Giving opportunities for sleep in between sessions has a huge impact on memory. (I mean between sessions, not during, although maybe that works too...)
If you design with AGES in mind, your training has a much better chance of changing behaviour, not just filling diaries.