23/04/2015
Are you suffering from poor sales due to poor customer services and retention?
Then it is time to understand the term CRM. CRM stands for Customer Relationship Management. Customer Relationship Management brings together all techniques and tools that are used to enter into relation with customers and prospects, in order to retain them and offer them a product or a service that is most suitable for their needs. In detail, CRM is managed through a software where with a touch of a button, it records and provides customer’s information like their full name, telephone number, address, places where the client prefers to purchase to companies and many useful information to aid the firm in providing excellent customer service. This vital information helps the company to focus better on clients, sending him offers, providing products and services that meet his needs while reducing costs drastically.
In Malaysia’s growing economy, not many firms realise that the market has turn into a non-price competition market where successful firms are firms who implements non-pricing strategies, providing impeccable services without cutting product price.
Not to mention, non-price strategies cost lower than any other marketing strategy as it doesn’t increases the cost of product or advertising expenses. In this strategy, the touch point is very important as touch point is where the products or services comes in contact with customers. The most common touch points are telephone calls, where customers call companies to inquire. Therefore, to enhance touch points, firms have to invest into telecommunication technology. Mitel has always been the leader in telecommunication technology as Mitel creates high-quality, feature-rich solutions that enable businesses to interact effectively and efficiently, while dramatically reducing its call costs.
There are many advantages in using Mitel and it is all explained in this link below:http://assets.cdnma.com/9408/assets/Whitepapers/The-Advantages-of-Using-a-Mitel-Phone-System.pdf
Regardless of the size of the firm, customer service is key to a successful firm!
If you are interested to inquire or understand more about Mitel, you can contact Mitel’s Official Distributor, MTL Global now at:
012-3345822. IT'S NOT TOO LATE TO BE IN THE GAME!
