Tricom Productions, Abuja

22/08/2022

Session 2 - Media Relations: Engaging the Media as Allies for Your Cause/Organizations
session is designed to show participants how to make journalists and other media practitioners allies for their organization and their cause. The session is designed to show that you can do more than simply putting out traditional press releases. In addition to demonstrating what goes into an effective press release, the session will also look at other tools that you can use to engage the media. Tools such as op-eds, backgrounders, pitch meetings, thought leadership pieces, etc. At the end of the session, you should be able to understand how to construct effective narratives and messages that media will be able to hook media interest:
Facilitator - Mac Nwulu, Associate Director Communication, ESPN USA.

22/08/2022

Session Description:
Session 1: Strategic Communication Planning For any organization to be successful in communicating their work, they need to have a well-articulated strategic communication plan. This will help the organization to integrate all its programs, public education, and advocacy efforts, enabling the organization to be more proactive and strategic, rather than reactive to the existing environment. This session will provide an overview of a strategic communication plan, reviewing the key components of the plan which include • Identifying the Audience • Determining the organization’s goals and objectives • Developing key messages • Develop a tactical plan on how to disseminate the key messages • Identify measurement and evaluation methods. The session will include practical exercises that will enable participants create a communication plan for their organization or for specific projects.
Facilitator: Prof. Paul Nwulu

18/08/2022

Day 2.
TriCom Productions/Ford Foundation training workshop on strategic Communication for Civil Society 17:08:2022

17/08/2022

Day 1. A TriCom Productions/Ford Foundation Training workshop on strategic Communication and Advocacy practice for civil society
16:08:2022

25/02/2022

12/09/2020

Covid-19 safety awareness: -19safetymeasures courtesy Tricom productions

08/09/2020