C&F Porter Novelli

03/10/2025

𝐁𝐞𝐲𝐨𝐧𝐝 𝐈𝐧𝐝𝐞𝐩𝐞𝐧𝐝𝐞𝐧𝐜𝐞: 𝐋𝐞𝐯𝐞𝐫𝐚𝐠𝐢𝐧𝐠 𝐏𝐮𝐛𝐥𝐢𝐜 𝐑𝐞𝐥𝐚𝐭𝐢𝐨𝐧𝐬 𝐭𝐨 𝐑𝐞𝐩𝐨𝐬𝐢𝐭𝐢𝐨𝐧 𝐍𝐢𝐠𝐞𝐫𝐢𝐚'𝐬 𝐔𝐧𝐢𝐪𝐮𝐞 𝐀𝐬𝐬𝐞𝐭𝐬 𝐟𝐨𝐫 𝐆𝐥𝐨𝐛𝐚𝐥 𝐑𝐞𝐥𝐞𝐯𝐚𝐧𝐜𝐞

𝘌𝘯𝘩𝘢𝘯𝘤𝘪𝘯𝘨 𝘌𝘤𝘰𝘯𝘰𝘮𝘪𝘤 𝘎𝘳𝘰𝘸𝘵𝘩 𝘢𝘯𝘥 𝘎𝘭𝘰𝘣𝘢𝘭 𝘗𝘦𝘳𝘤𝘦𝘱𝘵𝘪𝘰𝘯.

At the Lagos State NIPR Clinic, our chairman called for a bold rethink of how Nigeria presents itself to the world.

PR, he argued, is more than communication - it is a powerful tool for national renewal. By telling authentic stories, showcasing our cultural strengths, driving diversification, and promoting transparency, we can reshape global perception and attract meaningful investment.

With the core message - “Nigeria: A Nation of Resilience and Opportunity” — he recommended practical tools such as ESG initiatives, localized messaging, digital engagement, and cultural diplomacy.

His call: NIPR Lagos should lead a coalition of partners across government, private sector, and civil society to make this vision real.


Nnemeka Maduegbuna

01/10/2025

🇳🇬 Happy Independence Day, Nigeria! 🎉

Today, we celebrate 65 years of resilience, unity, and progress.
From our rich culture and heritage to the strength and brilliance of our people, Nigeria’s story continues to inspire hope and greatness.

May this new chapter bring peace, prosperity, and possibilities for every Nigerian, at home and abroad. 💚🤍💚

Happy 65th Independence Anniversary, Nigeria!

05/09/2025

🌙 Wishing everyone peace, joy, and blessings this Eid El-Maulud. 💚

24/07/2025

Key Insights from the NIPR Council Retreat 2025 Strategic Roundtable

Yesterday, our chairman delivered a thought-provoking presentation titled: “Public Relations Thought Leadership, Professional Identity & Global Alignment in Nigeria’s Institutional Context” at the NIPR Council Retreat 2025 Strategic Roundtable Session.

His presentation offered a profound reflection on the current state of Nigeria’s PR profession, and the bold steps required for it to become globally competitive, credible, and impactful.

Here are the key insights from his five- part presentation
- 𝐍𝐢𝐠𝐞𝐫𝐢𝐚'𝐬 𝐏𝐑 𝐢𝐧𝐝𝐮𝐬𝐭𝐫𝐲: has 𝐠𝐫𝐨𝐰𝐭𝐡 𝐩𝐨𝐭𝐞𝐧𝐭𝐢𝐚𝐥 driven by emerging trends and thought leadership but faces challenges.

- 𝐓𝐡𝐨𝐮𝐠𝐡𝐭 𝐥𝐞𝐚𝐝𝐞𝐫𝐬𝐡𝐢𝐩: Should be employed to strengthen industry through research, standardization, and collaboration.

- 𝐌𝐚𝐧𝐚𝐠𝐢𝐧𝐠 𝐭𝐡𝐞 𝐈𝐝𝐞𝐧𝐭𝐢𝐭𝐲: A strong professional identity should be built for the industry through training, ethics, and mentorship.

- 𝐑𝐞𝐠𝐮𝐥𝐚𝐭𝐢𝐨𝐧 𝐨𝐟 𝐭𝐡𝐞 𝐈𝐧𝐝𝐮𝐬𝐭𝐫𝐲: Hybrid regulatory model (industry-led self-regulation + independent oversight) can enhance industry credibility and professionalism.

- 𝐆𝐥𝐨𝐛𝐚𝐥 𝐀𝐥𝐢𝐠𝐧𝐦𝐞𝐧𝐭: Global best practices should be adopted for credibility and effectiveness.

𝐓𝐡𝐞 𝐦𝐞𝐬𝐬𝐚𝐠𝐞 𝐢𝐬 𝐜𝐥𝐞𝐚𝐫: It is time to reposition PR as a strategic national asset, anchored in thought leadership, global alignment, and a strong, respected professional identity.

21/07/2025

We’re delighted to have been part of the success of today’s exclusive session with C-suite executives and business leaders, where conversations explored the strategic implications of the upcoming tax reforms.

Insightful discussions like these are crucial in shaping forward-thinking decisions for sustainable growth.

23/06/2025

At the PwC Consumer & Industrial Products and Services (CIPS) Industry Breakfast, held in partnership with the Lagos Chamber of Commerce and Industry (LCCI), business leaders and experts unpacked the complex disruptions affecting Nigerian industries — from post-COVID aftershocks to port delays, forex instability, and the Japa talent drain.

🌍 “We're in a global crisis era where disruptions overlap and intensify each other,” said Dr. Chinyere Almona, DG of LCCI.
📊 PwC Nigeria’s Country Senior Partner, Sam Abu, emphasized that strong, adaptive supply chains are critical for business growth and long-term sustainability.

💬 And in the words of Oladele Oladipo, Partner and CIPS Leader at PwC Nigeria:
“Now is the time for deliberate investment in technology, collaboration, and talent — to build the resilience businesses need to survive and grow.”

📌 The message was clear: businesses must move from reactive to proactive. The future won’t wait — it must be built.

06/01/2025

🎉✨ Happy New Year 2025! ✨🎉

Thank you to our amazing clients, partners, and team for an incredible 2024. Here’s to more impactful stories, stronger connections, and new opportunities in 2025! Let’s make it unforgettable. 🥂

25/12/2024

🎄✨ Merry Christmas from C&F Porter Novelli! 🎁🎅

This holiday season, we’re filled with gratitude for the amazing clients, partners, and team members who’ve made this year so special. Your trust and collaboration inspire us to deliver our best every day.

As we gather with loved ones to celebrate, we wish you joy, peace, and a holiday season full of warmth and cheer. Here’s to a bright and successful New Year together!

Stay merry, stay magical, and keep shining! 🌟

11/12/2024

This article is about the ongoing defamation case between Afe Babalola and Dele Farotimi in Nigeria. It highlights the intense debate sparked by the case, which has raised questions about free speech, defamation, and the responsibilities that come with public commentary.
The case has led to a public backlash, with many Nigerians expressing support for Farotimi and criticizing Babalola's handling of the situation. The piece also draws parallels with the landmark Westmoreland vs CBS case in the United States, suggesting that Babalola could have learned from Westmoreland's experience in managing his reputation through alternative approaches, such as media strategy, reputation management, and avoiding litigation.

Click on the link below to read the full article:

https://www.linkedin.com/pulse/managing-reputation-crisis-afe-babalola-dele-farotimi-maduegbuna-tmdjf/?trackingId=FjTK5bKaQpWU4YFJKwmksA%3D%3D

11/12/2024

In a recent article, Chairman of C&F Porter Novelli, Nnemeka Maduegbuna, emphasized the importance of inclusive consultation in driving effective tax reform. The ongoing debate over proposed tax reform bills highlights flaws in stakeholder engagement and communication strategies.

Maduegbuna stresses that successful reforms require more than just technical expertise—they demand transparent dialogue, stakeholder trust, and equitable policies. Drawing parallels with past governance challenges, he advocates for a re-strategized approach that involves open consultation, addressing concerns, and fostering partnerships to ensure fairness and effectiveness.

By prioritizing inclusive communication, the government can build consensus, promote economic growth, and create a tax system that works for all.

Click on the link below to read the full article:

The recent controversy surrounding the proposed tax reform bills has highlighted the need for more inclusive and extensive…