P+ Measurement Services

P+ Measurement Services P+ Measurement Services is Nigeria leading Media Intelligence Consultancy. AMEC Member

Election campaigns cannot afford blind spots.For campaign PR teams, knowing what is being said is only the starting poin...
26/08/2026

Election campaigns cannot afford blind spots.

For campaign PR teams, knowing what is being said is only the starting point. The real advantage is knowing which narratives are gaining traction, where reputation risks are emerging, and what deserves attention before it becomes a bigger problem.

Our Daily Media Brief helps campaign teams stay informed on media coverage, sentiment, emerging narratives and reputational risks, supporting better communication decisions throughout the campaign.

Ahead of 2027, P+ keeps watch of the media while you focus on what truly matters.

Want to keep your campaign informed? Ask us about our Daily Media Brief.

PoliticalCommunication ReputationManagement NigeriaElections

May this blessed occasion of Eid-el-Maulud inspire peace, compassion, wisdom, and purposeful living.Wishing you and your...
25/08/2026

May this blessed occasion of Eid-el-Maulud inspire peace, compassion, wisdom, and purposeful living.

Wishing you and your loved ones a joyful celebration.

Eid Mubarak from all of us at P+ Measurement Services.

Data tells you what happened. Measurement helps you understand what it means.In PR, thousands of media mentions do not a...
24/08/2026

Data tells you what happened. Measurement helps you understand what it means.

In PR, thousands of media mentions do not automatically equal impact. The real value comes from connecting coverage, sentiment, narratives, visibility and trends to the communication objectives that matter.

That is how measurement moves PR from reporting activity to informing decisions.

At P+ Measurement Services, we monitor the media, competitors, industry and regulatory conversations, then turn the data into intelligence PR teams can act on.

We keep watch. You focus on what truly matters.

PRAnalytics

PR professionals are not reporters.The job is not simply to collect what the media says. It is to understand what the co...
21/08/2026

PR professionals are not reporters.

The job is not simply to collect what the media says. It is to understand what the coverage means for reputation, why the narrative is moving, who is influencing it, and what could happen next.

That is where media intelligence and measurement become valuable.

Good PR interpretation connects media signals to decisions. It helps teams spot emerging risks, understand sentiment shifts and distinguish noise from a reputation issue worth acting on.

The better you understand the media, the better you can manage reputation.

MediaMonitoring PRProfessionals

๐—–๐—ฎ๐—บ๐—ฝ๐—ฎ๐—ถ๐—ด๐—ป ๐—บ๐—ผ๐—บ๐—ฒ๐—ป๐˜๐˜‚๐—บ ๐—ถ๐˜€ ๐—ป๐—ผ๐˜ ๐˜๐—ต๐—ฒ ๐˜€๐—ฎ๐—บ๐—ฒ ๐—ฎ๐˜€ ๐—ฐ๐—ฎ๐—บ๐—ฝ๐—ฎ๐—ถ๐—ด๐—ป ๐—ถ๐—บ๐—ฝ๐—ฎ๐—ฐ๐˜.A candidate can dominate media conversations today and lose narrati...
19/08/2026

๐—–๐—ฎ๐—บ๐—ฝ๐—ฎ๐—ถ๐—ด๐—ป ๐—บ๐—ผ๐—บ๐—ฒ๐—ป๐˜๐˜‚๐—บ ๐—ถ๐˜€ ๐—ป๐—ผ๐˜ ๐˜๐—ต๐—ฒ ๐˜€๐—ฎ๐—บ๐—ฒ ๐—ฎ๐˜€ ๐—ฐ๐—ฎ๐—บ๐—ฝ๐—ฎ๐—ถ๐—ด๐—ป ๐—ถ๐—บ๐—ฝ๐—ฎ๐—ฐ๐˜.

A candidate can dominate media conversations today and lose narrative influence tomorrow. That is why tracking volume alone is not enough.

For the 2027 elections, campaign PR teams need to understand ๐˜„๐—ต๐—ถ๐—ฐ๐—ต ๐—ป๐—ฎ๐—ฟ๐—ฟ๐—ฎ๐˜๐—ถ๐˜ƒ๐—ฒ๐˜€ ๐—ฎ๐—ฟ๐—ฒ ๐—ฎ๐—ฐ๐—ฐ๐—ฒ๐—น๐—ฒ๐—ฟ๐—ฎ๐˜๐—ถ๐—ป๐—ด, ๐˜„๐—ต๐—ฒ๐—ฟ๐—ฒ ๐˜€๐—ฒ๐—ป๐˜๐—ถ๐—บ๐—ฒ๐—ป๐˜ ๐—ถ๐˜€ ๐˜€๐—ต๐—ถ๐—ณ๐˜๐—ถ๐—ป๐—ด, ๐—ฎ๐—ป๐—ฑ ๐˜„๐—ต๐—ฎ๐˜ ๐—ถ๐˜€ ๐—ถ๐—ป๐—ณ๐—น๐˜‚๐—ฒ๐—ป๐—ฐ๐—ถ๐—ป๐—ด ๐˜๐—ต๐—ฒ ๐—ฐ๐—ฎ๐—ป๐—ฑ๐—ถ๐—ฑ๐—ฎ๐˜๐—ฒโ€™๐˜€ ๐—ฟ๐—ฒ๐—ฝ๐˜‚๐˜๐—ฎ๐˜๐—ถ๐—ผ๐—ป.

At P+ Measurement Services, we keep watch on the media around your candidate, competitors and key issues, providing near real time intelligence to support faster, evidence based decisions.

๐—–๐—ฎ๐—น๐—น ๐˜‚๐˜€ ๐˜†๐—ผ๐˜‚๐—ฟ ๐—บ๐—ฒ๐—ฑ๐—ถ๐—ฎ ๐˜„๐—ฎ๐˜๐—ฐ๐—ต๐—ฑ๐—ผ๐—ด, ๐˜„๐—ต๐—ถ๐—น๐—ฒ ๐˜†๐—ผ๐˜‚ ๐—ณ๐—ผ๐—ฐ๐˜‚๐˜€ ๐—ผ๐—ป ๐˜„๐—ต๐—ฎ๐˜ ๐˜๐—ฟ๐˜‚๐—น๐˜† ๐—บ๐—ฎ๐˜๐˜๐—ฒ๐—ฟ๐˜€.

PoliticalCommunication ReputationManagement NigeriaElections

๐—” ๐—ฟ๐—ฒ๐—ฝ๐˜‚๐˜๐—ฎ๐˜๐—ถ๐—ผ๐—ป ๐—ฐ๐—ฟ๐—ถ๐˜€๐—ถ๐˜€ ๐—ฟ๐—ฎ๐—ฟ๐—ฒ๐—น๐˜† ๐˜€๐˜๐—ฎ๐—ฟ๐˜๐˜€ ๐—ฎ๐˜€ ๐—ฎ ๐—ฐ๐—ฟ๐—ถ๐˜€๐—ถ๐˜€. ๐—œ๐˜ ๐˜€๐˜๐—ฎ๐—ฟ๐˜๐˜€ ๐—ฎ๐˜€ ๐—ฎ ๐˜€๐—ถ๐—ด๐—ป๐—ฎ๐—น.A sudden change in media sentiment, a growing negat...
17/08/2026

๐—” ๐—ฟ๐—ฒ๐—ฝ๐˜‚๐˜๐—ฎ๐˜๐—ถ๐—ผ๐—ป ๐—ฐ๐—ฟ๐—ถ๐˜€๐—ถ๐˜€ ๐—ฟ๐—ฎ๐—ฟ๐—ฒ๐—น๐˜† ๐˜€๐˜๐—ฎ๐—ฟ๐˜๐˜€ ๐—ฎ๐˜€ ๐—ฎ ๐—ฐ๐—ฟ๐—ถ๐˜€๐—ถ๐˜€. ๐—œ๐˜ ๐˜€๐˜๐—ฎ๐—ฟ๐˜๐˜€ ๐—ฎ๐˜€ ๐—ฎ ๐˜€๐—ถ๐—ด๐—ป๐—ฎ๐—น.

A sudden change in media sentiment, a growing negative narrative, a competitorโ€™s move, or a regulatory issue can look insignificant until it gains momentum.

The real value of media monitoring is not simply counting mentions. It is identifying ๐˜„๐—ต๐—ฎ๐˜ ๐—ถ๐˜€ ๐—ฐ๐—ต๐—ฎ๐—ป๐—ด๐—ถ๐—ป๐—ด, ๐˜„๐—ต๐˜† ๐—ถ๐˜ ๐—บ๐—ฎ๐˜๐˜๐—ฒ๐—ฟ๐˜€, ๐—ฎ๐—ป๐—ฑ ๐—ต๐—ผ๐˜„ ๐—พ๐˜‚๐—ถ๐—ฐ๐—ธ๐—น๐˜† ๐—ถ๐˜ ๐—ถ๐˜€ ๐—ฑ๐—ฒ๐˜ƒ๐—ฒ๐—น๐—ผ๐—ฝ๐—ถ๐—ป๐—ด.

At P+ Measurement Services, we keep watch on your brand, competitors, industry and regulatory conversations in the media, helping PR teams spot potential reputation risks early.

๐—–๐—ฎ๐—น๐—น ๐˜‚๐˜€ ๐˜†๐—ผ๐˜‚๐—ฟ ๐—บ๐—ฒ๐—ฑ๐—ถ๐—ฎ ๐˜„๐—ฎ๐˜๐—ฐ๐—ต๐—ฑ๐—ผ๐—ด, ๐˜„๐—ต๐—ถ๐—น๐—ฒ ๐˜†๐—ผ๐˜‚ ๐—ณ๐—ผ๐—ฐ๐˜‚๐˜€ ๐—ผ๐—ป ๐˜„๐—ต๐—ฎ๐˜ ๐˜๐—ฟ๐˜‚๐—น๐˜† ๐—บ๐—ฎ๐˜๐˜๐—ฒ๐—ฟ๐˜€.

PublicRelations CrisisCommunication

๐—ฃ๐—ฅ ๐—ถ๐˜€ ๐—ป๐—ผ๐˜ ๐—ฟ๐—ฒ๐—ฎ๐—ฐ๐˜๐—ถ๐—ผ๐—ป. ๐—œ๐˜ ๐—ถ๐˜€ ๐—ฝ๐—ฟ๐—ฒ๐—ฝ๐—ฎ๐—ฟ๐—ฎ๐˜๐—ถ๐—ผ๐—ป.The strongest PR teams are rarely the ones that respond fastest. They are the ones...
14/08/2026

๐—ฃ๐—ฅ ๐—ถ๐˜€ ๐—ป๐—ผ๐˜ ๐—ฟ๐—ฒ๐—ฎ๐—ฐ๐˜๐—ถ๐—ผ๐—ป. ๐—œ๐˜ ๐—ถ๐˜€ ๐—ฝ๐—ฟ๐—ฒ๐—ฝ๐—ฎ๐—ฟ๐—ฎ๐˜๐—ถ๐—ผ๐—ป.

The strongest PR teams are rarely the ones that respond fastest. They are the ones that saw the issue coming.

Good PR decisions are built on intelligence: knowing what the media is saying, which narratives are gaining momentum, where reputation risks are emerging, and what stakeholders may care about next.

Monitoring tells you ๐˜„๐—ต๐—ฎ๐˜ ๐—ต๐—ฎ๐—ฝ๐—ฝ๐—ฒ๐—ป๐—ฒ๐—ฑ.
Measurement helps explain ๐˜„๐—ต๐—ฎ๐˜ ๐—ถ๐˜ ๐—บ๐—ฒ๐—ฎ๐—ป๐˜€.
Intelligence helps you decide ๐˜„๐—ต๐—ฎ๐˜ ๐˜๐—ผ ๐—ฑ๐—ผ ๐—ป๐—ฒ๐˜…๐˜.

That is where strategic PR begins.

MediaMonitoring PRStrategy

๐—ฅ๐—ฒ๐—ฝ๐˜‚๐˜๐—ฎ๐˜๐—ถ๐—ผ๐—ป ๐—œ๐˜€ ๐——๐˜†๐—ป๐—ฎ๐—บ๐—ถ๐—ฐAn election candidateโ€™s reputation can shift long before it becomes obvious in public opinion.That ...
12/08/2026

๐—ฅ๐—ฒ๐—ฝ๐˜‚๐˜๐—ฎ๐˜๐—ถ๐—ผ๐—ป ๐—œ๐˜€ ๐——๐˜†๐—ป๐—ฎ๐—บ๐—ถ๐—ฐ

An election candidateโ€™s reputation can shift long before it becomes obvious in public opinion.

That is why campaign communication should not rely on messaging alone. Tracking media sentiment, narratives, visibility and emerging negative issues helps PR teams understand what is changing and respond before a small issue becomes a campaign problem.

At P+ Measurement Services, we keep watch of the media around brands, candidates, competitors and key issues. Think of us as your ๐— ๐—ฒ๐—ฑ๐—ถ๐—ฎ ๐—ช๐—ฎ๐˜๐—ฐ๐—ต๐—ฑ๐—ผ๐—ด, while you focus on what truly matters.

Ahead of 2027, intelligence should come before assumptions.

ReputationManagement MediaMonitoring

๐—ก๐—ฒ๐—ด๐—ฎ๐˜๐—ถ๐˜ƒ๐—ฒ ๐—ป๐—ฒ๐˜„๐˜€ ๐—ฟ๐—ฎ๐—ฟ๐—ฒ๐—น๐˜† ๐˜„๐—ฎ๐—ถ๐˜๐˜€ ๐—ณ๐—ผ๐—ฟ ๐˜†๐—ผ๐˜‚๐—ฟ ๐—ฃ๐—ฅ ๐˜€๐˜๐—ฟ๐—ฎ๐˜๐—ฒ๐—ด๐˜† ๐˜๐—ผ ๐—ฐ๐—ฎ๐˜๐—ฐ๐—ต ๐˜‚๐—ฝ.By the time a damaging narrative reaches leadership, it may ...
10/08/2026

๐—ก๐—ฒ๐—ด๐—ฎ๐˜๐—ถ๐˜ƒ๐—ฒ ๐—ป๐—ฒ๐˜„๐˜€ ๐—ฟ๐—ฎ๐—ฟ๐—ฒ๐—น๐˜† ๐˜„๐—ฎ๐—ถ๐˜๐˜€ ๐—ณ๐—ผ๐—ฟ ๐˜†๐—ผ๐˜‚๐—ฟ ๐—ฃ๐—ฅ ๐˜€๐˜๐—ฟ๐—ฎ๐˜๐—ฒ๐—ด๐˜† ๐˜๐—ผ ๐—ฐ๐—ฎ๐˜๐—ฐ๐—ต ๐˜‚๐—ฝ.

By the time a damaging narrative reaches leadership, it may already be gaining momentum.

That is why media monitoring is more than counting mentions. It is about detecting reputational risks early enough to understand them, respond appropriately, and protect the brand.

At P+ Measurement Services , we keep watch on your brand, competitors, industry and regulatory conversations in near real time.

๐—–๐—ฎ๐—น๐—น ๐˜‚๐˜€ ๐˜†๐—ผ๐˜‚๐—ฟ ๐— ๐—ฒ๐—ฑ๐—ถ๐—ฎ ๐—ช๐—ฎ๐˜๐—ฐ๐—ต๐—ฑ๐—ผ๐—ด, ๐˜„๐—ต๐—ถ๐—น๐—ฒ ๐˜†๐—ผ๐˜‚ ๐—ณ๐—ผ๐—ฐ๐˜‚๐˜€ ๐—ผ๐—ป ๐˜„๐—ต๐—ฎ๐˜ ๐˜๐—ฟ๐˜‚๐—น๐˜† ๐—บ๐—ฎ๐˜๐˜๐—ฒ๐—ฟ๐˜€.

Need stronger visibility? Letโ€™s talk.

07/08/2026

๐—ฃ๐—ข๐—ฉ: ๐—ช๐—ต๐—ฒ๐—ป ๐˜๐—ต๐—ฒ ๐—ฏ๐—ผ๐˜€๐˜€ ๐˜„๐—ฎ๐—น๐—ธ๐˜€ ๐—ฏ๐˜† ๐—ฎ๐—ป๐—ฑ ๐—ฒ๐˜ƒ๐—ฒ๐—ฟ๐˜†๐—ผ๐—ป๐—ฒ ๐˜€๐˜‚๐—ฑ๐—ฑ๐—ฒ๐—ป๐—น๐˜† ๐—น๐—ผ๐—ผ๐—ธ๐˜€โ€ฆ ๐—ฒ๐˜…๐˜๐—ฟ๐—ฒ๐—บ๐—ฒ๐—น๐˜† ๐—ฏ๐˜‚๐˜€๐˜†. ๐Ÿ‘€๐Ÿ˜‚

We have all been there.

A little Friday laughter before we get back to turning media data into intelligence, monitoring reputations, and helping our clients stay ahead of the stories that matter.

Happy Friday from the P+ team!

Wishing you a productive dayโ€ฆ whether you are ๐˜ข๐˜ค๐˜ต๐˜ถ๐˜ข๐˜ญ๐˜ญ๐˜บ busy or just perfecting the look. ๐Ÿ˜„

PRMeasurement MediaMonitoring HappyFriday

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Suru Lere

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Tuesday 07:00 - 17:00
Wednesday 07:00 - 17:00
Thursday 07:00 - 17:00
Friday 07:00 - 17:00

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+2348170839758

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