Strategic Narrative Consulting

10/10/2021

🎯 McKinsey & Company's take on effective external engagement is spot on! 🎯

💡 C-suites increasingly focus on and the value at stake.
💡 38% of respondents reported that their CEOs spend at least one-quarter of their time managing external
💡 External engagement has also been on other leaders’ minds. Just over half of respondents said the topic has been a top or top three items on their boards’ agendas, up from 31% in 2013.
💡 Just 7% of respondents reported that their organizations frequently align the interests of stakeholders and of their businesses
💡 A fact-based can take the form of a defined purpose—that is, a commitment from the company to its stakeholders—especially in a time of crisis, when stakeholders’ needs are particularly acute.
💡 Respondents from high-performing organizations were five times more likely than others to report very effective use of digital tools in external-engagement activities, a capability that just 7 percent of others report at their organizations.
💡 31% said their organizations use no digital tools, and nearly three in ten said they use these tools for basic activities, such as news and reputation tracking

https://www.mckinsey.com/business-functions/strategy-and-corporate-finance/our-insights/the-pivotal-factors-for-effective-external-engagement

17/12/2020

So what is ?

Now we know

By articulating its strategic narrative, a company can find meaning beyond shareholder value creation, even in turbulent times.

19/10/2020

The pandemic and the present a clear and imminent threat, but applying the same narrative lens to both would be a mistake. The term 'COVID-19' inspires fear, dread and anxiety. Do you know anyone who is pro-coronavirus? But we can stand united for climate preservation; we can all be pro-green-jobs and pro-electrification. The oppositional essence of the pandemic narrative must be contrasted with the aspirational vision of a bright future in which humanity has come together to tackle its greatest challenge. With the climate crisis, there is a clear path forward. most of the essential technologies already exist, costs are manageable, and it simply comes down to the choices we make today and the political will we can muster.

If we fail to heed the lessons of the pandemic, we will fail to prevent climate catastrophe. We need to prioritise prevention over recovery – starting now.

14/10/2020

✍️ Narrative matters!

"The and the present a clear and imminent threat, but applying the same lens to both would be a mistake. The term 'COVID-19' inspires fear, dread, and anxiety.

Do you know anyone who is pro-coronavirus? But we can stand united for preservation; we can all be pro-green-jobs and pro-electrification. The oppositional essence of the pandemic narrative must be contrasted with the aspirational vision of a bright future in which humanity has come together to tackle its greatest challenge. With the climate crisis, there is a clear path forward. most of the essential technologies already exist, costs are manageable, and it simply comes down to the choices we make today and the political will we can muster."

Check out Andrew Chakhoyan's latest oped for the World Economic Forum

If we fail to heed the lessons of the pandemic, we will fail to prevent climate catastrophe. We need to prioritise prevention over recovery – starting now.

14/05/2020

Imagined superheroes 🦸🏻‍♂️🦸‍♀️ entertain, real heroes 👩🏽‍⚕️🧑🏻‍⚕️save lives

Gotta love ❤️

09/05/2020

Thought this would be a good article to revisit on

Can our global institutions make it possible for every person on the planet to get directly engaged in its decision-making process and influence world affairs? It is a question worth exploring.

Global and regional institutions, such as the U.N. Security Council or the EU, are widely criticized for their shortcomings. Yet it’s terrifying to imagine what the world would look like without them.

06/05/2020

As some countries begin to introduce tentative measures easing 🔒 lockdowns, I thought this would be a very timely reminder 😅😂🤣

25/04/2020

📚 A literal explanation of 🦠 and what to do 👏👏👏

Author unknown 😞

23/04/2020

🦠 Daily death tolls 💀 are now at their pick or falling in many western countries, according to Financial Times

The Netherlands 🇳🇱 has already announced plans for gradual relaxation of the lockdown.

We are definitely not out of the weeds yet, but there are some encouraging signs out there

20/04/2020

The latest update from The Economist showing some encouraging signs, as Europe 🇪🇺 continues to fight outbreak 😷