Oaky Oaky is a hyper-personalised upselling software for hoteliers to maximise revenue & guest experience

Save time
Oaky connects to your PMS and automatically sends personalised offers to your arriving guests. Increase revenue
Sell more room upgrades, resell available rooms and drive more ancillary revenue. Happier guests
Let your guests design their entire stay: from the airport transfer and upgrading their room to adding breakfast and buying museum tickets. ROI 13.8 | E-mail open rate 83% | Upgrade / deal conversion 13% | Click rate 49%

Do you think upselling at check-in is simply part of a front desk agent’s job and doesn’t need any extra incentive?🔎 The...
15/10/2025

Do you think upselling at check-in is simply part of a front desk agent’s job and doesn’t need any extra incentive?

🔎 The reality is often different. Many teams lack the motivation, confidence, and tools to upsell effectively. Add in long hours, base-level salaries, and the need to juggle multiple responsibilities, and it’s no wonder upselling doesn’t always happen.

That's why an incentive program can make a real difference, helping your team feel:
✨ Recognized and appreciated
✨ Fairly rewarded for their efforts
✨ More satisfied with their job.

And what’s in it for you as a hotelier?
💡 Consistent upselling, with everyone engaged, drives better results
💡 A more motivated team translates into higher revenue
💡 A strong upselling culture builds healthy competition and inspires ongoing skill development.

Discover what real hoteliers have shared about their incentive programs enabled via Oaky and how they’ve helped boost both revenue and employee happiness👇

Starting with new software can be complex and daunting. But for ibis Edinburgh Centre Royal Mile (Accor), onboarding wit...
14/10/2025

Starting with new software can be complex and daunting.

But for ibis Edinburgh Centre Royal Mile (Accor), onboarding with Oaky was smooth from day one. General Manager Dean Penrose even rated it a 10/10:

“The support we received wasn’t just about solving problems. It was about helping us proactively set up offers in a way that would actually convert. That’s what made the onboarding experience so valuable."

What stood out to Dean and the hotel team?

🤝 Clear, step-by-step guidance
⏰ Quick, practical support whenever needed
🎯 Real-life examples from similar properties, helping the hotel set up offers that resonate with guests
🔗 Seamless 2-way integration with Opera Cloud was tested and checked to provide automatic sync
🎨 Encouragement to be inventive and go beyond standard offerings.

The team didn’t have to wait long for results: loyalty signups increased, and breakfast sales picked up significantly — and it’s just the beginning! 🚀

Has Oaky made a difference to your hotel? Let other hoteliers know! Leave your feedback about Oaky on Hotel Tech Report ...
08/10/2025

Has Oaky made a difference to your hotel? Let other hoteliers know!

Leave your feedback about Oaky on Hotel Tech Report and inspire others looking for innovative ways to elevate their revenue results and deliver exceptional guest journeys: https://hubs.li/Q03Mv84h0

Thank you for being such an important part of the Oaky community 🫶

Every story you share helps us grow, improve, and keep creating value for you, your team and guests.

💥 Big news today: Oaky is joining forces with Plusgrade, a global leader in ancillary revenue solutions.When we started ...
06/10/2025

💥 Big news today: Oaky is joining forces with Plusgrade, a global leader in ancillary revenue solutions.

When we started Oaky, our mission was simple: help hotels deliver upselling experiences that guests truly value.

Now, by combining Oaky’s award-winning platform with Plusgrade’s powerful upselling technology and cross-industry expertise, we’re bringing the best of both worlds together.

One unified platform, designed with the strongest features from each, so partners don’t have to choose, and guests get more value from every stay.

This is the best, made better 🚀

You can read the full announcement here: https://hubs.li/Q03MgpQX0

Want to win the hearts and minds of luxury travelers?Start solving their problems (comfort, time, and convenience) and c...
24/09/2025

Want to win the hearts and minds of luxury travelers?

Start solving their problems (comfort, time, and convenience) and create emotional value through your services and offerings.

The top-performing upsells across 5-star hotels in Europe in H1 2025 prove this point: guests are investing in convenience, comfort, and memorable moments.

Here’s what worked best and why:

🔸 Room upgrades – Guests are willing to pay for instant impact, such as more space, better views, or a private terrace.

🔸 F&B deals – Pre-booking dining packages removes the hassle of meal planning and guarantees a table.

🔸 Room attributes & services – Guests love the extra flexibility of early check-in and late check-out options, creating a smoother stay.

🔸 Transportation – Seamless airport transfers reduce stress, ensure reliability, and enhance the premium experience.

🔸 Exclusive experiences – Adding up to the overall “looking forward to the trip” mindset, these options allow guests to enjoy unique moments and connect with the destination.

🔸 Wellness – Spa treatments and private sessions tap into guests’ desire to relax and recharge, boosting overall satisfaction.

✨ “With Oaky, you always have someone ready to assist you. When we had a tight deadline to enable the platform, the onbo...
18/09/2025

✨ “With Oaky, you always have someone ready to assist you. When we had a tight deadline to enable the platform, the onboarding team was fully engaged — exchanging emails, solving challenges, and making it all work.

This kind of support and involvement is exactly what we need, and this is what makes Oaky stand out from other software companies.”

That’s how James Mpembe, Revenue and Reservation Manager at Hawar Resort by Mantis (Accor) describes his onboarding experience with Oaky.

We’re excited to kick off our partnership with James Mpembe, Ilhan Anil, Andre Erasmus, and the entire Hawar Resort team, and looking forward to collaborating on elevating the guest experience while driving upselling results at this stunning property.

🏝️ Located on Bahrain’s pristine Hawar Island, the resort blends adventure, comfort, and sustainability.

Guests can enjoy 104 elegant accommodations, including breathtaking overwater villas, five dining venues with celebrity chef pop-ups, a serene spa, and extensive sports facilities. A true island gem promising unforgettable experiences.

Find out more: https://hubs.li/Q03HfL0b0

Mental health in hospitality often remains a taboo subject. Yet it affects professionals across every level of the indus...
17/09/2025

Mental health in hospitality often remains a taboo subject.

Yet it affects professionals across every level of the industry.

Tune in for an honest conversation about burnout, leadership, resilience, and recovery with Linus Fredberg, Regional Director of Revenue Management La Maison-Northern Europe, and Oaky’s Clément Dénarié.

Linus shares his deeply personal journey of overcoming challenges and finding his way back to balance.

💬 Key insights you’ll take away:

🔸 Why mental health conversations matter more than ever in hospitality
🔸 Red flags leaders can watch for in their teams
🔸 How culture and teamwork impact resilience
🔸 Practical habits to protect your energy at work
🔸 A refreshing perspective on prioritizing what truly matters in life and in business.

Watch now on YouTube: https://hubs.li/Q03JfhM-0

Or listen on Spotify: https://hubs.li/Q03Jfwlv0

“We can already see a revenue uplift, and it’s clear that processes are faster and smoother. The big win is that our col...
16/09/2025

“We can already see a revenue uplift, and it’s clear that processes are faster and smoother. The big win is that our colleagues at the hotels have more time to spend on what matters most - our guests,” Céline Mamane, Head of Digital Marketing, MEININGER Hotels.

That’s exactly what MEININGER Hotels has experienced since switching to the 2-way integration between Oaky and SIHOT.

The integration not only made upselling faster and smoother, but also brought consistency across 36 properties and created a more frictionless guest journey.

And the results have been nothing short of amazing:

📈 Revenue growth: Average monthly upsell revenue increased by 175% YoY (May-August 2024 vs. May–August 2025)

⚡ Operational efficiency: Hotel teams spend less time on admin and can focus more on the guest experience

📩 High guest engagement with pre-arrival offers: 78.61% pre-arrival email open rate

🍴 The ability to upsell a wide range of offers: F&B (64%), Transportation (25%), Early check-in/late check-out (9%), Other services (2%).

Céline also points out how Oaky supports their brand:

“For us, Oaky is part of the guest communication journey. With chain options, we can ensure brand consistency across properties, while still giving each hotel the flexibility to add local flavor.”

Guest happiness vs. Staff happiness. You don’t have to choose one over the other. But when guest requests arrive last mi...
09/09/2025

Guest happiness vs. Staff happiness. You don’t have to choose one over the other.

But when guest requests arrive last minute, disrupting the flow of hotel operations, hotels face a tough choice:

❌ Say no and disappoint the guest
✔️ Say yes and put pressure on the team.

💡 True hospitality isn’t about choosing one over the other. It’s about designing processes that respect guest expectations and the team’s capacity to deliver. At the end of the day, happy teams mean happy guests – that’s the sweet spot to strive for.

That’s why setting smart boundaries isn’t limiting service. It’s what makes exceptional service possible. When requests come in with enough lead time:

🤩The team has enough time to prepare without feeling pressured
🤩Guests feel genuinely cared for
🤩The experience feels effortless on both sides.

It’s one of the little (but advanced) features Oaky customers love. By setting pre-stay offer rules (for example, “Bouquet of flowers in the room can only be requested 2+ days before arrival”), you can give your team the breathing space to prepare while ensuring guests enjoy excellent service.

And how do you balance guest delight with staff happiness?

Next week, we’re heading to Köln for HSMAday 2025 🎉On 15–16 September,   will be buzzing with   experts, future-focused ...
08/09/2025

Next week, we’re heading to Köln for HSMAday 2025 🎉

On 15–16 September, will be buzzing with experts, future-focused talks and plenty of networking, and Oaky’s Samantha Noll will be there.

If you’re attending, connect with Sam to chat about the latest in upselling, guest experience and the future of hotel revenue.

See you in Köln!

You have invested in your suites and premium rooms… yet too often, they’re the last to be filled. To fix this, many hote...
04/09/2025

You have invested in your suites and premium rooms… yet too often, they’re the last to be filled.

To fix this, many hotels discount them. Or worse, give them away for free.

But here’s the catch:
❌ Free upgrades cost you revenue
❌ Guests start expecting luxury at no cost
❌ Premium rooms lose their true value.

There’s a smarter way to fill them. Start treating them as strategic assets - not as an afterthought - that not only bring revenue but also elevate the guest experience.

Here’s how Oaky can help:

⭐ Pre-arrival personalized offers: Many guests don’t even know upgrades are available. When they do, they’re often happy to pay for them.

⭐ Front desk upselling: Tailored suggestions from the software let agents focus on high-value deals, highlight the USPs, and show offers visually to guests.

⭐ Segmentation, dynamic pricing, and packages: Boost upselling conversions even further.

Explore more here: https://hubs.li/Q03GrswG0

Guests don’t want to be sold - they want to be involved 💫That’s the core idea behind Erik Tengen’s upcoming session at H...
02/09/2025

Guests don’t want to be sold - they want to be involved 💫

That’s the core idea behind Erik Tengen’s upcoming session at HSMAI Europe next week.

Are you doing all the right things: solid distribution, segmentation and dynamic pricing... But revenue still plateaus? 📉

Join Erik’s session to learn how hotels can go beyond selling and start co-creating meaningful stays with guests, building loyalty and reshaping your hotel's revenue strategy.

📅 When: September 9, 12:00–12:30
📍 Where: NBC Congrescentrum, Utrecht, Netherlands.

We can’t wait to see you there!

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