By The Glass

Name: By The Glass
Address: Energieplein 17, Haarlem, 2031TC, NL
Telephone: +31 235 252 289

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Nederland
Haarlem
By The Glass

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The By the Glass® technology keeps the opened bottles at their ideal climate and under a protective atmosphere guaranteeing weeks of immaculate freshness.

By the Glass® W**e Serving and Preservation Systems are acknowledged as one of the hottest trends in w**e marketing across the globe for their unlimited potential to present more choice and better w**es by the glass and for tasting in perfect quality. By the Glass® W**e Serving and Preservation Systems have been acknowledged as one of the hottest trends in w**e marketing across the globe for their unlimited potential to present more choice and better w**es by the glass and for tasting in perfect quality. They revolutionize the way w**es are presented and experienced in the on-trade and up-market retail trade offering eye-catching visibility and new forms of direct consumer interaction. The perfect temperature control for both white and red w**es contributes to a most convincing quality experience at any time. A programmable portion control and the optional connection to your cash register speed up your service and give you more control. With limited risk of waste and spoilage you can offer more choice and better w**es by the glass hence increasing sales revenue and customer satisfaction. W**e producers and the trade can rely on the guaranteed quality of their products presented at an instore or cellar door tasting, and they benefit from the new possibilities for self-service and direct consumer interaction. What’s more the spotlight presentation appeals to a generation of consumers who prefer to gain an impression for themselves looking for more choice and a strong visual presentation. With this perspective By the Glass® is pioneering new forms of direct consumer interaction with our By the Glass® W**e by the Card technology and By the Glass® Modular “POS” – the world’s first w**e serving system designed for self-guided tastings at point of sale.

07/10/2026

The World’s Best W**e Entertainment can now be enjoyed at Gadens Gastronomer's Social W**e Bar in Esbjerg, Denmark. Buoyed by his success, restaurateur Ian Choe Nielsen was able to rent and renovate the premises next door, now allowing him to treat twice as many of his fans. On top of that he surprised them with Esbjerg’s largest selection of w**es by the glass, which they can taste and discover at their own pace from two By the Glass® Tailormade 16 dispensers, while attentive host Lærke Paulsen and her team are free to take care of every other culinary need. Photos: Camilla Thorenfeldt

30/09/2026

The World’s Best W**e Entertainment is delivered at VERANDA, rooftop w**e bar and restaurant in Stavanger, and the team spared no effort to take it to a whole new level. Watch as they hoist more than 150 kg of solid stainless-steel w**e-serving equipment to the rooftop — all to bring an unparalleled selection of by-the-glass w**es to Norway’s Energy Capital.

22/09/2026

Reverso W**e Bar is getting ready for the Fashion Week crowd today, sending Milan’s greatest selection of w**es by the glass onto the catwalk in Via Savona — at the heart of one of Milano’s iconic fashion and showroom districts.

16/09/2026

You can TRUST YOUR TASTE! at Prechtl - Hier geht's mir gut grocery stores across the picturesque Bavarian Pre-Alpine region, as customers can register for a digital Prechtl W**eCard card with their smartphones in order to experience premium w**es and sophisticated non-alcoholic alternatives in a self-guided tasting before buying. By the Glass® W**eKiosk efficiently links the tasting experience to your digital marketing.

04/08/2026

The World’s Best W**e Entertainment can be experienced at Fahr in Aargau, Switzerland!

29/07/2026

The feeling of meeting your friends in a self-exploring w**e bar!

23/07/2026

Every guest has a different taste.

Make it easy for them to discover the w**es that suit them best.

15/07/2026

The World’s Best W**e Entertainment can be experienced at Pickles in Biscarosse, France!

09/07/2026

The world’s best way to get over a heat wave 🍷

30/06/2026

Great w**e experiences begin with curiosity. Give your guests the opportunity to discover something new.

Adres

Energieplein 17
Haarlem
2031TC

Telefoon

+31 235 252 289

Website

http://www.bytheglass.eu/

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