The Plant Based Traders

04/06/2026

🌱 Not your typical traders.

The fresh produce industry has always been about relationships, trust and consistency. But we believe it should also be about innovation, curiosity and looking ahead.

That’s exactly how Rick and Helien built The Plant Based Traders.
Always exploring new opportunities. Always close to growers. Always looking for products that help customers stand out in the market.

From Portugal to Thailand and beyond, they combine over 30 years of industry experience with a fresh perspective on what the future of produce can look like.
Because standing still has never been part of the plan.

29/05/2026

Let the sun come in☀️🌴

Tholen - Al jaren verkoopt The Plant Based Traders Thaise kokosnoten. In 2024 introduceerden Rick Rebergen en Helien Verhagen vanuit Portugal tevens het merk Goconutty: witte, ongebrande…

21/05/2026

🍠 BBQ baked Bellevue sweet potato. Wrap a Bellevue sweet potato in aluminium foil and bake it on the BBQ (or in the oven) for about 45–60 minutes at 200°C, until soft and creamy inside.

Slice it open and fill with:
• feta
• sun-dried tomatoes
• parsley
• olives

Finish with a little olive oil, black pepper and salt. The natural sweetness of Bellevue pairs perfectly with the salty feta and Mediterranean flavours.

👉 This is exactly the kind of versatility consumers are looking for. Ready to add Bellevue sweet potatoes to your assortment?

13/05/2026

🍠 Did you know?...

Sweet potatoes have become one of the fastest-growing vegetable categories in retail thanks to their versatility, vibrant appearance and healthy image.

From fries and soups to ready-to-eat meals and healthy snacks, consumers keep finding new ways to enjoy them.

That’s exactly why sweet potatoes deserve a place in every modern assortment.

👉 Interested in adding sweet potatoes to your range? Let’s connect.

19/04/2026

🥬 Pak Choi, simple and full of flavour. Also known as Bok Choy, this crisp leafy vegetable is a favourite in Asian cuisine. Lightly fried with garlic and soy sauce, Pak Choi develops a rich, savoury taste while keeping its fresh crunch. Simple ingredients, powerful flavour.

And the best part? Pak Choi is available year-round, making it a versatile and reliable product for every assortment.

14/04/2026

For many people, sweet potato fries are the most familiar way to enjoy sweet potatoes. Crispy on the outside, soft on the inside and full of natural flavour. Served in restaurants around the world, they’ve become a popular alternative to traditional fries and for some, even the tastier choice.

That’s exactly why sweet potatoes deserve a place in every assortment.
👉 Interested in adding sweet potatoes to your range? Let’s talk.

08/04/2026

High up in the tropical palms of Thailand, young coconuts grow under the sun and ocean breeze. These beautiful fruits are the starting point of our pure Goconutty coconut water.

Carefully selected and harvested at the right moment, they deliver the fresh taste and natural hydration coconut water is known for.

From the tree in Thailand to your shelf or restaurant.

04/04/2026

From storage to packaging, every step matters. Our sweet potatoes are carefully handled and prepared before they continue their journey to retailers and partners across Europe.

At The Plant Based Traders we manage the entire process, from sourcing and quality control to packaging and logistics. Reliable supply, organised with care.

30/03/2026

Our sweet potatoes are not only for retail, they are also widely used in the food industry.

From baby food and purées to fries, chips and ready-to-eat products, we supply both organic and conventional volumeswith consistent quality.
Reliable sourcing, scalable supply and tailored solutions for industrial partners.

👉 Looking for a trusted partner in sweet potatoes? Let’s connect.

25/03/2026

🥔 Murasaki sweet potatoes stand out with their creamy texture and naturally nutty, chestnut-like flavour that becomes even richer when roasted.

Try them like this:
Roast Murasaki sweet potatoes in the oven with olive oil and sea salt until golden and tender. Finish with a drizzle of bourbon maple miso tahini dressing for a perfect balance of sweet, savoury and umami.

The result?
Crispy on the outside, soft and creamy inside with that signature nutty flavour Murasaki is known for.

👉 A refined sweet potato that chefs and food lovers keep coming back to.