Van Heertum Design VHD

Van Heertum Design VHD VHD (Van Heertum Design) is an international award-winning design agency based in the Netherlands, f

VHD (Van Heertum Design) is an award-winning design agency based in the Netherlands, founded in 1971. We offer ‘packaging design plus’ to a variety of international clients. In today’s market, we think packaging design should be about more than just looking good. That’s why we make it our daily business to identify brand values and use them in the design process. Creating packaging concepts that b

ring out the essence of the brand and help clients communicate their brand story to the consumer. Next to strategy and creativity we also incorporate our know-how about packaging materials and production processes into the mix. Because of our Global Innovation Network, which consists of international market leaders within the packaging production industry, we have built up a great deal of technical know how, innovative material knowledge and understanding of feasible production processes. With this combination of Strategy, Creativity and Innovation, brand values come to life and tell their stories through packaging. This is what we call ‘packaging design plus’ and this is what we have been doing for over 45 years!

Two WINS at the DIELINE Awards 2026.Gold Winner in the Spirits category for ØL’SØN Green Gin.Merit Winner in the Spirits...
08/05/2026

Two WINS at the DIELINE Awards 2026.

Gold Winner in the Spirits category for ØL’SØN Green Gin.
Merit Winner in the Spirits category for Tolmanns Gin.

Both projects are built on the same belief:

Spirits packaging should never be just decoration.
It should carry the brand, the object, the material, the story and the production logic — all at once.

To be recognised twice in one of the world’s leading packaging design competitions means a lot.

A proud moment for Van Heertum Design.
And a strong reminder of why we keep pushing drinks packaging beyond the label.

Special thanks to .muehlich and everyone involved in bringing these projects to life.

DrinksDesign PremiumPackaging BrandDesign VanHeertumDesign ØlsonGreenGin TolmannsGin

04/04/2026

Something fresh is on the horizon!! Peachtree SPRITZ! Get ready for spring.

🍹

Check out our new design for Qream Delight. Pushing against category’s rules, like we like to do, and working with a lig...
12/03/2026

Check out our new design for Qream Delight. Pushing against category’s rules, like we like to do, and working with a light bottle instead of the normal “dark” colors for qream liquor.

Agency Winner — WBDS Black AwardProud to receive one of only four Black Awards at the  Awards 2025/26, with Van Heertum ...
03/02/2026

Agency Winner — WBDS Black Award

Proud to receive one of only four Black Awards at the Awards 2025/26, with Van Heertum Design named 2nd Place Agency Winner.

Our work for received a Black Award as part of this recognition.

A milestone that reflects consistency, craft and long-term thinking — built on strategy, storytelling and production coming together. Proud of the work. Motivated to keep moving forward.

TolmannsGin VanHeertumDesign

Great feature!!
26/01/2026

Great feature!!

It’s all about freedom and escaping reality, if only for a moment! Check out our new design for ERRRANTES!
23/01/2026

It’s all about freedom and escaping reality, if only for a moment! Check out our new design for ERRRANTES!

GOLD, GOLD and COMMENDED  AWARDSThe first of January we received the great news that we won three times at the World Bra...
05/01/2026

GOLD, GOLD and COMMENDED AWARDS

The first of January we received the great news that we won three times at the World Brand Design Society Awards.

• GOLD Tolmanns Gin,
• GOLD Ol’son Gin,
• COMMENDED Black Scott Whisky, .international.spirits

A beautiful recognition for projects built on concept, craft and tangible brand experience. What a way to start the year!

Big thanks everyone involved, since you never win alone🥂

3 x nominated  AWARDSOn Christmas Eve, we received the great news that three of our spirit packaging designs have been n...
26/12/2025

3 x nominated AWARDS

On Christmas Eve, we received the great news that three of our spirit packaging designs have been nominated for the World Brand Design Society Awards.

• Tolmanns Gin,
• Ol’son Gin,
• Black Scott Whisky, .international.spirits

A beautiful end-of-year recognition for projects built on concept, craft and tangible brand experience.

Winners will be announced on January 1st — a strong way to start the new year 🤞

Wishing everyone a warm and inspiring remainder of the holiday season🥂

CALLING ALL DESIGN STUDENTS 🚀Future Friday is making a comeback… but this time, you are part of it.A few years ago, our ...
05/12/2025

CALLING ALL DESIGN STUDENTS 🚀

Future Friday is making a comeback… but this time, you are part of it.

A few years ago, our Future Friday series — our AI-inspired spirit packaging concepts — took off and brought in thousands of new followers.
Even long after we stopped, people still talk about it.

So we thought:
It’s time for a new edition. A new generation. The future.

🎓 Future Friday – Student Edition
In 2026, we want to feature spirit packaging concepts created by design students from around the world.
Fresh ideas. Bold visions. With AI or without AI, 3D visualization or old school sketching, bottle or label orientated — whatever your process, we want to see it.

But before we officially launch…
We want your thoughts first.

👉 Would you, as a student, participate?
👉 Does this sound exciting or inspiring to you?
👉 Should we open this to all art & design schools worldwide?
👉 Tag a student who needs to see this!

We’re super curious to see if this comeback sparks the same energy as the original Future Friday series. If it does it will inspire us to take it on and work out the details for this new initiative!
So if you think this is a good idea, let us know by leaving a YES in the comments 👇 and immediately tag somebody who needs to see this, to grow the initiative towards the launch.

And if you want to stay updated on the launch, the submission details, and all selected works:
Make sure to follow — so you don’t miss a thing.

The future starts Friday.

01/12/2025

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Gasthuisring 23
Tilburg
5041DP

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