Er. Saurav Raj - The Unconventional Professional

Er. Saurav Raj - The Unconventional Professional Shaping narratives and experiences. Keen eye for brand strategy and mark-tech. Helping brands to thrive in a digital marketplace. Lets Connect !

A Marketing Professional and an Academician with more than a decade experience in brand management. An Engineering graduate with MBA and Law. Currently a doctoral candidate in AI and Marketing.

Data may drive decisions, but people create impact. The most rewarding part of teaching MBA Data Analytics isn't the da...
22/06/2026

Data may drive decisions, but people create impact.

The most rewarding part of teaching MBA Data Analytics isn't the dashboards, models, or algorithms, it's the people behind them.

Every class reminds me that data may drive decisions, but people create impact. The most meaningful learning doesn't happen when students memorize concepts; it happens when they question assumptions, challenge ideas, connect theory with practice, and learn from one another.

To this incredible cohort thank you for your energy, your questions, your willingness to think critically, and your commitment to becoming better professionals. I hope you leave this classroom with more than technical skills. I hope you carry the confidence to solve meaningful problems, the humility to keep learning, and the courage to lead with both data and empathy.

The future belongs to those who can combine analytical thinking with human understanding, and I have every reason to believe this group is well on its way.

Here's to lifelong learning, purposeful leadership, and creating impact beyond the classroom.

Presidential Graduate School

Where academia meets industry !Students from my "Principles of Branding" class presented their work directly to the bran...
30/04/2026

Where academia meets industry !

Students from my "Principles of Branding" class presented their work directly to the brand that sponsored the entire project. This wasn’t just an academic exercise, but a real-world immersion into how brands think, strategize, and make decisions.

The winning group was recognized and rewarded, reinforcing performance-driven learning.

Grateful to Infinix for enabling this collaboration and setting a strong example of industry-academia partnership.

Special thanks to Piyush Giri from Infinix, Kalpana Gurung Mam, Ashwin Satyal Sir and Santosh Shrestha dai for your support.

Many people asked me why didn’t I vote.The simple answer: I didn’t feel convinced. The older parties have repeatedly dis...
17/03/2026

Many people asked me why didn’t I vote.
The simple answer: I didn’t feel convinced.

The older parties have repeatedly disappointed us, and the new “bell” did not ring a bell for me either. Many people didn’t vote because they deeply believed in something new; they voted because they felt there was no alternative. When people walked into the booth, they already knew they were stamping the light blue symbol.

I am not against anyone. But for me, politics must stand on philosophy and ideology. Popularity and media amplification well cannot be the foundation of political legitimacy.

Personally, I am an Aeronautical Engineer with an MBA and a LLB degree. I have even qualified at IIT-Bombay for my PhD in AI. I have been an academician for more than 12 years now and have been running my company with a team of 10. That makes me a very strong candidate too, but politics is not about these credentials alone. It is not a CV competition.

What worries me more is something deeper.
Many of us used to be jholey once. And many of us still are. Whether it is for “change” or “no change,” the culture of blind allegiance remains the same.

We replaced symbols.
But did we change mindsets?

The mindset is the key.
10/03/2026

The mindset is the key.

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