Wendy Liew - Business Broker at ABC Business Sales

Wendy Liew - Business Broker at ABC Business Sales 📍 Auckland Business Broker
💼 20+ years Business Experience in NZ, AU & Asia. Fluent in English, Mandarin & Cantonese.

Expert in industrial products, F&B, manufacturing & supply chain.
🤝 Proven negotiator & project manager. With a working track record that span multiple industries specialising in industrial products, food & beverage manufacturing, supply chain distribution, and workwear uniforms. Wendy held a degree in Engineering as well as a Postgraduate Diploma in Business Administration from the University of

Auckland. She has both overseas and local working experience in New Zealand, Australia, Malaysia, and Singapore. Whether you are thinking of buying or selling a business contact Wendy today for a no obligation consultation and leverage the wealth of knowledge and experience she brings to ABC Business Sales. Wendy is multilingual fluent in English, Mandarin and Cantonese. Email: [email protected], phone 021 2129534

A pleasure to see the successful conclusion of the sale of this Medical Supplies business.Thank you to both the vendor a...
10/04/2026

A pleasure to see the successful conclusion of the sale of this Medical Supplies business.

Thank you to both the vendor and the new owners for making this transaction possible. We wish the vendor all the best in retirement, and it is exciting to see a capable team of investors take the reins as they begin their business ownership journey. Wish them every success as they embark on the business journey.

Business categories such as import distribution remain in high demand. If you are considering buying or selling and would like a confidential conversation, please get in touch.


SOLD! ✨Congratulations to both the vendor and purchaser for a successful transaction.We are proud to be New Zealand’s Nu...
01/04/2026

SOLD! ✨
Congratulations to both the vendor and purchaser for a successful transaction.
We are proud to be New Zealand’s Number 1 business matchmakers.
If you're ready to take the next step and sell your business, or you're looking for a new business opportunity, get in touch with our specialist team today.
0800 180 222 or [email protected]

Licensed REAA 2008.

Jumping on the ChatGPT caricature trend too!Great timing as today marks the first day of the Chinese New Year. With 12 z...
16/02/2026

Jumping on the ChatGPT caricature trend too!

Great timing as today marks the first day of the Chinese New Year. With 12 zodiac animals in the cycle, this year welcomes the Year of the Horse — symbolising momentum, determination, and forward progress.

Wishing everyone a prosperous and successful year ahead.

Happy Chinese New Year! 新年快乐
Gong Xi Fa Cai 恭喜发财 🐎🏮✨

Today’s news shows that although the New Zealand economy is improving, but conditions remain challenging, with unemploym...
04/02/2026

Today’s news shows that although the New Zealand economy is improving, but conditions remain challenging, with unemployment rising to 5.4%. Auckland sits at 6.4%, while Wellington is at 5.8%.

This aligns with what we’re seeing in the business sales market. Some individuals, instead of waiting for employment conditions to improve, are now looking toward business ownership. Buyer enquiry continues to increase, with over 500 NDAs signed each week to review business opportunities. As a result, quality listings remain tight, and it is not uncommon to see well-positioned businesses receive multiple offers.

If you or your clients would like to understand what this means for your business or industry, you’re welcome to get in touch for a no-obligation chat.

A business appraisal can also be valuable in the current market — even if you’re not considering a sale right now.



We have an essential refrigeration seal service business currently on the market. This is a great opportunity if you enj...
03/12/2025

We have an essential refrigeration seal service business currently on the market. This is a great opportunity if you enjoy trade and being hands-on.

Business Overview,
- Waikato, Auckland and Northland territories
- An approved supplier for a diverse range of reputable businesses, with a database of over 1,000 clients, primarily repeat customers
- Essential services for energy savings and compliance with food safety audit standards
- Minimal fixed overhead costs being a mobile business
- A highly flexible work schedule
- Two operating vans and assets to operate the business
- Great returns for a working owner, averaging $120,000 per annum

Business Price: $149,000 including stock of around $22,700.

New listing!A rare opportunity to acquire a well-established medical supply business with decades of successful operatio...
02/12/2025

New listing!

A rare opportunity to acquire a well-established medical supply business with decades of successful operation. Predominantly B2B, it serves a diversified customer base of medical centres, rest homes, and select hospitals nationwide. The business is recognised for its reliability, trusted reputation, and extensive product range across medical, surgical, pharmaceutical, and equipment supplies.

Generates annual revenue of approximately $2.8 million, delivering a vendor's profit of over $270,000 last year. With around 98% of clients being B2B and no single client representing a significant portion of revenue, it enjoys a stable and diversified customer base.

Key strengths include its long-standing market presence, proprietary technology and brand, and broad product offering. The business has also begun expanding into B2C channels via its website, providing additional growth opportunities.

Based in Wellington, the business may be relocated if required.

Price $1,259,000 or $759,000 + stock of approximately $500,000

The Opportunity is “B.I.V. QUALIFIED”
This reflects ABC's preliminary assessment only.

This is a well-established medical supply business with decades of successful operation. Predominantly B2B, it serves a diversified customer base of medical centres, rest homes, and select hospitals...

Here’s a quick snapshot of what’s happening in the NZ SME market right now based on our latest Market Intelligence Repor...
02/12/2025

Here’s a quick snapshot of what’s happening in the NZ SME market right now based on our latest Market Intelligence Report.

Whether you're planning an exit soon or just want to stay informed, these insights can help you make informed decisions about who, what, why, timing and value.

To download the full report 👉🏻 https://www.abcbusiness.co.nz/blog/quarterly-market-intelligence-report-september-2025?fbclid=IwY2xjawOcJ01leHRuA2FlbQIxMABicmlkETF2bmJDYUxVMFEyejV5ckVpc3J0YwZhcHBfaWQQMjIyMDM5MTc4ODIwMDg5MgABHk5Or9sNASIwOASIsdU3BSmIcU9sZXA2looNzidQ6zH-srI7mTD1x_kdLZG7_aem_LsWvKejKnzTMFp_FNwC21A

This month we release our ABC September Quarterly Market Report — it’s jam-packed with insights into the NZ SME market, ...
19/10/2025

This month we release our ABC September Quarterly Market Report — it’s jam-packed with insights into the NZ SME market, especially if you’re considering selling your business in the near future.

🏗️ The Whos: Over 70% of sellers identify as NZ European, while more than 40% of buyers identify as Indian, Chinese, or other ethnic backgrounds.

💡 The Whys: The most common reason for selling is retirement (32%), followed by pursuing new opportunities (26%). The top motivations for buying are wealth creation (36%) and adding to an existing business (34%) — showing continued strength from trade buyers.

📊 The Market: More Deals Completed: Business sales rose 21% (from 400 to 483), reflecting growing confidence in business ownership.

📉 Tight Supply: New listings declined 3% (from 764 to 740), adding to the ongoing imbalance between demand and supply.

Thinking about what this means for your business — especially with the recent launch of the NZ Business Investor Visa (BIV)? Let’s have a confidential chat.

📞 021 2129534
📧 [email protected]



Is now the right time to sell your business? The data says yes The market is shifting, and sellers are in the best position we’ve seen in years. At ABC Business Sales, we guide business owners...

Hot off the press! A New Visa for business investors has just been announced.This is great news for business owners cons...
27/08/2025

Hot off the press! A New Visa for business investors has just been announced.

This is great news for business owners considering an exit. The new visa is expected to attract more qualified and skilled international buyers with capital into New Zealand. More offshore buyers in the market could mean stronger competition, better offers, and new succession opportunities.

If you’re thinking about selling your business, or simply planning ahead to ensure it’s ready - let’s have a no-obligation chat. With the right preparation, you can make a big difference to the outcome of your business exit.

☎️ Wendy 021 2129534
📩 [email protected]

Visa changes mean more buyers at the table. Offshore investors can now fast-track residency by buying a New Zealand business — is your business ready?
👉 https://www.abcbusiness.co.nz/blog/reinz-awards-2025

I’m thrilled to share some incredible news — ABC Business Sales took home four awards at the 2025 REINZ Awards for Excel...
21/08/2025

I’m thrilled to share some incredible news — ABC Business Sales took home four awards at the 2025 REINZ Awards for Excellence.

Our wins were Business Broking Office of the Year – Large (Auckland) and Small (Tauranga). Rising Star Salesperson of the Year and Individual Salesperson of the Year.

These awards highlight the trust our clients place in us and our consistent success in achieving outstanding results when selling businesses.

Get in touch if you're ready for the next chapter—our proven track record means you're in capable hands every step of the way 🤝

Address

City Works Depot Shed 4/90 Wellesley Street West
Auckland
1010

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