ABC Original Print

06/05/2024

We have let the grizzly loose.

With its imposing stature and robot arms, the Grizzly is a striking presence. And just like a grizzly bear, it possesses great strength, ingenuity, and persi...

26/02/2023

Outdoor Signage: Tips for Effective Design and Placement

Outdoor signage is an important element of a business's marketing strategy. It serves as a visual representation of the brand and communicates important information to potential customers. Whether you're looking to attract new customers, promote an event, or simply increase brand visibility, effective outdoor signage can help you achieve your goals. In this post, we'll discuss some tips for designing and placing effective outdoor signage.

Keep it simple and easy to read
The most effective outdoor signage is often the simplest. You want your message to be easily understood by anyone who sees it, whether they're walking or driving by. Use a clear and easy-to-read font, avoid clutter and unnecessary graphics, and keep your message concise.

Use high-quality materials
Outdoor signage needs to withstand the elements, including wind, rain, and sun. Use high-quality materials that are durable and weather-resistant. This will not only ensure that your signage lasts longer but also that it looks professional and communicates your message effectively.

Consider your location
The placement of your outdoor signage is just as important as the design. Consider the location of your sign and make sure it's visible to your target audience. If your business is on a busy street, for example, consider placing your sign at eye level and using bold colors to make it stand out.

Use contrasting colors
Colors play an important role in outdoor signage. Use contrasting colors that make your message pop and are easily visible from a distance. Avoid using too many colors, as this can make your sign look cluttered and difficult to read.

Keep your branding consistent
Your outdoor signage should be consistent with your brand's messaging and visual identity. Use the same colors, fonts, and imagery that you use in your other marketing materials to create a cohesive brand experience.

Don't forget about lighting
If your business is open during the evening or nighttime, consider using lighting to make your outdoor signage visible in the dark. This can be achieved through spotlights, backlit signage, or even simple string lights.

In conclusion, effective outdoor signage can be a powerful marketing tool for businesses of all sizes. By following these tips, you can create signage that communicates your message clearly, stands out from the competition, and attracts new customers to your business.

10/09/2022

Signs are a great way to advertise - however we recommend proof reading first

🧍‍♀️🍺

19/07/2022

Congratulations to our amazing team who picked up another set of gold medals once again.

This time from the 2022 New Zealand Sign Display Awards

They were all about Eleanor our 1:1 scale ford mustang check her out on our website originalprint.co.nz

02/06/2022

ABC Photosigns and ABC Original Print drew jersey number ten today in the annual Auckland Rugby jersey draw - keep an eye out for our branding when watching the games

03/09/2021

We are very proud at ABC Original Print to have been awarded a Sliver medal from the leading Global Sustainability Rating Company EcoVadis.

see more at www.ecovadis.com

01/09/2021

Here at ABC Original Print we have years of experience in All types of printing - Call us today . . . . . . ...

28/08/2021

This is the latest creation at ABC Original Print.

come and see her in real life at our Gallery in Auckland.

Let us show you what we can do for your brand.

22/08/2021

Latest Blog Post is here

Come and see her in our Gallery in Onehunga Our amazing design team have outdone themselves this time. Check out this pictorial describing how Eleanor was created. What's next for ABC Original Print?? Contact us with your next project.

22/08/2021

Here is one of our great designers we have here at ABC Original Print. He took a photo of a 1967 Mustang and turned it into this.

A 1:1 cardboard replica.

Standby for the video

18/08/2021

Check out the skills of our design team here at ABC Original Print.

They took a photo of Eleanor from the Nicholas Cage movie "Gone in 60 seconds" and created this. More photos coming soon

She is available for hire