Jon Randles - Business Advisor

Jon Randles - Business Advisor I help business owners get better results, faster than they would by themselves. And get back to enjoying the process.

If you’re ready to convert more sales, tighten your margins, get your team more productive, and get more A-Grade leads, just DM me.

I asked a bunch of business owners what numbers they were tracking.Here's what they said:Revenue. Cash in the bank. New ...
30/04/2026

I asked a bunch of business owners what numbers they were tracking.
Here's what they said:

Revenue. Cash in the bank. New clients signed. Total client count.

Of course.
Those numbers feel important because they are important.
They tell you whether the business is moving or not.

But they're also the wrong numbers to focus on.

Because those are lag metrics.

They tell you what has already happened. They are the scoreboard.

Yeah they're useful - who doesn't need to know how much money is in their bank account when there are donuts to buy - but they are reporting on a game that has already been played.

So when a business owner opens the spreadsheet and sees that only one client signed this month, or the bank balance is tighter than expected, stress kicks in.

The trouble is, there’s nothing they can do in that moment to change that result. That number was created by the actions taken over the past few weeks or months.

That’s why better business owners learn to shift their focus.

Instead of obsessing over outcomes, they start measuring the inputs that create those outcomes.

Things like:
How many quality conversations happened this week?
How many follow-ups were sent?
How many proposals went out?
How many referral conversations were started?

Those are lead metrics.
They are not as exciting as the scoreboard, but they are where the control lives. They are the part of the business you can actually influence today.

And once you start managing those properly, the lag metrics begin to improve as a result.

If you want to change the numbers you see at the end of the month, start by changing the actions you measure during the week.

A simple exercise for you. Pick one lag metric you care about, then list the three lead metrics that drive it. Track those for the next 30 days.

You might be surprised how quickly you start to feel like you're on the right Path - and the Results will follow.

26/04/2026

I just signed the GM of a company turning over 10s of Millions of $$$.
Here's the strategy that landed the deal.

24/04/2026

Want to sign 2 to 3 clients a month?

Then stop worrying about how many you've signed and start counting how many referrals you've asked for.

Most business owners focus on the end result, but signed clients are a lag metric.

The better question is: what activities are you doing each week that create those outcomes?

Lead metrics are the actions you control directly.

You don't need permission to send a follow-up, invite someone for a coffee, or ask for a referral.

Do them, measure them.

If you manage the inputs well, the results have no choice but to follow.

23/04/2026
21/04/2026

Are you watching the scoreboard after the game is over?
If you only look at your bank balance or your “clients signed” column to judge how the business is going, you’re already too late.

Most business owners track metrics like revenue, signed clients, and total client count.

Those numbers matter, but they only tell you what has already happened.
If those numbers are down today, you cannot change them today.

The real question is: what were the actions that created that result?

Start tracking lead metrics like calls made, follow-ups sent, meetings booked, and proposals delivered.

When you improve the inputs, the scoreboard will start to move.

Stop staring at the result. Start managing the actions that create it.

“Don’t wish it was easier. Wish you were better.”💣On Wednesday, I ran The Scale Plan workshop with the promise of: "Work...
26/03/2026

“Don’t wish it was easier. Wish you were better.”💣

On Wednesday, I ran The Scale Plan workshop with the promise of:
"Work out what’s holding you back, then build the 90-day plan to fix it – in 3 hours."

Amazing group, great conversations, and most importantly - everyone was there to do the work.

Big thanks to everyone who showed up and got stuck in 🙏🏻

And I very much appreciated the support from:

🥖👨‍🍳 Bakers Delight for keeping everyone fed (especially https://www.facebook.com/BakersDelightNZPointChevalier and cheers for organising Scott!)
☕️ Itameshi for the much-needed coffees
🏢 BizDojo for hosting us in their awesome workspace

And especially the incredibly talented Jaye Xu-Randles who pulled it all together behind the scenes ❤️

A lot of good insights and lessons came out of the session, and I’ll share more over the next couple of weeks but:

“Don’t wish it was easier. Wish you were better.”

was a doozy.

More to come.

12/03/2026

Why should I come to your 90-day workshop?

12/03/2026

Business owner? Too many priorities?

02/03/2026

I’ve been there.
I co-founded a business that, for years, wasn’t giving me the income or freedom I expected for all the work I was putting in.

It felt like I was stuck on a never-ending hamster wheel, with everything depending on us.

Worse still, we were six figures in the red and couldn’t find a way out of the downward spiral.

Then, we started working with a coach, focusing on key projects.

And in the first 12 months, our sales increased by 30%, and our net profit skyrocketed by 870%. The transformation was life-changing.

01/03/2026

The Auckland Business 5 Week Challenge.
(think of it like taking your business to the gym for a workout)

And you don't even have to pay for it.

It’s a five-week program, that you can do at home, with short, practical weekly exercises that help you build:

💰 better margins
💰 more profit
💰 more control over your week

Most business owners start finding extra profit and time by week 3 - not because they work harder, but because they stop leaking it in the usual places.

If you’re keen, click the link in the comments to check it out.

20/11/2025

Hey, are you sick of being surrounded by idiots?
I’m running a workshop to help you fix that. And when I say that - I mean you 🙂

https://cstu.io/a1fbb7

19/11/2025

If you’ve ever lost a sale or butted heads with a boss or team member, chances are it wasn’t about competence. It was a communication style mismatch.

Right now, with the economy tight, missed connections are expensive.

We’ll fix this at our upcoming workshop: Turn Your Personality Into Your Superpower.

It’s a practical DISC workshop for owners, leaders, and sales pros who need to adapt fast, win trust, and reduce friction.

Details:
Wednesday, 26 November
3.30–6.00 p.m.
Spaces, 50 Albert Street, Auckland Central
$100 NZD includes your personalised DISC profile (valued at $300) and a Regus day pass you can use at any Auckland location.

If you want fewer clashes and more clarity, grab a seat. Bring a colleague or your team if you want the change to stick.

Sometimes they’re just different, not difficult.

Details to the comments. 👉

Address

Auckland
1010

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