12/11/2020
What do you do now?
I am a communications strategist...
It’s probably not really want people expect because I was a singer at the beginning of the year but to me it’s the best and most obvious transition.
As a self managed performer I got to live the best of both worlds. We had the rockstar life; touring, photos, concerts, alcohol, food, hotels, travel, sight seeing, everything.
But the most important thing of all was learning to communicate and articulate your value. I had to get good at telling our story, putting forward our point of difference and connecting with our audiences.
Anyone who has seen our shows knows that I do most of the talking. In fact, anyone who knows me knows that I naturally do most of the taking. Sometimes I guess it comes from liking to hear my own voice but most of the time I want to test and to know if the people we are in front of “get us”.
Do they feel how we feel?
Are they moved by our passion?
Are they in tune with our songs?
Do they see our vision?
Can they imagine the picture of the world that we are trying to paint and convey to them?
This is the real power of an artist. To move people’s heart and to mould their minds through beauty and transcendence.
Every person I meet, every audience I get in front of, every post I make, every song I sing in my career is aimed at one purpose... to try and enrol and empower people to imagine something better for themselves and for our world.
This is the real shame of politics in my opinion is that it is about the lowest common denominator and cheap points but both sides do it and it’s just how it is.
But real and lasting change can only come from inside. It is an inward out process. And we simply try to stir hearts and minds but we can’t control where it goes no more than we can control the wind or the water slipping through our fingers.
This is my true passion. How to connect and bring people to an idea of better. Whatever that looks like or feels like for them. I despite mediocrity and I abhor average. But better, the constant climb to perfection. That is the mountain I will be on for my whole life. And I am happy and honoured to help the fellow traveller on the way.