Maverick Tourism

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Maverick Tourism

Putting tourism on the map since 2014. We are committed to tourism, and we're passionate about the power of digital to drive direct sales.

Our team combines cutting-edge digital marketing expertise with decades of industry experience. Follow us to learn how digital can drive direct sales and impact your bottom line.

20/10/2026

Gold star client behaviour, according to your friendly local tourism marketing agency.

Organised asset folders? ⭐

Clear business priorities? ⭐

Vertical footage actually shot vertically? ⭐⭐⭐

It’s the little things that make a marketer’s day 😂

To all the clients keeping their folders tidy, answering every question in the email and giving the creative team more than five minutes to work their magic: we see you. We appreciate you. You’re doing amazing. 🫶

14/10/2026

New Zealand is known for its adventure tourism, and we wouldn’t be Mavericks without a healthy love of adrenaline ourselves. 🤙

From flying and ziplining to getting out on the water, climbing to new heights and everything in between, we’re always pretty keen to swap the desk for an adventure.

After all, it helps to genuinely love the industry you spend your days marketing. 💙

12/10/2026

2026 has really kept us tourism marketers on our toes 😅 Travellers are searching differently, AI is re-shaping discovery, attention is harder to win, and bookings are more competitive than ever.

We're sharing everything we've learnt this year with Destination Digital - The Summer Series: three free, live webinars focused on what tourism operators need to nail this summer.

Join us this spring and learn how to Get Found, Get Chosen and Get Booked this high season. Zero fluff, plenty of practical takeaways.

Register now - you can thank us later 😉
https://maverick-tourism.com/insights/the-tourism-marketing-summer-series/

07/10/2026

Every great team has its superpowers. Ours just happen to involve strategy, storytelling, spreadsheets and an alarming amount of caffeine. 🦸‍♀️⚡

Meet the marketing superheroes behind Maverick.

Each comes armed with their own special powers, secret weapons and one sworn arch nemesis they’d happily banish from the marketing universe forever.

Different strengths. Different specialties. One shared mission: helping tourism businesses thrive.

Swipe to meet the team and discover who you’d want on your side when marketing mayhem strikes. 👉

05/10/2026

Another new face at Maverick! 👋✨ We’re very excited to welcome Jordan to the team as our newest Account Manager.

Jordan brings a brilliant mix of creative thinking, strong communication and experience across content, digital, brand and multi-channel campaigns. With family roots in tourism, joining Maverick also brings Jordan into an industry that has always felt close to home.

We can’t wait to see her put her skills to work alongside our clients and help bring plenty of exciting tourism marketing projects to life. Welcome to the team, Jordan! We’re stoked to have you on board. 💙

28/09/2026

A new chapter for Maverick 💚

After 4.5 years with us, Zac is wrapping up his time as GM and heading to Cambridge to join the team at Hobbiton.

And stepping into the GM seat is Stu Lill - a familiar face to pretty much everyone who knows Maverick. Stu’s been with us for more than six years, has been a huge part of the leadership team for a long time, and knows the business, our clients and our people inside-out.

So yes, a little bittersweet. But also plenty to celebrate, and a lot to be excited about for what comes next 🥂

26/09/2026

Tourism has always been about so much more than where we go. 🌏

It’s about the people we meet, the communities we support, the places we help protect and the stories we bring home with us.

For us at Maverick, we’re lucky enough to see the impact of tourism every day through the incredible operators, destinations and businesses we work alongside. And we’re pretty proud to play our small part in helping them grow, connect with travellers and share what makes their corner of the world special.

This World Tourism Day, we’re celebrating an industry that creates livelihoods, brings people together and makes a difference far beyond the holiday itself.

Here’s to tourism, and all the people who make it what it is. ❤️‍🔥

17/09/2026

The destination may be relaxing. The marketing of it is not.

13/09/2026

Eight years of Kelly! 💙

Last Friday, we celebrated a pretty special milestone: Kelly’s 8-year Maverick anniversary!

As Maverick’s very first employee, Kelly has been part of our journey almost from the beginning. Eight years later, she’s an incredible leader, a performance marketing powerhouse and an integral part of the team we are today.

Thoughtful, dependable and quietly brilliant, Kelly has made a lasting impact on Maverick, our clients and everyone lucky enough to work alongside her.

Happy Maverick-versary, Kelly! We’re so grateful for everything you bring to the team. 🥂💙

Address

B:HIVE, 74 Taharoto Road, Takapuna
Auckland
0622

Website

https://maverick-tourism.com/

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