Rural Sales Success

Rural Sales Success The secrets and psychology every rural sales rep needs to know.

Wise words indeed.
17/06/2026

Wise words indeed.

16/06/2026

If you're too slammed to upskill right now - this one's for you.

David Brock on one of the most uncomfortable truths in the workplace right now.

Watch or listen to the full episode of Rural Sales Success - out now wherever you get your podcasts.

15/06/2026

An entire industry grew fast, hit its numbers, and patted itself on the back.

David Brock says they were actually failing the whole time - they just didn't know it. Sound familiar?

Watch or listen to the full episode wherever you get your podcasts.

14/06/2026

Most sales candidates talk up their wins. The stand-out ones do something different.

St John Craner shares the moment in every interview that separates the self-aware from everyone else. And what he's quietly waiting to hear.

Watch or listen to the full episode with return guest David Brock - out now wherever you get your podcasts.

13/06/2026

๐Ÿ˜‚๐Ÿ˜‚

12/06/2026

A fourth-generation dairy farmer doesn't want to hear your pitch.

They want to know if you actually care about them and what they want.

Remember itโ€™s all about them, not you.

Most rural sales managers think their job is to have all the answers.It isn't.The best ones ask better questions, hold b...
12/06/2026

Most rural sales managers think their job is to have all the answers.

It isn't.

The best ones ask better questions, hold better conversations, and know that their team's results start and stop with them.

Swipe through to see what separates the managers who lift their teams from the ones holding them back.

Book a private 1:1 call via the link in bio.

11/06/2026

"Weโ€™re going out there to lose 85% of the deals."

David Brock has spent decades advising sales organisations around the world - from IBM in its heyday to billion-dollar companies today.

He wrote the bestselling Sales Manager Survival Guide, and his new book Good Enough, Good Enough tackles the question nobody's asking: why do teams that hit their numbers still underperform?

He's back on the show to talk mindset, accountability, and the behaviours that separate great salespeople from the rest.

New episode out now. Watch or listen wherever you get your podcasts.

11/06/2026

How to maximise your Field Day experience:

- think about your field day lead gen plan 3 weeks before
- assemble a white marquee, some plastic chairs and put some brochures out front
- moan about your site location constantly
- blame the weather (not your marketing)
- assume punters will come because your product is amaze-balls
- make sure you put on the same reps on site without rotation
- invest in some nice "we're the best/bigger/better" vinyl banners
- make sure your reps have their phones on them at all times
- eat mince & cheese pies washed down with a mega energy drink by 9.20am
- attend drinks to "miss the traffic"
- relax, stay up late so you can catch up with colleagues
- wake up and do it all over again

Repeat daily. For 4 days straight (excluding set up and break down) then drive home.

09/06/2026

How to maximise your Field Day experience:

- think about your field day lead gen plan 3 weeks before
- assemble a white marquee, some plastic chairs and put some brochures out front
- moan about your site location constantly
- blame the weather (not your marketing)
- assume punters will come because your product is amaze-balls
- make sure you put on the same reps on site without rotation
- invest in some nice "we're the best/bigger/better" vinyl banners
- make sure your reps have their phones on them at all times
- eat mince & cheese pies washed down with a mega energy drink by 9.20am
attend drinks to "miss the traffic"
- relax, stay up late so you can catch up with colleagues
- wake up and do it all over again

Repeat daily. For 4 days straight (excluding set up and break down) then drive home.

See you next year!

Address

1 Napier Road, New Zealand
Havelock North
4130

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