Perrin Ag Consultants Ltd

Perrin Ag Consultants Ltd We enable farmers to be more than they could be by themselves. Perrin Ag Consultants offer expertise in pastoral agribusiness.

Our extensive knowledge of farming systems and management has been instrumental in the success of numerous farming businesses. We are a professional agricultural advisory and agribusiness services firm based in Rotorua with a wide range of national and international clients. We are interested in helping you grow and add value to your agribusiness ventures, whether it's your first sharemilking posi

tion, a family farm, an equity investment or an international development. Our team of experienced and professional advisors are here to listen to you, understand your unique situation and partner with you to develop and implement solutions that will help you achieve your goals.

The 2026 Institute of Rural Professionals Conference and Awards was a pretty special one for our team!With seven of our ...
25/08/2026

The 2026 Institute of Rural Professionals Conference and Awards was a pretty special one for our team!

With seven of our team attending, Perrin Ag had a strong presence throughout the conference, and we certainly had plenty to celebrate.

Not only did our Principal Consultant, Carla Muller, take home the 2026 Rural Professional of the Year award, but Senior Consultant Rachel Durie was also up on stage sharing practical insights on the use of generative AI, sitting alongside some big names in the industry! From what we’ve heard, she absolutely smashed it up there, and her presentation was one of the most talked about at the conference!

Two incredible women making their mark in the industry, and a pretty awesome demonstration of the people, expertise and ideas we have across our team.

We’re incredibly proud of you both, and what a privilege it is to have you on Team Perrin Ag!

A great night at Lincoln University’s Food & Fibre Awards on Friday, with our consultants Rhys Dawson and Alyssa Brazend...
17/08/2026

A great night at Lincoln University’s Food & Fibre Awards on Friday, with our consultants Rhys Dawson and Alyssa Brazendale there to celebrate alongside some of the country’s top Food & Fibre students.

Perrin Ag was proud to be a sponsor and have a stand on the night, giving us a chance to catch up with students, meet some new faces and chat about what a career in the industry can look like.

It’s always great to see the talent coming through and to be part of an evening that celebrates their hard work and achievements.

Congratulations to all of the award winners, and thank you to the team at Lincoln University on another successful and enjoyable awards night!

A pretty exciting opportunity for our Business Manager, Michael Matthews 👏Mike has been appointed as one of two Board Ob...
10/08/2026

A pretty exciting opportunity for our Business Manager, Michael Matthews 👏

Mike has been appointed as one of two Board Observers with RotoruaNZ for the next 12 months.

It’s a great opportunity to learn more about governance, strategy and the decisions that help shape our region, and we’re really pleased to be able to support Mike as he takes on this next step in his professional development!

A big thank you to RotoruaNZ for recognising the experience, perspective and enthusiasm Mike brings to the table. We may be biased, but excellent choice RotoruaNZ!

Congratulations Mike! We’re looking forward to following along and seeing where this opportunity takes you!

Working with DairyNZ, Rachel Durie explored how New Zealand dairy farmers are already using AI.AI isn't about replacing ...
06/08/2026

Working with DairyNZ, Rachel Durie explored how New Zealand dairy farmers are already using AI.

AI isn't about replacing farmers. It's about making the busy parts of farming a little easier. From speeding up admin and improving communication to analysing farm data and supporting decision making, the research shows AI is becoming a practical tool on farm rather than something that's just part of the future.

You can read the article, download the report, or listen to the podcast to learn more.

https://www.perrinag.net.nz/news-and-community/artificial-intelligence-on-the-farm-practical-opportunities-for-new-zealand-dairy-farmers/

DairyNZ commissioned Rachel Durie to investigate how NZ dairy farmers are using AI, the opportunities and what the future could look like.

Calling all young rural professionals! If you're 27 or under and working in the rural sector across Rotorua or the Bay o...
28/07/2026

Calling all young rural professionals!

If you're 27 or under and working in the rural sector across Rotorua or the Bay of Plenty, we'd love to see you at our first Rural Connections Social Evening.

Whether you're in agribusiness, advisory, banking, science, research, rural supply, councils or another part of the industry, it's a chance to meet like-minded people, grow your network and enjoy a relaxed evening out.

We'll have subsidised drinks, light snacks provided & spot prizes up for grabs.

No speeches, no pressure, just great conversations.

📅 Wednesday 9 September
🕟 4.30pm – 7.00pm
📍 CBK (Craft Bar & Kitchen), Rotorua

To help with catering, please register your interest by emailing [email protected].

Tag someone who should come along! 👇

A huge congratulations to Cameron Beck, this year's John Perrin Scholarship recipient!  Cameron, who is completing a Bac...
27/07/2026

A huge congratulations to Cameron Beck, this year's John Perrin Scholarship recipient!

Cameron, who is completing a Bachelor of Agriculture at Lincoln University, is a fantastic example of the talent helping shape the future of our industry. Supporting future leaders in New Zealand agriculture is something we're incredibly proud of, and it's great to see Cameron recognised for his hard work and dedication.

We can't wait to see where your journey takes you. Congratulations again!

Lincoln University fourth-year agriculture student will receive $6000 towards his studies.

The Perrin Ag team have been out and about this week! Managing Director Lee Matheson joined the panel at the Institute o...
24/07/2026

The Perrin Ag team have been out and about this week!

Managing Director Lee Matheson joined the panel at the Institute of Directors' Diversification in Primary Sector Governance event in Rotorua, sharing insights alongside some fantastic leaders from across the primary sector.

Meanwhile, consultants Alastair MacCormick and Katherine Martin have kicked off the first of four Kaweka Catchment hub meetings, presenting the Kaweka Catchment Plan – Land Management Framework Story Map to local landowners and getting some great conversations underway.

Great to be out connecting with people and contributing to conversations that support the future of New Zealand's primary sector.

Last week the Perrin Ag team came together to celebrate Matariki! ✨✨This year's theme is Matariki Herenga Waka: The Gath...
13/07/2026

Last week the Perrin Ag team came together to celebrate Matariki! ✨✨

This year's theme is Matariki Herenga Waka: The Gathering of Many Canoes.

Over a shared kai, we took time to reflect on the past year, remember those who are no longer with us, celebrate what we're grateful for, and look ahead with hope for the year to come.

One of the highlights of the evening was hearing everyone share a personal or professional achievement from the past year. It was a great reminder that while we're all on different journeys, we're stronger when we come together to celebrate and support one another.

A big ngā mihi to the team for bringing along something yummy to chuck in the kai cooker, and to everyone who joined in and helped make it such a meaningful evening.

Mānawatia a Matariki! ✨

Ever wanted to see your property from a different perspective?Perrin Ag's 3D Farm Mapping service transforms satellite i...
01/07/2026

Ever wanted to see your property from a different perspective?

Perrin Ag's 3D Farm Mapping service transforms satellite imagery into a custom 3D property model, helping landowners better understand topography, contours, land use opportunities, and planning options.

Whether you're exploring subdivision options, assessing cropping suitability, planning riparian projects, engaging with stakeholders, marketing a property for sale, or considering future land use, a 3D property model can make complex information easier to understand and communicate. It's a valuable tool for farmers, Māori trusts and incorporations, rural landowners, and rural real estate professionals alike.

With no farm visit required, a fast turnaround, and a shareable video output, it's a simple way to bring your property to life!

To learn more about 3D Farm Mapping, get in touch with the Perrin Ag team!

Last week, the team was in Tairāwhiti working with a bunch of engaged farmers and rural professionals, all focused on ma...
11/06/2026

Last week, the team was in Tairāwhiti working with a bunch of engaged farmers and rural professionals, all focused on making positive changes around the indicative transition zone.

Using real Te Arai catchment case studies, we focused on what the 3B overlay actually means on farm and how it can be worked through within existing systems. The key takeaway is that there is no one size fits all solution. The best outcomes are coming from a mix of land uses, combining existing vegetation, targeted planting and practical changes that fit the farm system and enhance long term profitability.

A big thank you to the farmers and rural professionals who shared their thinking and helped ground the discussion in reality!

Address

1330 Eruera Street
Rotorua
3010

Opening Hours

Monday 8am - 5pm
Tuesday 8am - 5pm
Wednesday 8am - 5pm
Thursday 8am - 5pm
Friday 8am - 5pm

Telephone

+6473491212

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