Building Your Online Home Business Made Painless

12/06/2016

Its not get rich quick, but it is money for jam - if you can get away with it.

Programmer Automates His Job For 6 Years, Finally Gets Fired, In The Meantime Forgets How To Code We all know that there is no such thing as a free lunch i

10/06/2016

That is why we do it

26/02/2016

The new face of the old Mafia protection racket

Experts say consequences for SMEs that ignore hacking risks can be disastrous

26/02/2016

The importance of being in control of your own online presence brought home for many.
Also, a discussion about industry regulation. Many people are being ripped off by brick and mortar business over charging and under delivering, so it is not just dodgy online pretenders. Buyer beware. Do your own homework.
So called experts in social media marketing recruiting you through spam email probably aren't going to deliver what they claim. So called SEO experts recruiting via website contact me pages probably aren't going to deliver what they claim.
It isn't rocket science. An SEO expert should rank top of Google for SEO related terms. A social media expert should be all over social media. A PPC guru will be targeting clients via PPC. A web development company that claims to build you a high ranking website should be at the top of google when you search for website developers - no matter what size their office is and how many staff they have.

Business news, business advice and information for Australian SMEs

10/02/2016

Success - the sweetest revenge

31/12/2015

Success isn't what they teach you at school

19/08/2015

The raw truth about entrepreneurs and building businesses - not the "guru" take on it.

Which would you rather do? Live in a very ordinary middle class neighborhood and drive a 12-year-old Ford Focus… …Or live in a million-dollar McMansion with a garage full of cars like Rolls-Royce, Lotus, Ferrari, Jaguar, Maserati, etc.? Duh, right? Which you choose will be a big determining factor i…

03/04/2015

The secret to success is knowing what it will take to succeed

Sept. 8 (Bloomberg) -- In this clip from 1999, Jack Ma delivers a speech to 17 friends in his apartment to introduce Alibaba and lay out his plan to compete ...

27/04/2014

Nick Graham - Jo Boxer: how to build a brand

When you've got the Godfather of all things men's undergarments willing to share his insights on success, you cut right to the cotton and spandex-covered chase. Here, Joe Boxer founder Nick Graham...

30/03/2014

What to include when you are advertising - a clever advert.

This Is a Generic Brand Video is a generic brand video of “This Is a Generic Brand Video,” written by Kendra Eash for McSweeney’s Internet Tendency. No surprise,…

23/03/2014

Billboards are a blight on the landscape (or city scape) and people are largely immune to them which is why they have to be increasing more shocking to have an 'impact'. Not say that bombarding people with your company logo doesn't work - it obviously does. But who thinks nice things about a logo that desecrates every scene they see?
This marketing wizard actively involves you in the story so that you can't help but notice the company logo - and with all that adrenaline flowing I bet you remember the company for many years even with only this one encounter!

Pepsi Max brings you the Unbelievable Unbelievable feats and experiences created for you by Pepsi Max Pepsi Max surprise commuters with an 'unbelievable' aug...

07/02/2014

Find your story - it is what will take your business from just another product to legendary.

Great products don't always sell themselves. You need a great story to bring your company's vision to life.