Quantix Panamá

07/02/2017

Excelente intervención...

25/08/2016

CIDT - CENTRO DE INVESTIGACION Y DESARROLLO TURISTICO PRESENTA INFORME

http://impresa.prensa.com/economia/Piden-actualizar-data-turistica_0_4559544080.html

23/10/2015

QUANTIX PANAMA
Lamenta el linchamiento de entrevistadores en México

PRESS RELEASE

Statement on interviewers lynched in Ajalpan, Mexico

Lincoln (Nebraska, USA), October 23, 2015.

WAPOR expresses its deep concern about the killing of two interviewers at the hands of a mob in Ajalpan (Puebla), Mexico, on October 19.

WAPOR expresses its condolences to the families of the two brothers, Rey David and José Abraham Copado Molina, who lost their lives so tragically.

The brothers were conducting market research when habitants of Ajalpan accused them of kidnapping some girls. Local police took the interviewers into custody and, after confirming their identification and work affiliation, released them without charges. A mob pursued the two interviewers, beat them to death, and ultimately set fire to their bodies in a public square. The number of people involved varies from 300 to 1,000, according to different news reports.

The brutality of these acts is profoundly disturbing. Unfortunately this is only the latest incident of violence against research interviewers in Mexico and other countries around the world.

Public opinion and market research plays a critical role in giving voice to citizens and consumers in an open and democratic society. Survey interviewers perform a crucial and difficult task, and their work illuminates much of what is known about social, political, and economic issues of the day.

WAPOR calls upon the Mexican authorities to investigate this incident fully and bring charges against those responsible for this crime. Moreover, WAPOR calls upon the Mexican government to take steps to assure that public opinion and market researchers are able to do their work in Mexico without fear of harassment, intimidation and violence.

The Spanish version of this press release can be found online at:
http://wapor.org/wp-content/uploads/2015/10/Ajalpan_Mexico_Oct2015_Esp.pdf

04/10/2015

Introduction to storytelling

Stories are everywhere.

They are fundamental to the way we perceive and understand the world around us.

When we want to have something explained to us, we might ask

‘What’s the story?’.

But first, let’s conduct a little experiment.

Can you see the white triangle?

Of course you can. Everybody sees the white triangle. Except it’s not really there. What you actually see are six black shapes that merely infer the shape of two triangles - our brains generate a whole image from that partial data.

This image is known as the Kanizsa triangle, first described in 1955 by Italian psychologist Gaetano Kanizsa, and by now you’re probably wondering what it has to do with storytelling. In a sense, the white triangle is a story, a way for us to make sense of the world - which is what stories really are.

We perceive the white triangle because of how human perception works - the brain tends to ignore gaps and perceive the edges, known as illusory contours, in order to make the image appear as a cohesive whole. The human mind is a pattern-recognising, meaning-making machine - when we have partial information, which is pretty much all the time, our mind fills in the blanks in order to construct a holistic reality.

The white triangle shows that, in some sense, as humans we’re actually hard-wired to perceive and understand the world through stories. We take bits of information and arrange them into something coherent that we can understand.

It’s not surprising that stories surround us; from the news we consume, the films we watch and the books we read, to our conversations, interactions and interior monologues, stories play a central role in defining what it is to be human.

It’s worth pointing out that the Kanizsa triangle also tells us something else about human perception and the way we understand the world through stories - we can’t always trust our senses to give us an accurate picture of the real world.

We might all be able to agree that the triangle is there, but its existence is contingent on shared inferences based on available data, not complete evidence. The story it tells is compelling, but not necessarily ‘real’ or ‘true’. In fact, it suggests that we need to think critically about what we even mean by a ‘real’ or ‘true’ story.

So, if this is the case for human perception, what happens to our understanding of ‘real’ or ‘true’ stories when we use filmmaking to tell them? What are we to make of the dictum that ‘the camera never lies?’

In the following steps we’ll start to ask some questions about the nature of stories, such as what makes a good story. We’ll offer some insight into different ways we can read and analyse stories, some pointers about structuring them, and some tips on other aspects of narrative technique.

(TO BE CONTINUE...)

Copyright - "Digital Storytelling" Online MOCC (Massive Open Online Course) - Future Learn - UNIVERSITY OF BIRMINGHAM, 2015. "Try it. Is Free"

https://www.futurelearn.com/courses/categories

04/03/2015

https://www.youtube.com/watch?v=zIqTrNrD1JA&ab_channel=AntonioRuizFern%C3%A1ndez

Ponencia ganadora en Aedemo Tv 2015 Be Neuro Be Effective Atresmedia Publicidad y Brain House Institute Neurociencia en Tv Neuroscience on Tv, ads

04/03/2015

http://www.lifehacker.com.au/2015/03/how-eye-tracking-will-change-the-way-we-use-computers/

Eye tracking devices sound a lot more like expensive pieces of scientific research equipment than joysticks — yet if the latest announcements ab...

04/03/2015

http://mashable.com/2015/02/05/skip-a-beat-iphone-game/

A Dutch startup released a new iPhone game Thursday that relies on users' heartbeats to control the gameplay.

31/10/2014

¿Y SI TU PARTICIPARAS EN UNA ENCUESTA ON-LINE?

Estamos investigando estilos de vida.

Para ello, participamos ad-honorem en una investigación internacional en conjunto con 30 países del mundo.

Si cumples los requisitos, o conoces a alguien que los tenga, y deseas(n) participar en esta encuesta on-line, contacta nuestro teléfono, email o redes sociales.

Bienvenido. Te esperamos para contribuir a hacer un mundo mejor.

+ información en el afiche.

25/10/2014

¿Y SI TU PARTICIPARAS EN UNA ENCUESTA ON-LINE?

Si tienes 18-20, eres fumador de ci******lo, aunque sea poco, o conoces a alguien con estas características, puedes(n) participar en nuestra encuesta online...

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http://youtu.be/_yZxNvuAIhc

¿ Y SI PARTICIPARAS EN UNA ENCUESTA ON-LINE? Si tienes 18-20, eres fumador de ci******lo, aunque sea poco, o conoces a alguien con estas características, pue...

25/10/2014

¿Y SI PARTICIPARAS EN UNA ENCUESTA ON-LINE?

Estamos investigando estilos de vida.

Para ello, participamos adhonorem en una investigación internacional en conjunto con 30 países del mundo.

Si cumples los requisitos, o conoces a alguien con ellos, y deseas(n) participar en esta encuesta on-line, contacta nuestro teléfono, email o redes sociales.

Bienvenido. Te esperamos para contribuir a hacer un mundo mejor.

+ información en el afiche.

08/10/2014

Seremos parte de un gran Proyecto llamado Neuro Against Smoking organizado por la NMSBA en el cual estaremos colaborando 23 países para aumentar la consciencia sobre los efecto nocivos del tabaco a temprana edad. Donde aplicaremos nuestras herramientas Neuro.
Para mas detalles del proyecto http://www.nmsba.com/news/neuro-against-smoking

In New York, last March, the CEO Leader Roundtable discussion “International Cooperation”, ran by our Board Member Rafal Ohme came up with a very interesting idea. Last week the NMSBA Board agreed on a continuation of it.

08/10/2014

Ya pueden visitar nuestro Blog! Tendremos información nueva e interesante cada Viernes! www.quantixpanama.wordpress.com

La firma de las nuevas TIC's