12/05/2026
IAM Worldwide has officially launched its first commercial featuring rising K-pop group AHOF, marking a big step in the brand’s global growth.
The ad highlights IAM Amazing Organic Barley Gummies as an easy and modern wellness product for young people. With colorful visuals and AHOF’s song “The Universe” from their debut EP “Who We Are,” the campaign combines health, music, and lifestyle in a fun and relatable way.
Since AHOF became IAM Worldwide’s Youth Ambassadors, the campaign has gained attention in both the Philippines and South Korea, showing the group’s growing popularity and IAM Worldwide’s strong international presence.
The partnership reflects IAM Worldwide’s focus on youth culture and global storytelling, while setting the stage for more international collaborations in the future.
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