The key emphasis of this category is placed on luxury, service, convenience and quality. Furthermore, value for money remains an essential component of our offer in line with customer expectations...
3-axis (fragrance, skincare and colour cosmetics) established beauty houses represent the heritage of the P&C category containing some of the most powerful brands, such as Chanel, Christian Dior, Est
ee Lauder, Guerlain, Givenchy, Lancôme, Shiseido, SKII, YSL etc. who are symbolic and synonymous with the category itself. Fragrances
Fragrances are the dominant category within P&C representing around two thirds of the total sales. Thus, we put emphasis on supporting customer decision making process and clear segmentation in our shops. We offer a wider range of fragrances from leading brands to meet every need. Our rage includes luxury and super premium fragrances, contemporary classics, lifestyle & sport fragrances, famous faces, funky fragrances and a children’s selection. Colour cosmetics followed by skincare are the fastest growing segments in the P&C category reflecting our lifestyle needs for health and wellness as well as having the latest look. To ensure that this is appropriately reflected in our stores we make significant investments in space, features and visibility for the all the major established beauty houses, skincare expertise and colour expertise brands. Our selection includes a wide range of brands from luxury and premium to masstige and wellness meeting the needs of different travellers.
