31/01/2025
“What are your choices when someone puts a gun to your head? You take the gun, or you pull out a bigger one. Or, you call their bluff. Or, you do any of a hundred and forty-six other things.”
A famous quote from Harvey Specter from the 2011-2019 hit TV series, Suits.
Just when these lawyers are backed into a corner, they manage to turn things around to their advantage.
A bit aggressive but you get the point. Simply put, it’s really about thinking outside the box.
Following today’s trends, it’s not unusual for everyone to do the same things – same approaches, same solutions, same strategies. Whatever is shiny, new, and enticing in the market, almost everyone grabs the opportunity to get their hands on it and cross their fingers it works for them.
However, in a world full of red-ocean strategies, it’s time to go blue-ocean. Think of new creative approaches to be able to leverage what you already have. Sometimes, trendy and popular solutions are not the best way to go.
What works for others may not work for you, which is why it’s important to get to the root of the problem and understand where your business is at.
And when you find those problems backing your business into a corner, it’s time to get creative and break that wall with outside-the-box solutions.
Image courtesy of Suits, TV series
