26/03/2025
I’m Ashley, and my career journey has been anything but traditional. I started in the IT-BPO industry, then explored different fields for eight years, trying to figure out where I truly belonged. It wasn’t a straight path, and to be honest, I never had a fixed career plan. I always leaned toward unconventional choices, but at some point, I knew I needed a practical stepping stone—so I took one. That’s how I got my foot in the door, and now, life has brought me full circle. Today, I work as a Customer Success Manager at Auctrix, and it feels like everything has aligned exactly as it should.
Unlike most people, I didn’t follow a specific career roadmap. I figured things out along the way—by trying, by failing, and by learning. That’s how I discovered what I truly enjoy: talking to people, hearing their stories, and reflecting on them. It fascinates me how every person carries a unique narrative, and somehow, my role now feels like I’m not just managing customer success—I’m helping shape stories into better ones. It’s not the path I originally imagined for myself, but it’s definitely the one that feels right.
International Women’s Day, for me, is a reminder of everything women have fought for—and continue to fight for. We are mothers, daughters, leaders, creators, and innovators. We give birth, raise families, contribute to industries, and impact society in ways that are often overlooked. I’m proud to be part of a generation where women can make choices about who they marry (or not), how many children they want (if any), what careers to pursue, who to vote for, and what causes to advocate for. We’ve come a long way, and while there’s still work to do, we are here, and we are seen.
One of the biggest personal challenges I’ve faced in my career is being highly emotional. I used to think it was a weakness—that being too affected by the energy of others would hinder my ability to lead. But over time, I realized that my emotional awareness is actually my greatest strength. It allows me to connect deeply with people, understand what they’re going through, and guide them with empathy. In an industry where leadership is often associated with being dominant, assertive, and goal-driven, I learned to lead with quiet strength and emotional intelligence. My ability to feel deeply doesn’t limit me—it empowers me.
What keeps me motivated isn’t just the work itself, but the meaning I attach to it. I’ve learned that motivation isn’t something you find—it’s something you create. For me, staying productive isn’t about forcing myself to work harder; it’s about finding purpose in what I do. When I feel aligned with my role, showing up every day feels natural. But even when motivation fades, I lean on consistency and discipline. Being part of Auctrix has given me a space where my skills are valued, my growth is encouraged, and my voice is heard—making each day feel like a step toward something meaningful.
An empowered woman is often feared—because empowered women cannot be controlled. For me, true empowerment is about embracing opportunities that nurture my growth and align with my purpose. It’s not about having everything—it’s about recognizing when a new path is calling and confidently stepping into it. One of the most defining moments in my life was when I started trusting myself fully, making bold decisions that shaped my own journey. In doing so, I realized that empowerment isn’t something you wait for—it’s something you create.
My advice to women who want to grow in their careers? Make the most of every moment, and don’t be afraid to explore. A career isn’t just about finding a job—it’s about discovering what resonates with your soul. If you’re unsure about your path, try things, take risks, and trust yourself. Forge your own way, even if it doesn’t look like everyone else’s. The right career is the one that feels aligned with who you are.
At work, I uplift others simply by being myself. If people were to describe me, they’d probably say I have a strong, intense personality—which doesn’t exactly fit the traditional stereotype of women as soft or demure. But I’ve embraced that, and in doing so, I hold space for others to be their authentic selves. I remind people that their power lies in who they already are. You don’t need to change who you are to fit in—you just need to own it.
Companies and governments play a vital role in creating workplaces where women can thrive. By providing access to mental health support, childcare assistance, and flexible work policies, businesses empower women—especially working mothers—to succeed both professionally and personally. At Auctrix, we recognize that today’s workforce is evolving, and we are committed to fostering an environment where women can build fulfilling careers while balancing their personal lives. When businesses invest in inclusive systems, they don’t just support women—they drive innovation, productivity, and long-term success.
As for me, my biggest goal isn’t just career-related—it’s personal. I want to build a farm that serves as a sanctuary for people who need to reconnect with nature and themselves. A place where people can slow down, breathe, and remember who they truly are. I believe that wholeness doesn’t come from external achievements—it comes from within. And that’s something I want to create, not just for myself, but for others.
Balancing work and personal life is all about structure. While I love spontaneity, I’ve learned that I thrive in order, not chaos. I have a routine that nurtures my spiritual, physical, and mental well-being—because success isn’t just about work. It’s about living fully.
To every woman reading this: never turn away from yourself by trying to be like somebody else. Not just in your career, but in life. Embrace every part of yourself—your strengths, your flaws, your quirks. Once you do, work on improving them, and you’ll find yourself in a constant journey of growth and evolution. That, to me, is what empowerment truly looks like. 💜
📍 Join us at Auctrix: https://www.fortemauctrix.com
