13/11/2021
Are you a virtual assistant working from home and trying to figure out how to market your company?
It doesn't have to be difficult to market your business. In fact, you're definitely already marketing your business in one of my FAVORITE locations.
What's this?
One of the best locations for marketing is Facebook!
In this post, I'll share some of my favorite Facebook marketing strategies for remote virtual assistants.
Most businesses understand the value of using Facebook to reach out to their local community. That is one of the reasons why Facebook is so popular. You need to go where your ideal clients are hanging out in order to find clients as a remote virtual assistant. I'm guessing that the majority of your possible ideal clientele have a page.
You need a place where potential clients may learn more about you and your company, and I recommend Facebook as that location. You can just show them your Facebook profile if they inquire about your services. You may invite your friends so that you have some social proof that this is a legitimate business, and you can really optimize your Facebook profile to show off your services.
One of the BEST ways to obtain clients for your business is to join Facebook groups!
It's quite simple to look for Facebook groups to join. Simply type phrases like boss, entrepreneur, biz, and business into the search field. You'll notice a few Facebook groups begin to appear.
I recommend joining groups with at least 1,000 members because they will have a lot more participation than smaller groups. When you're initially getting started, I recommend requesting to join at least 10 to 20 groups. Once you've entered the neighborhood, observe how the residents interact with one another.
Additionally, if you have a VERY specialized specialization (for example, working in the wedding industry or with photographers), you should absolutely join some industry-specific organizations. What's even better is that as a virtual assistant, you'll truly stand out in smaller specialist groups.
Sharing knowledge is one of my favorite ways to promote myself on Facebook. If someone has a query concerning virtual assistance, I will always endeavor to assist them to the best of my ability! When you answer people's inquiries, you appear to be an expert in your subject. It also makes you appear to be highly helpful and just a pleasant guy!
When I'm answering a question regarding a subject in my area, I usually end by writing a phrase or two advertising my services. "Hope this information was helpful! If you are interested, I would love to chat with you further; let me know if you want to set something up," or something like. Even if they are not interested, I have never had anyone respond badly to this type of pitch β in fact, they frequently respond with a thank you or a promise to remember you for future projects!
Giving a "soft sale" after providing straight-up value; who knows, you might even gain a new client!
These are a few of my favorite Facebook tips. π