4As Philippines

17/09/2026

Tomorrow, our booth goes up at the ASEAN Creative Industries Expo — and on it, some of the most iconic work our creative services industry has ever produced. 🎨

4A's Philippines is bringing together the full spectrum of the industry — advertising and marketing, communications and graphic design, creative research, experiential design, UI/UX — through the work that shaped how Filipino creativity shows up in the world.

Catch us September 17–19 at SMX Convention Center Aura, Taguig, as part of the ASEAN Creative Industries Expo by Malikhaing Pinoy. Free admission, walk-ins welcome.

Register free: https://mpx.malikhaingpinoy.ph/

𝐋𝐎𝐎𝐊𝐈𝐍𝐆 𝐅𝐎𝐑 𝐒𝐎𝐌𝐄𝐓𝐇𝐈𝐍𝐆 𝐈𝐍𝐒𝐏𝐈𝐑𝐈𝐍𝐆 𝐓𝐎 𝐃𝐎 𝐓𝐇𝐈𝐒 𝐖𝐄𝐄𝐊?

The 𝐀𝐒𝐄𝐀𝐍 𝐂𝐫𝐞𝐚𝐭𝐢𝐯𝐞 𝐈𝐧𝐝𝐮𝐬𝐭𝐫𝐢𝐞𝐬 𝐄𝐱𝐩𝐨 𝐛𝐲 𝐌𝐚𝐥𝐢𝐤𝐡𝐚𝐢𝐧𝐠 𝐏𝐢𝐧𝐨𝐲 𝟐𝟎𝟐𝟔 brings world-class Filipino talent to the heart of the ASEAN creative community, showcasing creativity that is ready for the global stage.

PRE-REGISTER NOW to secure your participation and experience Filipino creativity, discover new works and ideas, and connect with creative communities from the Philippines and across ASEAN.

📅 17–19 September 2026
📍 SMX Convention Center Aura, Taguig City

🎟️ Free Admission | Register here: https://mpx.malikhaingpinoy.ph/

Get ready to CREATE. CONNECT. COLLABORATE. CELEBRATE.

Two days to go! For more information, visit www.malikhaingpinoy.ph. See you at the 𝐀𝐒𝐄𝐀𝐍 𝐌𝐏𝐄𝐱 𝟐𝟎𝟐𝟔!

15/09/2026

10 days to go until the 28th 4As AOY Awards. 10 days until we reveal this year’s creative giants. This is the Award that Matters.

Friday, Sept. 25, 2026
The Fifth, Rockwell
530pm Cocktails
630pm Dinner
730pm Show Proper

Attire: Filipino Formal

Purchase through
https://agencyoftheyear.helixpay.ph

Swipe the post for details.

11/09/2026

10/09/2026

Celebrating a milestone in Philippine advertising! 🏆✨

Huge congratulations to GGC Group Asia -formerly DDB Group Philippines Asia Chairman and CEO, Gil G. Chua, on receiving the 4As Philippines Creative Guild’s Lifetime Achievement Award!

Nearly five decades of visionary leadership, continuous innovation, and tireless advocacy for creative excellence. Thank you for setting the bar high and constantly inspiring us to push boundaries.

Read more about this recognition from adobo magazine below 👇

Gil G. Chua receives the 4As Creative Guild Lifetime Achievement Award, honoring nearly five decades of leadership and advocacy for creativity in Philippine advertising.

10/09/2026

ICYMI: From inspiring talks and bold creative perspectives to the Youth Hall’s rising voices, the 2026 Kidlat Creative Festival kicked off with ideas that set the stage for an electrifying day.

10/09/2026

Catch the highlights and moments from Kidlat Creative Festival 2026, as captured by official media partner adobo Magazine.

10/09/2026

A big strike at Kidlat!

Congratulations to Leo Manila for taking home a Grand Kidlat for “McDonald’s GamiFries,” alongside multiple wins across KLAS!K and !MPACT. A powerful showcase of ideas that make brands impossible to forget.

AWARDS: Leo Manila struck big at the 2026 Kidlat Awards, with “McDonald’s GamiFries” taking home a Grand Kidlat for Most Creative Brand Recall Campaign, alongside Golds and Bronzes across digital, low-budget, tactical, stunt, and print categories.

The agency also scored wins for “URC Small Big Idea,” “Lactacyd Museum of Speaking Skin,” “The 7'3" Perspective,” “WWF Earth Hour Runner Codes,” “ARK Crop Couture,” and “ARK Patterns of Abundance,” rounding out a strong night across KLAS!K and !MPACT.

READ THE FULL STORY HERE: https://ebx.sh/yC6cFv

adobo Magazine is the official creative media partner of the Unprompted_: Kidlat Creative Festival 2026 (Creative Guild of the Philippines).

09/09/2026

Another Grand Kidlat-worthy idea.

Congratulations to BBDO Guerrero for taking home a Grand Kidlat for “Safetynovela,” alongside wins for Mountain Dew and Whiskas. A strong showcase of creativity that connects, surprises, and sticks.

AWARDS: BBDO Guerrero brought home one of the four Grand Kidlats at the 2026 Kidlat Awards for “Safetynovela,” its Philippine Airlines campaign that turned an in-flight safety video into a full-blown Filipino telenovela.

The agency also picked up wins for “Play No Dew” for Mountain Dew, and “Whiskas Lucky Cat” for Whiskas, adding to a strong night for BBDO Guerrero across its body of work.

SEE BBDO GUERRERO'S WINS HERE: https://ebx.sh/Rirh54

09/09/2026

Creative that challenges convention.

Congratulations to Lennon Group on taking home a Grand Kidlat for “Some Nights I Feel Like Doing a Grindr Movie Tour”—a bold campaign that proves creativity can spark conversations and break new ground.

AWARDS: Lennon Group takes home a Grand Kidlat for “Some Nights I Feel Like Doing a Grindr Movie Tour,” its unconventional campaign with LunchBox Studios for Petersen Vargas’ q***r indie film Some Nights I Feel Like Walking.

LEARN MORE ABOUT LENNON GROUP'S BIG WIN HERE: https://ebx.sh/5SMM2Z

09/09/2026

A Grand Kidlat and Agency of the Year!

Congratulations to TBWA\ SMP for making a powerful mark at the 2026 Kidlat Awards with “Boysen Color Stories.” A well-deserved celebration of bold ideas and creative excellence.

AWARDS: TBWA\ SMP strikes hard at the 2026 Kidlat Awards! The agency takes home Agency of the Year and a Grand Kidlat for “Boysen Color Stories,” adding to a haul that spans KLAS!K and !MPACT.

CHECK OUT THE COMPLETE LIST OF KIDLAT AWARDS 2026 WINNERS HERE: https://ebx.sh/NaSwf7

adobo Magazine is the official creative media partner of Unprompted_: Kidlat Creative Festival Awards 2026.