Luna, Philippine Air Force Reserve, a well-known Filipino professional speaker and entrepreneur, has written 17 inspirational and instructional books and has been a columnist of The Manila Times since 2006. He is the founder and chairman of Luna Group of Companies, Inc. Over the past 15 years, he has spoken on leadership, communication, and transformation in over 1,500 conventions, conferences, and seminars in Asia, Oceania, and Europe. He has addressed such audiences as key leaders of global companies, managers and officers of government agencies, and students and faculty of various learning institutions. In 2020, when his successful professional-speaking career was interrupted by the Covid-19 pandemic, Lloyd enlisted as a sergeant in the Philippine Air Force Reserve Command and wrote his 17th book. In 2021, he put up Luna Group of Companies, Inc., the parent company of Public Speaking Institute®, a certifying body for Certified Public Speaker (CPS®) and Public Speaking Fellow (PSF™) New Skills Institute®, Safety and Security Institute®, Leadership Institute of the Philippines™, and House of Advisors™, which operates TNC® The New Channel and Stepback® brands. In 2022, he founded the Communication Institute of the Philippines™, a non-profit skills training provider for the underprivileged. He had in previous years put up Stepback®, a leadership and culture development division aimed at helping broaden the social perspective of leaders. As the author of the book Stepback: The Lost Art of Filipino Leadership, Lloyd teaches the philosophy of putting people at the center of leadership; a program now offered in Ateneo de Manila Graduate School of Business — Center for Continuing Education. His latest book that was published in January 2021, Transform or Perish: How To Intentionally Change Yourself To Deal With Overwhelming Disruption, makes his personal travails wrought by the pandemic the primary basis for coming up with what he calls an Intentional Transformation® Framework for turning crises into opportunities. For his indefatigable work as a motivational speaker, Lloyd has become the first Filipino to have been member of the board of Global Speakers Federation in 2017, the first to represent the Philippines in the Global Speakers Summit in Auckland, New Zealand in 2018, the first to have spoken in French and European Speakers Convention in Paris in 2019, and the first to earn the Registered Speaking Professional designation in the Philippines. He is also the founder of Philippine Association of Professional Speakers. At age 37, he was conferred the Quezon Medal of Honor, the highest recognition given by the provincial government of Quezon to its distinguished civilian achievers.
