25/08/2026
๐ข๐ฏ๐๐ป๐ด๐ฒ๐ป ๐๐๐ฟ๐ป๐ถ๐๐๐ฟ๐ฒ ๐ฆ๐ต๐ผ๐ฝ: ๐๐ฟ๐ฎ๐ณ๐๐ถ๐ป๐ด ๐ค๐๐ฎ๐น๐ถ๐๐, ๐๐ฟ๐ฒ๐ฎ๐๐ถ๐ป๐ด ๐ข๐ฝ๐ฝ๐ผ๐ฟ๐๐๐ป๐ถ๐๐ถ๐ฒ๐
Every piece of furniture tells a storyโand for Obungen Furniture Shop, each creation represents a commitment to quality, craftsmanship, and the passion to bring functional beauty into Filipino homes. Founded on May 24, 2024, the business began with a clear vision: to craft exceptional furniture while building a stable, sustainable livelihood for the family.
Recognizing that modern consumers have endless choices, the shop places quality, reliability, and customer satisfaction at the heart of everything it does. Rather than simply mass-producing items, the business focuses on delivering pieces defined by careful workmanship, thoughtful design, and meticulous attention to detail.
Behind the Obungen Furniture Shopโs steady growth is Mrs. Dearest Obungen, an entrepreneur dedicated to expanding her knowledge and refining her operations. As the shop expanded, Dearest recognized that passion and hard work needed to be paired with strong business fundamentalsโparticularly in pricing, marketing, and client relations.
This drive led her to join the Department of Trade and Industryโs (DTI) Kapatid Mentor ME (KMME) Program, where she gained practical and actionable insights that immediately transformed her business operations.
One of the most significant learnings from the program was she learned how to develop a proper pricing strategy using a formula to ensure profitability and avoid losses. The program also strengthened her marketing skills, particularly in using online marketplaces to reach and transact with more customers, as well as in taking better product photos to present their furniture more effectively. In addition, she gained valuable knowledge in order management and customer service, including how to communicate professionally with clients and properly follow up on inquiries and orders. These lessons have helped her manage the business more effectively and provide better service to her customers.
โThe KMME Program has greatly helped me, especially in developing our pricing strategy. I learned that proper pricing should be based on a formula to ensure that we do not incur losses. The program encouraged me to take advantage of online marketplaces to promote our products, improve our product presentation through better-quality photos, and manage customer orders more effectively. Most importantly, I learned how to communicate with clients professionally and properly follow up on their inquiries and orders,โ Dearest shared.
Overcoming market challenges through integrity and perseverance, Obungen Furniture Shop has become much more than a family income stream. Today, the enterprise generates employment for family members and local workers alike, contributing directly to the livelihood of the surrounding community.
The story of Obungen Furniture Shop shows that business success is built piece by pieceโthrough quality handiwork, continuous learning, and a passion to serve. As the shop looks to the future, it remains dedicated to crafting furniture that customers value and trust while opening doors of opportunity for others.
๐ข๐ฏ๐๐ป๐ด๐ฒ๐ป ๐๐๐ฟ๐ป๐ถ๐๐๐ฟ๐ฒ ๐ฆ๐ต๐ผ๐ฝ: ๐๐ฟ๐ฎ๐ณ๐๐ถ๐ป๐ด ๐ค๐๐ฎ๐น๐ถ๐๐, ๐๐ฟ๐ฒ๐ฎ๐๐ถ๐ป๐ด ๐ข๐ฝ๐ฝ๐ผ๐ฟ๐๐๐ป๐ถ๐๐ถ๐ฒ๐
Every piece of furniture tells a storyโand for Obungen Furniture Shop, each creation represents a commitment to quality, craftsmanship, and the passion to bring functional beauty into Filipino homes. Founded on May 24, 2024, the business began with a clear vision: to craft exceptional furniture while building a stable, sustainable livelihood for the family.
Recognizing that modern consumers have endless choices, the shop places quality, reliability, and customer satisfaction at the heart of everything it does. Rather than simply mass-producing items, the business focuses on delivering pieces defined by careful workmanship, thoughtful design, and meticulous attention to detail.
Behind the Obungen Furniture Shopโs steady growth is Mrs. Dearest Obungen, an entrepreneur dedicated to expanding her knowledge and refining her operations. As the shop expanded, Dearest recognized that passion and hard work needed to be paired with strong business fundamentalsโparticularly in pricing, marketing, and client relations.
This drive led her to join the Department of Trade and Industryโs (DTI) Kapatid Mentor ME (KMME) Program, where she gained practical and actionable insights that immediately transformed her business operations.
One of the most significant learnings from the program was she learned how to develop a proper pricing strategy using a formula to ensure profitability and avoid losses. The program also strengthened her marketing skills, particularly in using online marketplaces to reach and transact with more customers, as well as in taking better product photos to present their furniture more effectively. In addition, she gained valuable knowledge in order management and customer service, including how to communicate professionally with clients and properly follow up on inquiries and orders. These lessons have helped her manage the business more effectively and provide better service to her customers.
โThe KMME Program has greatly helped me, especially in developing our pricing strategy. I learned that proper pricing should be based on a formula to ensure that we do not incur losses. The program encouraged me to take advantage of online marketplaces to promote our products, improve our product presentation through better-quality photos, and manage customer orders more effectively. Most importantly, I learned how to communicate with clients professionally and properly follow up on their inquiries and orders,โ Dearest shared.
Overcoming market challenges through integrity and perseverance, Obungen Furniture Shop has become much more than a family income stream. Today, the enterprise generates employment for family members and local workers alike, contributing directly to the livelihood of the surrounding community.
The story of Obungen Furniture Shop shows that business success is built piece by pieceโthrough quality handiwork, continuous learning, and a passion to serve. As the shop looks to the future, it remains dedicated to crafting furniture that customers value and trust while opening doors of opportunity for others.
