ASPIRE Poland

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ASPIRE Poland ASPIRE is the representative body of the technology and business services sector in Kraków. www.asp

ASPIRE is the representative body of the shared services, outsourcing and technology sector in Kraków. Established in 2008, ASPIRE is acknowledged as being a key player in Kraków’s rise to the position of the top ranked location for global services in Europe. ASPIRE currently has over 150 member companies: multinationals operating technology and business services, and companies providing support services to the sector. ASPIRE is the first non-governmental organisation to win the coveted Małopolska Business Award.

12/10/2026

Proud to be from Kraków. Proud to be from Małopolska.

Growing up here gave me something I value more and more with time, the confidence to look beyond borders, stay curious about the world and see opportunity where others may still see uncertainty.

Today, that perspective is very much part of what I do professionally.

I work with organisations looking at Poland and CEE as places to invest, grow and build new capabilities. And these conversations are increasingly about more than location or cost. They are about whether a region has the talent, leadership and future capabilities to support sustainable growth.

This is where Małopolska has a compelling story to tell.

Its academic ecosystem, international business community, technology expertise and deep talent base create an environment where companies can build capabilities that evolve over time.

And this is where Workforce Intelligence matters, helping investors understand not only what talent is available today, but what can realistically be built here tomorrow.

Małopolska gave me the confidence to look out into the world. Today, I’m proud to help more of the world look towards Małopolska.

A heartfelt thank you to Województwo Małopolskie for being part of ASPIRE Conference 2026 and supporting the conversations that help move our region forward.

Małopolska Innowacyjna Małopolska Business in Małopolska

21/09/2026

🚀 Technology needs more than great ideas. It needs an ecosystem that helps them grow.
That is why we are pleased to have the Małopolska Region as the Regional Partner of ASPIRE Conference “Man vs Machine”.
For more than a decade, Małopolska has been building an environment where talent, science, technology and business can grow together.
What does this mean in practice?
🎓 Every year, more than 35,000 graduates of Małopolska’s universities enter the labour market, strengthening the region’s technology and innovation ecosystem.
💡 Through initiatives such as Małopolska, Hackathon dla Małopolski, SpaceBoost powered by Małopolska, and Pomysł na biznes, the Region supports entrepreneurs from the very first idea — providing access to mentoring, expertise, business networks and opportunities to develop and validate their concepts.
💶 Under the European Funds for Małopolska 2021–2027, almost €300 million has been allocated to support the development of regional companies, including R&D, innovation, digitalisation, technology implementation and international expansion.
🛰️ Małopolska is also developing its space technology ecosystem, connecting companies, universities and research institutions, while engaging in international cooperation and hosting events such as the European Rover Challenge and Space Connect Summit.
🌍 Through Business in Małopolska, the Region supports both investors interested in establishing or developing their business in Małopolska and local companies looking to expand into international markets.
These are the building blocks of an ecosystem where local ideas can grow into global businesses.

At “Man vs Machine”, we will explore how technology is reshaping business and society. It is equally important to look at the places that are already creating the conditions for this transformation.

📍 Małopolska Region | Regional Partner of ASPIRE Conference “Man vs Machine”

Business in Małopolska Innowacyjna Małopolska

We're delighted to have Małopolska as Regional Partner of the ASPIRE Annual Conference 2026:  .Kraków gets the attention...
04/09/2026

We're delighted to have Małopolska as Regional Partner of the ASPIRE Annual Conference 2026: .

Kraków gets the attention, but the talent pipeline is regional - the universities, the graduates, the people who travel in. Małopolska's involvement reflects how the sector actually works.

22-23 September 2026, Kraków. Programme and tickets: https://manvsmachine.aspire.org.pl

Business in Małopolska Innowacyjna Małopolska Małopolska

We're proud to announce that Kraków is Host City of the ASPIRE Annual Conference 2026:  .22-23 September 2026, Kraków. P...
04/09/2026

We're proud to announce that Kraków is Host City of the ASPIRE Annual Conference 2026: .

22-23 September 2026, Kraków. Programme and tickets: https://manvsmachine.aspire.org.pl

Biznes i Nauka w Krakowie

Something is stirring in Kraków — and ASPIRE is leading from the front.Next Tuesday, ASPIRE Chairman Przemysław Roth wil...
13/02/2026

Something is stirring in Kraków — and ASPIRE is leading from the front.

Next Tuesday, ASPIRE Chairman Przemysław Roth will take part in a public debate alongside Prof. Stanisław Mazur, First Deputy Mayor of Kraków — moderated by one of Poland’s most insightful economic journalists, Zbigniew Bartuś.

Then on Thursday, we have convened a closed Leaders’ Summit with 40+ GBS/Tech leaders, where we’ll again be joined by Prof. Mazur — this time with senior representatives of his team.

The topic on Tuesday is centred on strong wage growth, AI reshaping roles and work migrating — in short, an economy and labour market in transition.

ASPIRE’s view is clear:

Kraków has truly world-class development and delivery centres. These are the backbone of our economy and our global pathfinder.
The changing sands in the market are an opportunity for Krakow to accelerate our advance up the value chain.
Skills are indeed key and Kraków has the skills — above all skills to manage change and drive processes at scale.
To take full advantage requires a multi-stakeholder plan that places our centres and the professionals that work in them at the very front of the advance.

Kraków is a great city and our goal is to compete with other great cities. Strong wage growth supported by stronger quality is a sign of our success.

Your team creates value. Your contracts should secure it.Join us next Wednesday (18 February) for a 90-minute, face-to-f...
12/02/2026

Your team creates value. Your contracts should secure it.

Join us next Wednesday (18 February) for a 90-minute, face-to-face IP clinic in Kraków, hosted at SPCG Law Firm. We’ll show how to secure IP rights properly—across employment and business contracts—before gaps become risks.

You’ll learn how to:
📄 apply and adapt statutory rules for acquiring employee-created IP (when they help—and when they must be adjusted)
💶 align contracts with the 50% tax-deductible cost scheme (KUP 50%)
🧑‍💼 acquire IP rights from collaborators and subcontractors — what must be in the contract
ℹ️ meet information duties and handle additional remuneration obligations

For the detailed agenda and registration, click the link in the first comment.

Kraków 2.0 won’t happen by accident. Today we’re announcing ASPIRE’s Strategic Board for 2026–27 — a leadership team for...
10/02/2026

Kraków 2.0 won’t happen by accident.

Today we’re announcing ASPIRE’s Strategic Board for 2026–27 — a leadership team for the next chapter of Kraków’s tech, GBS and R&D ecosystem.

This group brings real breadth and weight: country and site leaders, C-suite executives, Heads of R&D, Heads of Technology and Heads of Business Operations — plus local leadership including a former Mayor and the current Head of the City Education Department.

It’s international — British, Belgian, Dutch, Portuguese and Polish — with global experience that speaks to HQ stakeholders across the US/UK/EU.

The last two decades were about proving we could deliver at scale, reliably. The next chapter is about doing better work because of Kraków — connecting companies more deeply into universities, talent pathways, innovation networks, culture, infrastructure and civic leadership, and translating that into higher-value work and more strategic roles here.

We believe we have the right team to deliver.

Meet the board: Click on the link in the first comment.

&D

News of an exciting development in the innovation space… Kraków is now home to FORT Kraków - DIANA Accelerator Poland. D...
23/01/2026

News of an exciting development in the innovation space… Kraków is now home to FORT Kraków - DIANA Accelerator Poland.

DIANA (the Defence Innovation Accelerator for the North Atlantic) is NATO’s way of helping promising deep-tech companies work on real defence-and-security needs.

The programme runs open “challenge” calls (problem statements), selects companies, then supports them through a two-phase accelerator programme - with mentoring, business support, and access to a network of accelerator sites and test centres where solutions can be tried in realistic conditions.

From January 2026, FORT Kraków begins supporting DIANA innovators, including a set of startups assigned to the Kraków accelerator as part of the wider 2026 DIANA cohort.

The Polish DIANA accelerator site is delivered by a consortium of AGH University of Kraków and Krakowski Park Technologiczny.

Why it matters to ASPIRE: The clue is in the name. We want to champion the capability-building path that connects business, universities, and public partners - so Kraków isn’t just a place where talent works, but a place where new solutions are built, tested, and scaled.


The world is truly a global village. Today on the final stop in this week’s China series we are in Hong Kong where Przem...
22/01/2026

The world is truly a global village. Today on the final stop in this week’s China series we are in Hong Kong where Przemysław Roth ran into fellow Strategic Board member Stéphane Bernard, COO of Euroclear Group.

What better illustration of Hong Kong’s super power as a connector: a small place, with local connectivity and global reach, built to move capital, decisions, and trust between people and across borders.

A few signals from Hong Kong through Przemek's lens:
🇨🇳 A compact, high-impact city: ~7.53M people living on 1,106 km² - and a GDP of about US$471B;
🇨🇳 A financial superpower. Financial services are one of Hong Kong’s core pillars (around one-fifth of GDP) - with dense, world-class capability in banking, markets, risk, and regulation;
🇨🇳 Gateway logic is evolving. Hong Kong has long been a gate to South-East Asia - and now also a gate into China. At the same time, cities like Kuala Lumpur and hubs in Vietnam are competing hard, and places like Singapore have already built global R&D depth - the region is moving fast, with young-market energy and ambition.

Takeaways for our focus in Kraków:
🇵🇱 Deep local connectivity matters. Kraków is also compact (~327 km²): short distances, walkability and café culture, fast trams and great offices enable deep focus and fast cross-fertilisation;
🇵🇱 Act Local, Win Global - every Kraków centre sits in a global network of cities. Networks shape influence: who you can connect to, what you can win, and how fast you can move up the value chain;
🇵🇱 Build our own “gateway” roles - become the place HQs rely on for specific cross-border work: risk, governance, product engineering, data, security, operational design. Choose a niche, go deep, make it world-class - then let networks do the scaling;
🇵🇱 Poland–Asia links are already there - the next step is to organise them - there are real synergies between Hong Kong / South-East Asia and Kraków already. Our job is to turn that into structured collaboration and new pathways for scope, R&D and leadership.

Pictured: Przemek and Stéphane in Hong Kong - an illustration that plumbing matters - the relationships, standards and connections that let work (and trust) flow. True of Hong Kong, true of Euroclear, true of ASPIRE.

More soon - and huge thanks to Przemek for the field notes all week.

Today we are posting from Chongqing - the next stop as we follow Przemysław Roth, Chair of the ASPIRE Strategic Board, o...
21/01/2026

Today we are posting from Chongqing - the next stop as we follow Przemysław Roth, Chair of the ASPIRE Strategic Board, on his China odyssey.

Chongqing’s secret power is this: an inland city that is leveraging on geography, culture and industrial heritage to reach into the future. Expanding population of 31.9 Million and ~US$440B GDP (+5.7% growth year-on-year).

A few signals from Chongqing through Przemek’s lens:

🇨🇳 Heritage and hyper-modern as one story. River cruises, night-time districts, and landmark streets pull people in - while glass towers and big industry keep moving behind the scenes. Tourism as part of the city’s identity, not a side project.
🇨🇳 A serious automotive / engineering base - now pivoting hard to electric. Chongqing produced 953,200 NEVs in 2024 (up 90.5%).
🇨🇳 Geography → engineering advantage. Chongqing sits on the upper Yangtze - and it’s built a logistics set-up that links river + rail + road at scale.

Takeaways for our focus in Kraków (and the wider Kraków–Katowice area):

🇵🇱 Think “metro strengths”, not city silos. Katowice/Silesia has deep automotive and engineering capability - and there are already platforms explicitly building Central European competence in automotive + advanced manufacturing.
🇵🇱 Broaden the lens: tech + business services + R&D + engineering belong together - especially in areas like materials, product engineering, testing, and “engineering shared services” (Przemek flags polymer structures as a good example of what “specialised” really looks like).
🇵🇱 Ensure universities are a part of the value chain. Kraków (AGH) and Katowice/Gliwice (Silesian University of Technology) are huge assets - and the opportunity is tighter links between research, engineering work, and business delivery.
🇵🇱 Use “sense of place” as a business advantage. Kraków’s culture is not just nice-to-have - it’s part of why people come, stay, and grow here. Develop the waterfront, utilise the Wisła, connect to the Tatras.

Pictured: Chongqing at night - river traffic, a lit bridge, and a glowing hillside of traditional-style buildings set against modern towers. Heritage and the future in one frame.

Tomorrow the last stop: Hong Kong

Adres

Rynek Główny 39/8
Kraków
31-013

Godziny otwarcia

Poniedziałek 09:00 - 17:00
Wtorek 09:00 - 17:00
Środa 09:00 - 17:00
Czwartek 09:00 - 17:00
Piątek 09:00 - 17:00

Telefon

+48513077541

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