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SLG Impact Born out of the marketplace need for maximum impact across brands & people, our single pursuit is to

22/09/2026

Sometimes the best thing to do is choose yourself, walk away, and pivot. That can be really difficult, which I say from firsthand experience.

I've learned and observed that you have to be willing to recognize and honor when that's in your best interest. No one can do this for you.

I've also learned and observed that you have to be willing to let go of the idea that you must find strength within to keep pushing and climbing in the same direction when everything inside is telling you otherwise. No one can do this for you.

I've faced these things in life and work in situations that almost broke me. I don't want to repeat that, so I've started practicing this on the bike to build resilience in these "choose-yourself muscles." I did it last week during our epic 6 days of cycling in the Dolomites, supporting Cynisca Cycling's Pathway Fund for women's pro-cycling.

As much as I wanted to be able to say I did all 6 days and rides, during the day 5 ride, I knew I was done. I got myself through that ride by expressing gratitude for the experience thus far, by acknowledging it was my final ride of the trip, that it was my final climb of the trip, that on day 6 I would rest and finalize a brand partnerships presentation for my client.

I woke up on day 6, physically destroyed and happy that I wasn't going to ride. That freed me up from FOMO and regret as I watched my husbabe head out to ride. In 5 days of riding, I completed 270 miles and climbed 37,000 ft of vert, but I am proudest of choosing myself in that moment, walking away from the day 6 ride, and pivoting my plan for the day.

Why am I sharing this?

To emphasize that practicing doing hard things in one arena can help you build tolerance and 'muscles' needed to do them more easily in other arenas. This is what makes it easier to choose yourself, walk away, and pivot when needed.

You are the only one who can do this for you.

If my message resonates with you and/or if you want to support women's professional cycling, here are a couple things you can do:
👉 Send this post to a friend who needs the message
👉 Check out Cynisca Cycling and gift to the Pathways Fund to support women's pro-cycling

21/09/2026

One of the things that hit me in the middle of last night, courtesy of jetlag coming off of my bikecation last week in the Dolomites with Band of Climbers, just might help you as you make your way through this week, month, Q4:

THERE'S IMPORTANT WORK TO BE DONE
AND GOODNESS SEEMINGLY HIDDEN IN THE VALLEYS.

Often times, in life, in work, and on the bike, the valleys seem mundane or annoying compared to the freedom and joy of the more exciting moments - the wins, accomplishments, elation, celebration, and cheers.

But the truth is, the only way you experience those things is by intentionally going through the valleys.

Sometimes a photo helps bring clarity to concepts like this, so I'm sharing this one that I took last week of a valley in the Italian Alps. It reminded me that you cannot skip the valleys and the people and ecosystems that exist in them. They represent the unavoidable pathway to where you are going on the bike, in life, and in work. They require your attention, contribution, and appreciation.

The valleys need you as much as you need them. They serve as foundation, refuge, and jumping off points.

In the valleys there are things that require your support, including the Cynisca Cycling's Pathways Fund, which was part of my mission last week. The fund creates opportunities for women in professional cycling and the goal is $35,000. They're less than $5,000 short of the finish line. Every gift and every share helps create more opportunities for women in professional cycling.

So, if my message resonates with you and/or if want to support the valley of women's professional cycling, here are a few things you can do:
👉 Like or comment on this post to spread my message and the mission of Cynisca Cycling
👉 Repost this or send it in a DM to someone you know who may be in a valley and needs support, and/or who supports women's sports
👉 Gift a gift to the Pathways Fund via Cynisca Cycling

HERE'S TO FINDING AND CREATING GOODNESS IN THE VALLEYS! 🏆

15/09/2026

This inside out smile was gone in a couple hours yesterday. I went into the hurtlocker as I got myself up an unrelenting climb.

If I had a picture and video that showed that, I would bc thats the more important message I came here to share with you.

It's fairly easy to lead yourself and others ahen things are going well, when you and your people are filled with winning and joy.

What's harder and more important to learn how to do is to lead yourself and others through the hard parts - the struggles - the losses.

That's why I double down practicing and teaching self- regulation. It's critical to have an arsenal of tools in your locker and trusted teammates in the sports of leadership. You can call upon what and who you need when it matters most. It's good to have an arsenal including stuff you think you wouldn't typically use. Those things may be exactly what you need in the moment.

Yesterday, I did juat that to get up that climb. I turned to my grandma Nonna and a prayer she and I said together every night, and repeated that over and over and over:

Oh angel of god my guardian dear
To whom God's love permits me here
Forever this day be at my side
To light to guard to rule and guide
Amen

She is one of my guardian angels who helped me through today and helps me through in life, I swear. I'm not super religious but I do believe in her and this 😇

Lead yourself well first is the way.

Stay tuned for more scenes from my Band of Climbers Escape in the Dolomites in partnership with Cynisca Cycling supporting women's cycling. Check out Cynisca to learn how you can support women's cycling too!

I have come so far, and/but I keep climbing because there's no other way for me.   Literally and figuratively in life, w...
14/09/2026

I have come so far, and/but I keep climbing because there's no other way for me. 

Literally and figuratively in life, work, and on the bike. 

In the last few days, I've been thinking a lot about that, including the fact that we humans often forget to take stock of just how far. 

I've gone from leading inside agencies to getting punched in the face by layoffs twice, to starting over and over and over as I rebuilt myself and others through the leadership advising, consulting, and fractional work I've come to do these days. 

In the last 13 years, I've also gone from commuter cycling in NYC on a hybrid to the full-on madness of cycling that I love doing today; which brings me to this week, which told you about in a recent post (link in comments ICYMI). The one where I'm climbing literal mountains in partnership with Cynisca Cycling in the Dolomites in a Band of Climbers Escape. 

6 days and 6 rides. I've already knocked out one and I'm about to head out for day 2. It'll be a big one, I've been told/warned.

Why am I doing this? To prove myself to myself, to give my work brain a rest, AND to support Cynisca Cycling's Pathways Fund, which is money raised to create more opportunities for women in professional cycling. Yes, I am a proud Cynisca Board Member, but I'm also an avid supporter of women's sports.

Roughly $29,650 has been raised toward Cynisca's $35,000 Pathways Fund goal! ❤️
They're just $5,350 from the finish line. Every gift and every share helps create more opportunities for women in professional cycling.
👉 To help them reach their goal hit up Cynisca Cycling

Stay tuned for more scenes from the Dolomites.

KEEP CLIMBING!! 🏆

I was leading several departments in an agency in NYC and my friend, Lanisha told me unprompted, "you're tough but fair ...
12/09/2026

I was leading several departments in an agency in NYC and my friend, Lanisha told me unprompted, "you're tough but fair with your people, Shauna, and that's a good thing." I grinned with gratitude and told her I got that from my Italian grandmother, my Nonna, who had been a big part of my life. She was from a little mountain town called, Opi, and she was equal parts loving and tough.

I hadn't thought about that until this morning, when I was making my way into Venice, Italy. It warmed my heart and I was floodled with memories and lessons my Nonna instilled in me.

Tough but fair is exactly what my Nonna was with everyone because she cared. I got a heavy dose of it when I lived with her early in my career when I was working on behalf of Nike for the (former) WNBA team, the Detroit Shock. Her tough was never mean. It was all about helping me learn to be discipled, efficient, capable, kind, and skilled. In exchange, I gave her heaps of annoyance (especially when I used a Spanish accent when she was teaching me Italian), and love (every work day she sat in the window waiting for me to come home, and we laid in bed everynight swapping stories of the day and saying evening prayers).

She didn't understand basketball at all, nor my love for the game and the business, but she sure did host old lady watch parties with her besties in the neighborhood when I was working at Shock home games.

Tough but fair because you care about the people in your care simply made sense to me.

Admittedly, over time I learned to be fun too. When I think about it, every great leader who has been in my career journey has been this way too: tough, fair, fun while supporting people learning, growing, operating well, and enjoying it.
It's something I'm grateful for and something I infuse into the Sport of Leadership that I practice and teach.

This pic is one of the few pictures I have of us. I'm glad it's one that captured her having fun with me and my antics after a fashion show. 😁 ❤️ 🇮🇹

Here's to leading yourself and your people well.

"How are you like you are?" is a question I often field. This dapper fella right here is always part of my answer. He wa...
09/09/2026

"How are you like you are?" is a question I often field. This dapper fella right here is always part of my answer. He was the spark that ignited my love for basketball and leadership.

The legendary Michigan-based basketball coach, Alonzo Littlejohn. His stories have stories - including how he convinced Magic Johnson's coach to make him a point guard.

I met him when I was 10, at my mom's 40th birthday party in a park. She introduced us at the edge of the basketball court. He asked me if I had ever played and rolled out a ball. It was love at first touch of the ball and hug from Coach LJ. He became a chosen father for me in many ways.

He ran those four-hour basketball practices in Detroit that I frequented, that I told you about in yesterday's post. It was me and a handful of other girls in a gym with about 70 boys. He doubled down on fundamentals in life and on the court.

His first questions every time I entered the gym were: How are you doing at home? And, how are your grades? You had to show him you were leading yourself well in those areas before you could enter his practice.

He overtly nurtured the leader within us. Practices opened and closed in a huddle, shouting in unison, "PRI-I-DE". At a moment's notice, you'd have to be able to recite what that stood for:
P ➡️ Positive - have a positive mental attitude
R ➡️ Respect yourself and others
I ➡️ Intelligence - make wise decisions and maximize your mental capacity
I ➡️ Intensity - approach life with maximum energy (and moments with appropriately fitting energy)
E ➡️ Enthusiasm - be enthusiastic about your life - honor that the word comes from a Greek word meaning "Let the God within you show in your life."

Coach LJ's fundamentals remain core to how I lead myself and how I show up for and advise others. In the Sport of Leadership that I teach, it's not enough to know about fundamentals. We commit to working on our inside game. We practice and hone them together.

DM me to find out about the Pilot Leadership Sprint I'm creating for 5 courageous leaders. You might be a Founder, an Exec, or a Leader in transition. Whatever your role, you are coachable and ready to take your game to the next level;

07/09/2026

In a funk?
Body aching?
Thought in the trash?

What if you move your body and your energy?
What if you decide to breath differently?
What if you change your environment?
What if you do the thing that's your favorite since you were a kid?

What if you tell yourself you are healthy and blessed from the inside out?

Then you'd be leading yourself well first.

This is leading ourselves together.

❤️🏆

DM me to find out about the pilot leadership sprint I'm creating for 5 courageous founders/leaders/execs ...

and stay tuned for scenes from my Italian 🇮🇹 cycling advenure in partnership w/ Cynisca Cycling Pathways Fund

I know something is off, and I can't quite name it. I feel the friction, the frustration, the nagging pain... in my hams...
31/08/2026

I know something is off, and I can't quite name it. I feel the friction, the frustration, the nagging pain... in my hamstring.

I started panicking. I have 10 days until I leave for an epic week-long cycling trip.

I was going through this round of mental gymnastics while riding my bike this weekend and thankfully caught myself mid-tumble. I forced myself to zoom out and I reminded myself of something that grounds me and the people I work with: the origin of the problem is often not the source of the pain.

Is it really my hamstring? What else could be going on? Aha, it's something above that's radiating down.

I've got an appointment later this week with someone far more experienced in diagnosing and solving for this. In the meantime, my job is to stay focused and positive. I'm going on that cycling trip and I can't wait to share it with you!

The next time you're spinning in that same mental loop, remind yourself to zoom out. Remember that the origin of the problem is often not the source of the pain. Ask yourself what else could be going on. And have the courage to ask for experienced outside perspective.

The next time, DM me to talk it through.

I could feel the room trying to figure out what I was going to say.The full team of players and coaches from Michigan Wo...
30/07/2026

I could feel the room trying to figure out what I was going to say.

The full team of players and coaches from Michigan Women's Basketball team, one night before their 2026 NCAA tournament Round 1 home opener. Some of the coaches knew me. None of the players did.

I'm guessing most of them expected a motivational speech, the kind you sit through and clap for at the end.

I didn't give them one.

I gave them two sentences to finish:
🏆 I help this team most by _____
🏆I need my teammates to count on me for_____

Then I asked them to say it out loud, to each other, in small groups.

Nothing for a few seconds. A few players looked at their coaches instead of at me. Then someone went first.

That's the moment the room changed. Once one player said what she actually needed from her teammates, in front of them, nobody needed to perform or hold back.

Players started naming things they'd never said in that locker room. Coaches heard some of it for the first time too. Nobody flinched, and nobody softened it either.

I've run a lot of sessions since then. I still think about the player who went first. I don't know if she realized what she started, or what it cost her to go first.

If you're wondering what would happen if your team, or the people around you, understood each other that clearly, that's a conversation worth having. Send me a message.

I was 35, sitting in a boardroom, watching a person in the leadership seat explain a 'problem' everyone knew wasn’t the ...
17/07/2026

I was 35, sitting in a boardroom, watching a person in the leadership seat explain a 'problem' everyone knew wasn’t the real issue. Nobody said a word.

I could see every pattern immediately. I could see who was dodging the real conversation, who was swallowing truth, who was quietly job‑searching, and why decisions and progress kept stalling.

And still, I stayed in environments that drained me from the inside out. It wasn't because I didn’t know better. I definitely knew, but using that clarity for myself felt riskier than using it for everyone else. I kept waiting for the 'right moment,' even though I could see exactly why it was never going to come.

What shifted was me realizing that if I could read the dynamics, I could change them ... but only once I stopped hiding. 👀

Here’s the part nobody tells you:
🏆 Clarity is useless until you put it in motion.
🏆 Most leaders don’t need more insight. They need the courage to name the real dynamic AND act on it before the room forces their hand.
🏆 The shift starts the moment you stop waiting for permission and move on the truth you already see and feel.

Which brings me to the questions of the day:
🤔 What’s the truth you already see?
🤔 What happens if you keep avoiding it?

As I often say with my clients: Awareness, Willingness to take action, and actually Taking Action are three different things.

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Lisbon

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