15/09/2023
Do you know Mikhail Chernyshev?
A former CMO of DODO PIZZA, YOTA, VK.
Did you know Misha has a podcast about brands and branding?
Proud to be his guest in one of the episodes!
Misha got me talking about international brands in the restaurant industry. How do you approach international market entry and marketing? How to adapt the brand and what are the things must keep? Please enjoy:
Шоу «Brand Matters», выпуск «The Global Cooking of Food Brands - mixing Creations, Adaptations & Innovations» от 11 сент. 2023 г.
