Graal Brand Agency

23/11/2022

Last week we went to Lund university to listen to Lund Brand Management Groups yearly brand management seminar to hear about the latest research on brand management. Thanks to the speakers Johan Anselmsson, Sofia Ulver, Tommy Shih, Mikael Ydholm, and Mats Urde for bringing interesting insights.

And thanks to keynote speaker, Nordic brand guru, Nicholas Ind who presented the concept of conscious branding. Remember where you heard it first.

25/10/2022

Brand experience starts, as most important things do, with love. And love isn’t a big thing, it’s a million little things. We love, we choose, we forgive a brand not because of any one gesture, but because of all of them. So when we talk about brand experience we should not be talking about AN experience, but THE experience. The whole of it.

Learn more about the vital value in understanding that brand experience is a relationship, not a date:

Brand experience is one of those buzzwords that’s shooting right to top of mind today. More companies are realizing the impact it has on everything from sales to employee happiness....

21/10/2022

Are you also dead tired of hearing that the speed of change has never been faster, and the safest route towards going out of business is to stick to the route you’ve always taken? Let's instead see the pool of possibilities in this business climate where beliefs are the new black. Branding goes disruptive, learn why:

or Beliefs are the new black The speed of change has never been faster, and the safest route towards going out of business is to stick to the route you’ve...

07/10/2022

On the first day of Graals conference in Gdansk we were located at the Olivia Centre in this beautiful venue on the 34th floor.

Graal is growing and it was time for a workshop to talk about how we want to shape the future for the agency and how we together continue helping people and brands fall crazy in love. A day full of discussions about the importance of doing what we do with love and passion, how we can be the best brand agency for our employees and our clients, and A LOT of Post-its.

What better way to brainstorm than to put up Post-its on a wall? Especially on a window with this view!

03/10/2022

This weekend Graal hosted a conference in Gdansk. The team is now back in the Helsingborg office feeling energized and full of inspiration after four educational days.

We have had the opportunity to reflect on the past, look ahead to the future and spend time with each other. Lots of new ideas, inputs and strengthening of our culture.

Insightful presentations and discussions where held on the important theme for our partnerships, in the business area and for our clients

08/04/2019

We love office branding and warm customer greetings (and the smell of oak)

22/02/2019

So proud of our two sisters who both did great in Årets Byrå 2019. Pyramid became B2B agency of the year for the 14th year in a row!

21/02/2018

Huge congrats to sister agency Pyramid, who just won Årets Byrå in fierce competition with F&B and King.

11/08/2017

Sister agency Petra makes us proud

  Vi på Webbyrån Petra tog förfrågan ”Kan ni hjälpa oss att skapa en grafisk identitet och en webbsajt för Helsingborg Pride?” på uppstuds och största allvar. Självklart hjälper vi till i angelägna samhällsfrågor då vi kan. Resultatet i form av logotyp, grafisk profil samt webb ser du här. Arbetsgru...

11/04/2017

Leading change together with our client Perstorp

The customer brief was crystal clear. “We are leading change within the chemical industry, don’t show us anything less than ground-breaking.” The agency response was equally clear. “You want change. You will have change.” With a tight time-frame, scarce internal resources, a new cross-agency coopera...

02/08/2016

What you need to know about the Digital Dimension, no more, no less. Developed by

They say everything is moving faster and faster when in fact, more things are happening at the same time. You need to be on top of them all. This is where you become smarter in the Digital Dimension.

27/04/2016

Our sister agency Web Agency Petra wins Sitecore Site of the Year Award

SSABs nya globala webbplats med 30 lokala landsidor utsågs till