16/07/2021
HOW CAN I IMPROVE THE ATTITUDE OF MY SALES REPS?
In our post last week, we discussed Process in SPARK. To score well on SPARK is to have Competency (of the R.A.C.E. model for sales excellence, or “C” of R.A.C.E.). We talked about how you should streamline sales processes, by cutting down redundancies and optimizing revenue-generating processes.
This week, we will delve into Attitude of SPARK.
Psychologically, attitude is shaped by your sales reps’ belief system, and it is in turn shaped by experience.
Enable Sales Force advocates the people-oriented method to changing experience, and therefore attitude. For example, if you show up on time for meetings, it will create a wholesome experience for your sales reps when it comes to punctuality, internally. This will cascade to having a belief system that it is good to be punctual, and therefore change or shape your sales reps to be punctual in their dealings with clients.
Next week, we will talk about Resource of SPARK. It has to deal with your sales kit, prospectus and testimonials.
Do check out https://enablesalesforce.com and download our e-book for sales directors and founders today!