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Monday 09:30 - 18:00 Tuesday 09:30 - 18:00 Wednesday 09:30 - 18:00 Thursday 09:30 - 18:00 Friday 09:30 - 18:00 Saturday 10:00 - 13:00

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Affinity Financial Advisory Group

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Affinity Financial Advisory Group

We are committed to guide them make sound decision to protect themselves against financial disasters as this is the foundation of financial planning.

A platform to nurture and increase financial literacy of everyone that we meet, to be their friend and a dedicated financial coach that delivers friendly, efficient and responsible financial advice to help them achieve all their financial goals. We aim to nurture and increase financial literacy of everyone that we meet, to be their friend and a dedicated financial coach that delivers friendly, efficient and responsible financial advice to help them achieve all their financial goals.

09/06/2026

A productive monthly meeting as the Affinity team came together to review ongoing initiatives, exchange industry insights, and discuss strategies to better support our clients in achieving their financial goals.

Through continuous learning, collaboration, and the sharing of best practices, we remain committed to delivering holistic financial planning solutions and creating lasting value for the individuals and families we serve.

Beyond the discussions, we also took the opportunity to celebrate two special birthdays within the team.

𝗛𝗮𝗽𝗽𝘆 𝗕𝗶𝗿𝘁𝗵𝗱𝗮𝘆 𝘁𝗼 𝗔𝗹𝘀𝗼𝗻 𝗞𝗼𝗻𝗴, 𝗦𝗲𝗻𝗶𝗼𝗿 𝗙𝗶𝗻𝗮𝗻𝗰𝗶𝗮𝗹 𝗦𝗲𝗿𝘃𝗶𝗰𝗲𝘀 𝗗𝗶𝗿𝗲𝗰𝘁𝗼𝗿, 𝗮𝗻𝗱 𝗝𝗲𝗮𝗻, 𝗔𝘀𝘀𝗼𝗰𝗶𝗮𝘁𝗲 𝗗𝗶𝗿𝗲𝗰𝘁𝗼𝗿 (𝗔𝗱𝘃𝗶𝘀𝗼𝗿𝘆)! Thank you both for your dedication, professionalism, and valuable contributions to the team. We wish you good health, happiness, and continued success in the year ahead.

At Affinity, we believe that strong teamwork, continuous improvement, and a client-centric mindset are key to helping our clients build a more secure financial future.

05/06/2026

Affinity was pleased to participate in the 𝗧𝗿𝗮𝘃𝗲𝗹 𝗠𝗮𝗹𝗮𝘆𝘀𝗶𝗮 𝗙𝗮𝗶𝗿, where travellers and families gathered to explore a diverse range of travel experiences and plan their next getaway across Malaysia.

Our team engaged visitors in meaningful conversations on the importance of financial planning and protection while pursuing their travel aspirations and lifestyle goals. These discussions highlighted how proper financial preparation can provide greater peace of mind for both short-term travel experiences and long-term financial objectives.

We look forward to continuing our engagement with individuals and families, supporting them in building confident financial journeys and meaningful life experiences throughout 2026 and beyond.

26/05/2026

𝗔𝗳𝗳𝗶𝗻𝗶𝘁𝘆 𝗮𝘁 𝗦𝗶𝗻𝗴𝗖𝗮𝗽𝗶𝘁𝗮𝗹 𝗔𝘄𝗮𝗿𝗱𝘀 𝗡𝗶𝗴𝗵𝘁 𝟮𝟬𝟮𝟲 | 𝗥𝗲𝗰𝗮𝗽 ✨

The SingCapital Awards Night 2026 was a meaningful occasion for Affinity to celebrate the accomplishments and contributions of our advisers, while reflecting on a year of dedication, growth, and professional excellence.

The evening brought together moments of recognition, appreciation, and shared success — highlighting the commitment and perseverance demonstrated by our team throughout the year.

We are proud to see our advisers recognised for their achievements across various categories, reflecting the high standards, professionalism, and strong team culture that continue to define Affinity.

Beyond the awards, the event also served as a valuable opportunity for the team to connect, celebrate milestones together, and create memorable moments as one Affinity family.

As we celebrate these achievements, we remain committed to continuous growth, supporting one another, and striving towards even greater accomplishments in the years ahead.

21/05/2026

𝗥𝗲𝗰𝗼𝗴𝗻𝗶𝘀𝗶𝗻𝗴 𝗢𝘂𝗿 𝗔𝗳𝗳𝗶𝗻𝗶𝘁𝘆 𝗔𝗰𝗵𝗶𝗲𝘃𝗲𝗺𝗲𝗻𝘁𝘀 | 𝗦𝗶𝗻𝗴𝗖𝗮𝗽𝗶𝘁𝗮𝗹 𝗔𝘄𝗮𝗿𝗱𝘀 𝗡𝗶𝗴𝗵𝘁 𝟮𝟬𝟮𝟲

At the SingCapital Awards Night 2026, we were proud to celebrate the accomplishments of our Affinity advisers whose dedication, professionalism, and commitment to excellence have earned them distinguished recognition across the industry.

These achievements reflect the perseverance, discipline, and passion that our advisers consistently demonstrate in serving clients and striving towards higher standards of excellence.

🏆 𝗔𝘄𝗮𝗿𝗱 𝗥𝗲𝗰𝗶𝗽𝗶𝗲𝗻𝘁𝘀
Alson Kong, Senior Financial Services Director
– Court of the Table (COT)
– Top Producer for Etiqa
– Top Senior Financial Services Director

Jean Kwek, Associate Director (Advisory)
– Million Dollar Round Table (MDRT)
– Top Producer for Mortgage Referral

Chia Shyh Yueh, Financial Consultant
– Top Producer for Phillip Securities
– Top Rookie 3rd Place

Hassanuddin Bin Mohamed, Financial Services Associate Director
– Million Dollar Round Table (MDRT)

Lee Cheng Cheng, Financial Services Manager
– Million Dollar Round Table (MDRT)

Stanley Sum, Master Financial Consultant
– Million Dollar Round Table (MDRT)

Jason Ow, Master Financial Consultant
– Million Dollar Round Table (MDRT)

Ayob Bin Ghani, Master Financial Consultant
– Top Producer for Employee Benefits

Chelsi Tan, Senior Financial Consultant
– Million Dollar Round Table (MDRT)

In addition to their professional accomplishments, congratulations also to Alson Kong and Jason Ow for receiving the 𝗕𝗲𝘀𝘁 𝗗𝗿𝗲𝘀𝘀𝗲𝗱 𝗔𝘄𝗮𝗿𝗱𝘀 of the evening — bringing style, confidence, and elegance to the celebration while truly embracing the spirit of the occasion.

We extend our heartfelt congratulations to all recipients on their well-deserved achievements. Your success stories continue to inspire the team and remind us that excellence is built through consistency, resilience, and the determination to keep striving for greater heights.

As we celebrate these milestones, we also look ahead with confidence and ambition — embracing new opportunities, continuous growth, and even greater accomplishments together as one Affinity family.

Here’s to another year of excellence, leadership, and meaningful success ahead.

11/05/2026

𝗔𝗳𝗳𝗶𝗻𝗶𝘁𝘆 | 𝗬𝗧𝗗 𝗙𝗲𝗯𝗿𝘂𝗮𝗿𝘆 𝟮𝟬𝟮𝟲 𝗣𝗲𝗿𝗳𝗼𝗿𝗺𝗮𝗻𝗰𝗲 𝗛𝗶𝗴𝗵𝗹𝗶𝗴𝗵𝘁𝘀

As we close the first two months of 2026, we are proud to recognise our advisers whose performance demonstrates excellence, dedication, and a commitment to delivering exceptional financial advisory services.

🏆 𝗔𝗹𝘀𝗼𝗻 𝗞𝗼𝗻𝗴 – 𝗦𝗲𝗻𝗶𝗼𝗿 𝗙𝗶𝗻𝗮𝗻𝗰𝗶𝗮𝗹 𝗦𝗲𝗿𝘃𝗶𝗰𝗲𝘀 𝗗𝗶𝗿𝗲𝗰𝘁𝗼𝗿
Top 3 Senior Financial Services Director

🏆 𝗛𝗮𝘀𝘀𝗮𝗻𝘂𝗱𝗱𝗶𝗻 𝗕𝗶𝗻 𝗠𝗼𝗵𝗮𝗺𝗲𝗱 – 𝗙𝗶𝗻𝗮𝗻𝗰𝗶𝗮𝗹 𝗦𝗲𝗿𝘃𝗶𝗰𝗲𝘀 𝗔𝘀𝘀𝗼𝗰𝗶𝗮𝘁𝗲 𝗗𝗶𝗿𝗲𝗰𝘁𝗼𝗿
Top 2 Financial Services Associate Director

🏆 𝗔𝗿𝘆𝗮𝘁𝗶 𝗕𝗶𝗻𝘁𝗲 𝗗𝗮𝘂𝗱 – 𝗦𝗲𝗻𝗶𝗼𝗿 𝗙𝗶𝗻𝗮𝗻𝗰𝗶𝗮𝗹 𝗖𝗼𝗻𝘀𝘂𝗹𝘁𝗮𝗻𝘁
Top 3 Producer (GI)

🏆 𝗝𝗲𝗮𝗻 𝗞𝘄𝗲𝗸 – 𝗔𝘀𝘀𝗼𝗰𝗶𝗮𝘁𝗲 𝗗𝗶𝗿𝗲𝗰𝘁𝗼𝗿 (𝗔𝗱𝘃𝗶𝘀𝗼𝗿𝘆)
Top 3 Overall Producer (February)
Top 5 Producer (Life)
Top 3 Producer

Their achievements reflect not only skill and professionalism but also perseverance and a relentless drive to exceed expectations. Let these milestones inspire all of us to continue striving for excellence, setting higher goals, and achieving even greater results in the months ahead.

Congratulations to our advisers — your success is a testament to what dedication and focus can accomplish.

07/05/2026

Affinity was present at the 𝗣𝗿𝗼𝗽𝗡𝗲𝘅 𝗔𝗻𝗻𝘂𝗮𝗹 𝗔𝘄𝗮𝗿𝗱𝘀 𝗗𝗮𝘆 𝟮𝟬𝟮𝟲, engaging with a dynamic community of real estate professionals and industry peers in a vibrant and celebratory setting.

Throughout the event, our team connected with agents at the booth, discussing practical financial planning approaches and exchanging perspectives on how to better complement their advisory journey. These conversations reflected the increasing importance of aligning property strategies with well-structured financial solutions to deliver more holistic outcomes for clients.

Beyond these interactions, the event served as a meaningful platform to strengthen relationships and foster new connections within the real estate ecosystem. Affinity remains committed to supporting agents with relevant insights and solutions as they continue to create lasting value for their clients.

06/05/2026

𝗖𝗲𝗹𝗲𝗯𝗿𝗮𝘁𝗶𝗻𝗴 𝗘𝘅𝗰𝗲𝗹𝗹𝗲𝗻𝗰𝗲 | 𝗠𝗗𝗥𝗧 & 𝗖𝗢𝗧 𝗔𝗰𝗵𝗶𝗲𝘃𝗲𝗺𝗲𝗻𝘁𝘀 𝟮𝟬𝟮𝟲

We are pleased to recognise the outstanding accomplishments of our Affinity team members who have attained the prestigious MDRT & COT qualifications — a true reflection of their professionalism, discipline, and steadfast commitment to excellence in financial advisory.

🏆 𝗖𝗼𝘂𝗿𝘁 𝗼𝗳 𝘁𝗵𝗲 𝗧𝗮𝗯𝗹𝗲 (𝗖𝗢𝗧) 𝗤𝘂𝗮𝗹𝗶𝗳𝗶𝗲𝗿
• Alson Kong, Senior Financial Services Director

🌟 𝗠𝗶𝗹𝗹𝗶𝗼𝗻 𝗗𝗼𝗹𝗹𝗮𝗿 𝗥𝗼𝘂𝗻𝗱 𝗧𝗮𝗯𝗹𝗲 (𝗠𝗗𝗥𝗧) 𝗤𝘂𝗮𝗹𝗶𝗳𝗶𝗲𝗿𝘀
• Hassanuddin, Financial Services Associate Director
• Lee Cheng Cheng, Financial Services Manager
• Stanley Sum, Master Financial Consultant
• Jason Ow, Master Financial Consultant
• Jean Kwek, Associate Director (Advisory)
• Chelsi Tan, Senior Financial Consultant

Your dedication, integrity, and pursuit of excellence continue to elevate the standards of our profession and serve as an inspiration to those around you. We are proud to recognise your achievements as part of the Affinity family.

Congratulations on this well-deserved milestone. May it mark the beginning of even greater accomplishments ahead. 🚀

31/03/2026

𝗔 𝗺𝗼𝗻𝘁𝗵 𝗼𝗳 𝗰𝗼𝗻𝘁𝗶𝗻𝘂𝗲𝗱 𝗺𝗼𝗺𝗲𝗻𝘁𝘂𝗺 𝗮𝗻𝗱 𝗺𝗲𝗮𝗻𝗶𝗻𝗴𝗳𝘂𝗹 𝗲𝗻𝗴𝗮𝗴𝗲𝗺𝗲𝗻𝘁 𝗳𝗼𝗿 𝗔𝗳𝗳𝗶𝗻𝗶𝘁𝘆.

We were actively involved in the PropNex Consumer Event, engaging with agents and building stronger relationships within the industry. During the Ramadan period, the team also came together for a shared iftar, fostering stronger connections beyond the workplace.

Internally, our team meeting provided a valuable platform to align strategies, exchange insights, and stay focused on our shared goals. We are also proud to celebrate our achievement highlights presented during the company’s monthly meeting — a testament to the team’s dedication and consistent performance.

These accomplishments highlight Affinity’s commitment to excellence, collaboration, and making a meaningful impact.

25/03/2026

Our recent Affinity team meeting provided a valuable opportunity for everyone to come together to review progress, exchange insights, and align on our shared goals. Regular discussions like these play an important role in ensuring that the team remains updated on developments, while fostering meaningful conversations on how we can continue to strengthen our advisory practices.

Through the sharing of experiences and perspectives, our advisers are able to learn from one another, refine strategies, and stay focused on delivering quality financial advice and solutions to our clients.

These meetings also serve to reinforce the team’s culture of professionalism, collaboration, and continuous improvement as we work together towards achieving our collective objectives.

21/03/2026

✨ Selamat Hari Raya Aidilfitri ✨

As we celebrate this festive season, Affinity wishes to express our heartfelt gratitude to our valued clients for your continued trust and m support. Your confidence inspires us to uphold our commitment to delivering thoughtful, reliable, and professional advisory services.

From all of us at Affinity, we extend our warmest greetings for a blessed, joyful, and prosperous Hari Raya.

May this festive season bring you and your loved ones peace, happiness, and meaningful moments together. We look forward to continuing our partnership and achieving shared milestones in the year ahead.

Address

1 Kim Seng Promenade, #12-06, Great World City Office, East Tower
Singapore
237994

Opening Hours

Monday	09:30 - 18:00
Tuesday	09:30 - 18:00
Wednesday	09:30 - 18:00
Thursday	09:30 - 18:00
Friday	09:30 - 18:00
Saturday	10:00 - 13:00

Website

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