Poslovne tajne

Poslovne tajne Tajne poslovanja stranica je iskusnog menadžera Svyatoslava Biryulina, gdje on svaki tjedan dijeli

Hi everyone! I have curated this page for years and hope it has been valuable to you. Due to increasing time constraints...
14/12/2025

Hi everyone! I have curated this page for years and hope it has been valuable to you. Due to increasing time constraints, I have decided to move all my activity to Substack.

It hosts my weekly newsletter, the Strategic Seeing Club, and my Notes feed, where I share jokes, memes, and short observations.

If you want to stay in touch and follow my work, please join me on Substack. Link in the comments below.

Why Data Mining Couldn't Create the iPhoneSteve Jobs, Jeff Bezos, and Elon Musk have one thing in common: they didn't bu...
10/12/2025

Why Data Mining Couldn't Create the iPhone

Steve Jobs, Jeff Bezos, and Elon Musk have one thing in common: they didn't build their empires with the help of McKinsey, Bain, or BCG.

The business models of major consulting firms rely on an analytical approach.

They look for the future in the past.

This works for optimizing traditional industries, but it fails at true innovation.

You cannot come up with the iPhone, Tesla, or even oat milk just by digging into historical data.

To create a new business model, you need three Cs:

– Curiosity
– Creativity
– Courage

"Creative data mining"—the thing that McKinsey promises on its website—won't help you here.

You need a different approach—one that asks deep questions rather than providing statistical answers.

I explain how the Socratic method unlocks innovation in my latest article. Find it below. 👇

A leader’s echo chamber is where one hears the echo of their own words from subordinates and mistakes it for proof that ...
09/12/2025

A leader’s echo chamber is where one hears the echo of their own words from subordinates and mistakes it for proof that they are right.

Hire those who challenge you.

Outsourcing strategy is like hiring a nanny to raise your child.I once lectured on strategy for an EMBA program. One stu...
09/12/2025

Outsourcing strategy is like hiring a nanny to raise your child.

I once lectured on strategy for an EMBA program.

One student from a major bank shared that they had hired a firm not just to design their strategy, but to execute it too.

She believed this made the consultants "accountable."

I was stunned.

I asked her, "Aren't you basically outsourcing your business to this company?"

While you can outsource logistics or IT, strategy is the exception. If consultants develop the plan and lead the ex*****on, who actually runs the business?

True leaders don't buy ready-made strategies; they own them.

When a team creates a strategy on their own, they become "developers" of their future, not just passive "users" of a consultant's slide deck.

Agreed? Read the full article on why you must own your strategy. Link in the comments. 👇

Raising capital on the stock market is like taking out a three-month mortgage. You haven't even moved the furniture in, ...
08/12/2025

Raising capital on the stock market is like taking out a three-month mortgage. You haven't even moved the furniture in, and they're already demanding interest.

Those who believe that employment is safer than running their own business or freelancing should have a chat with those ...
07/12/2025

Those who believe that employment is safer than running their own business or freelancing should have a chat with those who were fired unexpectedly at 55.

The Strategic ShiftStop Letting Data Be Your MasterIn the corporate world, we have become addicted to convergent thinkin...
05/12/2025

The Strategic Shift
Stop Letting Data Be Your Master

In the corporate world, we have become addicted to convergent thinking—following a pre-set algorithm of analyzing data to make a choice.

But true growth requires the courage to formulate hypotheses that data cannot yet prove.

We need to reclaim the "Creative Leap".

This means moving toward divergent thinking, where we deliberately step away from the data to hunt for raw insights and intuition first.

Does this mean we ignore numbers?

No.

But we must change their role.

Data makes an excellent servant for validation, but it is a terrible master for creation.

Use intuition to find the path, and then use data to stress-test your ideas.

Read the full article on The No-Strategy Way and divergent thinking, link in comments.

There are two main schools of thought in consulting. The first focuses on telling clients that what consultants do is in...
04/12/2025

There are two main schools of thought in consulting.

The first focuses on telling clients that what consultants do is incredibly complex.

The second is characterized by telling clients that what the first group says is, in fact, incredibly simple.

The Missing "Why"Data Tells You "What," But Never "Why"Data suffers from a critical pathology: it is exclusively about t...
04/12/2025

The Missing "Why"
Data Tells You "What," But Never "Why"

Data suffers from a critical pathology: it is exclusively about the past.

It captures a specific moment in time that may never repeat, influenced by factors you often cannot see.

If a customer doesn't buy your product, that is a data point.

But the spreadsheet will never tell you the reason15. Did they find a better option?

Did they see a TikTok video mocking your brand?

Was the product simply ugly?

Data gives you the "what"—the result of a decision.

But it cannot explain the human behavior behind it.

Relying solely on these numbers to predict the future is dangerous because the future is not a linear consequence of the past.

To understand the "why," you have to stop looking at the cells and start looking at the customer.

Read the full article on the inherent pathologies of data: link in comments

The Executive IllusionThe Dangerous Illusion of the "Pilot" CEOI once visited a client who had a massive screen in their...
03/12/2025

The Executive Illusion
The Dangerous Illusion of the "Pilot" CEO

I once visited a client who had a massive screen in their conference room.

Charts were flowing, indicators were changing colors, and numbers shifted in real-time.

The CEO told me with pride, "We track all critical metrics. Every executive makes decisions based on this."

It looked impressive.

He felt like a seasoned pilot in a cockpit of sophisticated instruments.

Yet, when I asked why I was there, he admitted, "We are growing too slowly. We lack breakthrough ideas."

This is the data-driven delusion.

Access to real-time metrics creates a feeling of control and sophistication.

But knowing exactly what happened yesterday does not help you craft a new strategy for tomorrow.

Data records the past; it stays silent about the future.

Read the full article on why dashboards don't equal strategy, Link in comments

The Optimization Trap: Why You Can’t Optimize a Candle Into a LightbulbWe obsess over data because it feels safe. It hel...
02/12/2025

The Optimization Trap: Why You Can’t Optimize a Candle Into a Lightbulb

We obsess over data because it feels safe.

It helps us tweak, refine, and polish what we already have.

But here is the hard truth: data is excellent for optimization, yet terrible for invention.

Expecting data to drive genuine innovation is like trusting a speedometer to tell you where to go on vacation.

It simply cannot do it.

If Thomas Edison had relied on historical data about candles, he never would have invented the lightbulb. In fact, the early metrics for the lightbulb—cost, ease of use, and complexity—looked far worse than the candle.

Data will help you build a better candle, but it will never give you the "wrong" or counter-intuitive insight needed to build a lightbulb.

Read the full article on why we need to escape the data trap, link in comments

Why the Level of Competition Doesn’t Matter (And What To Focus On Instead)Many strategists obsess over finding markets w...
28/11/2025

Why the Level of Competition Doesn’t Matter (And What To Focus On Instead)

Many strategists obsess over finding markets with low competition.

But the truth is, the level of competition doesn’t really matter.

Think about it: Revolut, Zoom, Slack, and Dollar Shave Club all entered markets that seemed overcrowded—and they won.

Why?

Because they focused on the only thing that truly matters: finding a significant, unmet customer need and delivering the solution in a way no one else has managed yet.

Worrying about competitors is a distraction.

The real key to long-term business success is having an infinite goal and delivering unique value that solves a genuine problem.

Stop checking the competition tracker.

Start checking your value proposition.

Full strategy post now available. Link in comments.

Address

Gosposvetska Cesta 2
Ljubljana

Telephone

+38630373524

Website

, ,

Alerts

Be the first to know and let us send you an email when Poslovne tajne posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to Poslovne tajne:

Shortcuts

Share

Category