19/04/2020
Given the uncertainty of the current COVID-19 global situation, the hospitality industry and related businesses, from farm to table, have taken an almost knockout blow. In NZ moving forward members of the hospitality industry will all be looking at ways to re-establish themselves into the market under the limited lockdown rules.
While it appears delivery and contactless sales first steps out of lockdown, it is unknown how long until a form of normality returns.
This being said, the hospitality industry is resolute and understanding of the need to continuously evolve. For smaller artisan brands this may be the time to take the next step into supplying Foodservice. If you are an artisan producer looking for advice on how to sell a food product to restaurants then this post is for you.
Supplying restaurants is a great way to build your brand and can bring you both direct trade customers (who usually purchase at high volumes on a regular basis) and new indirect consumers who can become fans of your brand.
To support these goals, marketing will be key. At Royaltie we have the perfect simple to use, one-stop platform to give small businesses a much needed, cost-effective leg up.
https://JTKMarketingSolutions.now.site
Getting your food products listed on a menu in a foodservice outlet is a rewarding experience. This article will give you ideas on how to approach restaurants and coffee shops so you can increase sales.